Internal and External PR very important function of organization and both are dependent to each other .PR is also a part of marketing communication, which involves in advertising and promotions in targeted markets.

1. Internal Vs External Public of Public Relations

2. Internal Vs External Public of Public Relations
Internal Public of Public Relations:
Internal Public of Public Relations includes Shareholders or Investors,
Employees, Suppliers, Distributors, Retailers/ Dealers and Other
business associations:
Primary function of public relations is to facilitate positive and profitable
relations between an organization and its actual or potential audiences.
External Publics of Public Relations:
External Publics of Public Relations includes Consumers/Customers,
Community, Mass Media, Government, Financial Institutions, Action
Groups and General Publics: External communication covers how a
provider interacts with those outside their own organization. Internal PR
is just as important and can make a huge difference when it comes to
your external efforts.

3. •Internal PR share key messages with all the members in organization.
•It recognition to people they receive awards.
•Internal Publics professionals keep the image of the company fly high.
•Internal Publics of an organisation looks into the goodwill of its
collaborators and maintain good relations.
•Internal PR share key messages with all the members in organization.
•It recognition to people they receive awards.
•Internal Publics professionals keep the image of the company fly high.
•Internal Publics of an organisation looks into the goodwill of its
collaborators and maintain good relations.
•They take corrective actions when problems arises within the company.
•Secure internal buy-in from the executive management team.
•Manage the PR budget to ensure it is being used efficiently.
•Drive the PR strategy and make sure the company develops long-term
strategic plans that mesh with its overarching business goals.
•They take corrective actions when problems arises within the company.
•Secure internal buy-in from the executive management team.
•Manage the PR budget to ensure it is being used efficiently.
•Drive the PR strategy and make sure the company develops long-term
strategic plans that mesh with its overarching business goals.

4. External Publics concentrate on issues pertaining the values, policies,
procedures and attitude of the company towards various groups of people
in society. (subject matter of external publics)
External Publics concentrate on issues pertaining the values, policies,
procedures and attitude of the company towards various groups of people
in society. (subject matter of external publics)
•External PR services proactively respond to editorial inquiries and
requests as appropriate and manage the process accordingly. Field
interview requests, coordinate and facilitate interviews, and develop
briefing materials to prepare key spokes people.
•Build relationships
•Prepare PR tools like fact sheet of the organisation or company, its
background and its plans for the year.
•Enjoy news release success.
•Evaluates and consider the audience
•External PR services proactively respond to editorial inquiries and
requests as appropriate and manage the process accordingly. Field
interview requests, coordinate and facilitate interviews, and develop
briefing materials to prepare key spokes people.
•Build relationships
•Prepare PR tools like fact sheet of the organisation or company, its
background and its plans for the year.
•Enjoy news release success.
•Evaluates and consider the audience

6. Importance OF Public Relation
• The internal publics very important
and core group in an organisation
that core group which has very
intimate relationship and a stake in
the company. Company need to win
their loyalty, confidence, trust them
and provide them facilities.
• The external publics of a company
consist of Consumers/Customers,
Community, Mass Media,
Government, Financial Institutions,
Action Groups and General Publics.

7. Conclusion
Internal and External Public Relation are very important.
• Internal & External PR dependant on each other without one never grownup
• Public relation consultant is also a part of marketing communication, which
involves in advertising and promotions in targeted markets with the help of
both.

8. For more information on public relation, PR services in India, Delhi Gurgaon or any
query regarding PR consultant contact at official number
• http://mediamantra.net
• Ph: 0124-4375046
• Ph: 0124-4740281
For more information on public relation, PR services in India, Delhi Gurgaon or any
query regarding PR consultant contact at official number
• http://mediamantra.net
• Ph: 0124-4375046
• Ph: 0124-4740281
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