6. To apply innovative solutions to solve critical problems relating to "Quality of Education" and "Access to Education" for all. VISION
7. About Educomp. Products line. Business initiatives. Strategy. Swot analysis The Ansoff matrix AGENDA
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9. It provides information technology enabled solutions (ITES) to students, parents and schools.
10. It serves the K-12 segment in India as well as in other countries like US, Singapore, China and Sri Lanka.
11. 27 offices worldwide including an office in Canada, 20 in India, two in Singapore, one in Sri Lanka, and three in the United States.In addition, the Company operates through its various subsidiaries including authorGEN, Threebrix eServices, Learning.com, AsknLearn Pte Ltd, Singapore and via its associates such as Savvica in Canada. Educomp Group reaches out to over 21,000 schools and 10.99mn learners and educators across the world. CONTINUED ……
20. 5. Smart Assessment System was used to frame mcq’s. Hand held remote device was used to answer them 6. BOOT Model
21. B)Instructional And Computing Technology Served government schools through ICT which was renamed as Edureach in 2008 It is the second largest business segment of Educomp which contributed 22.7% of sales and 10.3% of gross margins for 2008-09
22. 3. Content was developed in regional language and those topics were selected which could be best explained using multimedia 4. BOOT Model
23. C) Professional Development Offered training to private and governmentschools for using ITeS Trained over 1.4 mn teachers by the end of 2008-09 Partnered with co’s like Wipro and Microsoft and with NGO’S for executing teacher training program across India
24. 4. This sector contributed 5.7% of sales and 7.12% of gross profit margin of educomp for 2008-09
33. In addition to these students could also listen to recorded explanation given by a teacher online
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37. In 2004,it ventured into Asia-Pacific Region with a pilot project in Cedar Girls High School, Singapore. In 2005 ,it started with Online Tutorials for teaching mathematics . In 2006, became a publicly held company with IPO of 4 mnshares.it also launched mathguru.com and also it also launched its first pre school, ROOT TO WINGS in Delhi for children of 2-4 yrs. In 2007, aggressive acquisition of stakes in number of companies for expansion. In 2008, 50% equity stake in Euro kids International, CONTINUED…..
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39. Smart assessment system (SAS) was available for teachers so that they could frame multiple choice questions to assess students.
41. It focused on acquisitions, acquired equity stakes in global companies like Learning.com, Ask n learn pte ltd,to expand its smart class product globally. For govt. schools , they adopted PPP strategy and also provided content in regional languages.. They partnered wit WIPRO & MICROSOFT and many NGO’S for executing its teacher training program. It followed franchising route to expand pre schools. It handled issue of lack of good faculties at smaller locations by VSAT enabled learning centers. STRATEGIES
44. SWOT ANALYSIS STRENGTHS First mover advantage Develop content in regional languages. Huge subscriber base Innovations- easy to understand. Expanded into developing educational products that were employment oriented. low prices against competitors. Expansion through -Acquisition and joint ventures abroad & integration and diversification strategies. Training for teachers acted as a barriers for new entrants. Shortage of teachers and NCLB helped it in tapping tutorial market (SES).
45. Requires trained staff – so less teachers available. Devotion of time by female teachers. Govt. schools low spending on infrastructure. Awareness about other products than SMART CLASS. Dependency on EDUCOMP for technical assistance. Changes require investment. Charges on per student basis. 1.dependent on no. students. 2. dependent on reputation of school. Less acceptability in society. WEAKNESSES
46. NCLB act of US. Emerging IT era. Lack of standardize and high quality education in tier III towns. Shortage of over 2lakhs schools in country. Increased govt focus on education. Rising income of middle class segment & educational priority for Indian parents. Analysts expected company to register strong growth despite of economic slowdown. OPPORTUNITIES
47. It’s a capital intensive business. Being an emerging and growing business it invites competition. Analysts felt that payments from govt. could be delayed. Risk of change in govt. policy. Gaining acceptance in tier II and tier III cities. THREAT
48. Educomp wins NASSCOM Foundation Social Innovation Honours-2010. Featured in BT 500 2009 list of most valuable private companies in India . Ranks first in Education & Training in India’s Best Companies to Work For 2009 . Emerging Franchisor of the Year 2008 . Featured in Forbes magazine's 200 Best Under A Billion . Awarded CNBC-ICICI Bank emerging India award as Company of the year 2005 RECOGNITION & REWARDS!!!
49. They created an competitive edge by providing innovative products like Parent empowerment program, Kindermusik. It plans to serve 15 million learners by 2010 & aims to become top 5 K-12 education companies worldwide by 2012. It is to expand it courses offered and include business management ,hospitality and tourism management to enhance employability. It plans to develop schools in collaboration with real-estate developers. ROAD AHEAD
50. “ Contrary to popular beliefs education is highly valued by people of all classes and communities of India, therefore there is increasing pressure from people at bottom of the social pyramid for quality education with a rising no. of families prepared to spent large proportion of there household incomes to provide high quality education to their children and EDUCOMP hope to facilitate this process….” -SHANTANU PRAKASH ROAD AHEAD