1.
Mobile Industry in India

2.
Key Industry Players

3.
Mobile Industry in India <ul><li>Fourth Screen (after Cinema, Television and Internet) </li></ul><ul><li>Seventh Mass Media (after Print, Recordings, Cinema, Radio, Television and Internet) </li></ul><ul><li>Personal (mobile device becomes user’s identification) as well as Mass medium. </li></ul><ul><li>Lowest tariffs and low cost handsets in India have resulted in mobile penetration of more than 50%, cutting across social, economic and regional boundaries </li></ul><ul><li>Wireless subscriber base growing at more than 20% every half year since last 2 years. </li></ul><ul><li>Mobile subscribers are 17 times more than wireline subscribers, which are constant declining: Wireline subscriptions are at 37 million (Apr ‘10) compared to mobile subscriptions at 610 million. </li></ul><ul><li>Rural to Urban subscribers is about 30:70 suggesting a hugely untapped market at the bottom-of-pyramid. </li></ul>

4.
The Indian Youth

5.
Mobile Internet

6.
Mobile Internet Usage

7.
Mobile Internet Purchase

8.
Evolution of Mobile VAS 2002 to 2005 2006 to 2008 2008 onwards

9.
Mobile VAS Categories

10.
Mobile VAS Revenues

11.
Revenue Breakup Across VAS

12.
Opportunities and Challenges

13.
The Game Changers to watch out for…

14.
Together !! Let’s capitalize on the Revolution that’s happening… Smile India Knowledge Services Pvt Ltd 5 th Floor, Azure Knowledge Centre IFFCO Bhavan, Shivranjni Cross Road Satellite Road, Ahmedabad Phone : 079 66309070