Scaling API-first – The story of a global engineering organization
Nokia Developer Offering 2011
1. November 30, 2010
Nokia Developer Offering 2011
Developer Marketing Manager
Nokia Alps Adriatic South East Europe
2. 1. Nokia is delivering its global scale
combined with local approach.
Three most
important things to
know about Nokia’s
improving developer
ecosystem.
2. We are achieving
this by simplifying
the way developers
design, develop
and distribute their
apps.
3. Nokia is committed
to exciting
consumers about
the Ovi Store and the
apps in it.
3. Opportunity
Series 40
500 Million
addressable devices
1 Million
sold per day in 2009
Symbian
175 Million
addressable devices
50 Million
to be sold
260,000
sold per day
Source: Nokia
45 Million
Active in Ovi Store
4. Design & Develop native and java apps
Nokia Symbian &
Future MeeGo
Devices
Nokia Series 40 Devices
+
…and Distribute via Ovi Store
8. Nokia Qt SDK Overview
Simulate
Fast, easy to
use and
lightweight
simulator
Install
All in just one
package
Easy to customize
and update
Develop
A complete IDE,
based on Qt Creator
Deploy
9. Developers praise the Nokia Qt
SDK “The APIs are well designed and clear.
Nokia Qt SDK will allow maximum
portability of the application between all
the platforms that support it including
Maemo, Symbian, MeeGo.”
“The intuitive nature of the development
platform lends itself to rapid development,
with fast turnaround in the evaluate cycle.
The integration of the mobile device into the
SDK is seamless and the tools are a breeze
to use. ”
12. Monetising Mobile: Snaptu and its
emerging markets success
“It's going to be a very lucrative market.
A lot of investors in the West don't get
the content opportunity in emerging
markets at all - they only have eyes for
Google and the iPhone.“ Simon Davies,
European MD, Snaptu*
Snaptu is a fast stylish all-in-one app that includes your mobile essentials
in one place: Twitter, Facebook, Flickr, Picasa, News & Blogs, Weather,
Sports (Cricket, Soccer...) Movies, Sudoku and much more.
Java app with over 2m downloads from Ovi Store
* www.mobile-ent.biz
14. The latest Ovi Store metrics
Company Confidential
Country Reach Largest Range
of Devices
Local
Relevance
Operator
Support
190+
Countries
135+
Handset models
can get Ovi Store
content
90%
Of all mobile
consumers have Ovi
Store available in their
local language
Including operator billing
with
99
Operators
29
Markets