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TravelWorldOnline Mediakit Januar 2015

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Aktuelle Statistiken der Website und des Reiseblogs von TravelWorldOnline für Januar 2015

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TravelWorldOnline Mediakit Januar 2015

  1. 1. TravelWorldOnline MediaKit Stand: Januar 2015
  2. 2. Was ist TravelWorldOnline? TravelWorldOnline veröffentlicht seit 2001 Websites und Blogs zum Thema Reisen und ist aktiv in allen relevanten Social Networks. Reise-Websites: www.travelworldonline.de www.usa-attraktion.de www.skireisen-usa.eu Reiseblog: www.travelworldonline.de/traveller
  3. 3. Wer betreibt TravelWorldOnline? Monika und Petar Fuchs sind die Herausgeber der Websites und Blogs von TravelWorldOnline. Monika Fuchs bereist die Welt professionell von 1990 bis 2005 als Studienreiseleiterin und seit 2001 als Reisejournalistin und Reisebloggerin Petar Fuchs hält die Reiseerlebnisse der beiden im Film fest und dokumentiert die Orte, die Kulturen und die Menschen in aller Welt.
  4. 4. Was bietet TravelWorldOnline? Dauerhafte Präsentation per Artikel, Fotos und Videos von Reisezielen, Unterkünften, Restaurants und Reiseerlebnissen auf unseren zielgruppenorientierten Webseiten und Blogs Live Promotion auf unseren Social Networks für Reiseziele, Unterkünfte, Restaurants und Attraktionen vor, während und nach Pressereisen Video Präsentation von Reisezielen, Unterkünften und Reiseerlebnissen auf unseren Webseiten und Blogs, sowie auf externen Videokanälen und Partner- Websites. Beratung und Unterstützung bei der Organisation von Kampagnen mit Reisebloggern in den Themenbereichen Luxusreisen, Genuss, Design- und Boutique Hotels, Kulinarik, Wein, Whisky, Wellness, Kultur und Events
  5. 5. Zielgruppen der Websites und Blogs von TravelWorldOnline www.travelworldonline.de Deutschland 73,06 % Schweiz 10,69 % Österreich 6,95 % USA 2,60 % (Stand: Jan 2015, Quelle: Google Analytics; dieser Wert umfasst die Besucherzahlen sowohl des Blogs als auch der Website)
  6. 6. Demographie der Websites und Blogs von TravelWorldOnline Nach Facebook sind die Besucher auf den Websites und Blogs von TravelWorldOnline zu ca. 55 % Frauen v.a. im Alter zwischen 25 und 64 Jahren, mit akademischer Ausbildung, ohne Kinder, die die Websites während der Arbeit besuchen. Zielgruppen des Blogs www.travelworldonline.de/traveller Genuss- und Luxusreisende, die gern gut essen, in luxuriöser Umgebung übernachten und Land und Leute und deren Kultur hautnah erleben wollen. Reiseziele: Genuss-Reiseziele in aller Welt, v.a. USA, Kanada, Europa, etc.
  7. 7. Statistiken des Blogs und der Publikationen von TravelWorldOnline www.travelworldonline.de 111.629 Besucher pro Jahr 226.024 Seitenaufrufe pro Jahr 2,02 Seiten pro Visit Letzte 30 Tage für: www.travelworldonline.de/traveller 1398 Nutzer 7.707 Seitenaufrufe 4,52 Seiten/Sitzung 2,53 Sitzungsdauer 23,62 % Absprungsrate + Veröffentlichungen auf anderen Partnerwebsites und in den Printmagazinen 360° Kanada und bei touristik aktuell, sowie dem Online- und Printmagazin MySpotlight Kanada (http://myspotlightkanada.com/advertise -us/leserstatistik/?print=pdf ) + eBooks über Toronto, Vancouver, Vancouver Island, Salzburg Quelle: Google Analytics und MySpotlight Kanada
  8. 8. Social Networks Twitter: 10.818 Follower Tweet Reach: 372.557 Accounts 443.267 Impressions Kred Score: 782 v. 1000 LIS (Link Influence Score): 54 % Facebook Fan Page: 1.367 Follower Facebook Personal Page: 1.560 Fans Facebook USA Kanada group: 1.347 Follower Google +: 5357 Follower; 3.336.139 Aufrufe XING USA Kanada Touren group: 3997 follower Pinterest: 820 Follower YouTube: 1134 Follower; 55.021 Aufrufe LinkedIn: 1655 Follower Klout Score: 65
  9. 9. Pressereisen Cape Cod, Sept. 2007 Ontario, Sept. 2010 British Columbia, Mrz. 2011 Ottawa, Apr. 2011 Quebec, Okt. 2011 Ontario, Okt. 2011 Nova Scotia, Sept. 2011 Burgenland, Apr. 2012 Neufundland, Juli 2012 Nova Scotia, Juli 2012 New Brunswick, Juli 2012 Bad Windsheim, Aug. 2012 Florida, Jan. 2013 Bad Waldsee, Apr. 2013 Toronto, Juni 2013 Ontario, Juni 2013 Quebec, Juni 2013 Loisium Hotel in Langenlois, Juli 2013 Genusshauptstadt Graz, August 2013 Loisium Hotel, Steiermark, August 2013 Altenmarkt-Zauchensee Kreativ-Reise, August 2013 Genussmeile Wienerwald, September 2013 Burgenland, September 2013 HRS Hotel, Wien, September 2013 Waldviertel, September 2013 Dublin, Oktober 2013 Burgenland, Oktober 2013 Wien, November 2013 Berlin, Dezember 2013 Salzburg, Dezember 2013 Traunsee, Januar 2014
  10. 10. Pressereisen 2014: Oberösterreich, Januar 2014 Spreewald, März 2014 Salzburg, März 2014 Niederlande, April 2014 Flandern, April 2014 Steiermark, April 2014 Oslo, Mai 2014 Kopenhagen, Mai 2014 Binz, Mai 2014 Luxembourg, Juni 2014 Österreich, Juni und Juli 2014 Bodensee, Bora Spa Hotel, Juli 2014 Pays de la Loire, Frankreich, Juli 2014 Kanada, August 2014 Grimm Heimat Hessen, September 2014 Salzburg, September 2014 Kühlungsborn, September 2014 Binz, September 2014 Romantik Hotels, mehrmals, 2014 Flair Hotels, mehrmals, 2014 Travel Charme Hotels, mehrmals, 2014 Salzburg, Dezember 2014
  11. 11. Pressereisen 2015: Sound of Music in Salzburg 2015 Riviera del Conero und Marche 2015 Ottawa Winterlude & Niagara 2015
  12. 12. Media & PR Wir stehen zur Verfügung für: + Blogger- und Pressereisen und Social Media Engagement (Live Online Events) + Produktbesprechungen (reiserelevante Ausrüstung, etc.) + Verfassen von Reiseartikeln inkl. Fotos in deutscher und englischer Sprache + Filmproduktion von Hotel-, Attraktions- und Destinationspräsentationen auf unseren Blogs und Websites + Kooperation mit PR-Agenturen, Tourismusbehörden, Fluggesellschaften, Mietwagenfirmen und Unterkünften bzw. Reiseveranstaltern für die Promotion ausgewählter Reiseziele und Reiseerlebnisse (Genuss- und Luxussegment) +Beratung und Unterstützung bei der Organisation von Bloggerreisen mit mehreren Reisebloggern im Segment Genussreisen und Luxusreisen + Gesponserte Artikel , die als solche gekennzeichnet sind und No-Follow Links enthalten + Bannerwerbung + Ambassadorship
  13. 13. Sie finden uns unter: Facebook: https://www.facebook.com/TravelWor ldOnlineTraveller https://www.facebook.com/travelworl donline Twitter: @T_W_O Google+: Monika Fuchs LinkedIn: Monika Fuchs YouTube: travelworldonline XING: Monika Fuchs Pinterest: Monika Fuchs Weitere Informationen unter: monika.fuchs@travelworldonline.de
  14. 14. Dies interessiert unsere Follower auf Twitter
  15. 15. Dies sind unsere Follower auf Facebook
  16. 16. Übersicht Facebook Statistiken für facebook.com/TravelWorldOnlineTraveller

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