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SNAPSHOT:
CUSTOMER
SERVICE
 U.S. Job Candidates




Brought to you by Monster Intelligence
October 2011
Customer Service | Market Conditions
   Customer Service Employment Trends                                                                      CUSTOMER SERVICE FOOTPRINT:
                                                                                                                More than 1.1 million job seekers have
   MONSTER EMPLOYMENT INDEX
                                                                                                                public resumes for employers to view
      (Source: Monster Employment Index (MEI):
      http://www.about-monster.com/employment/index/15)                                                         on Monster
                                    Index                  YoY Change                                                 Call Center                              29%
115                                                                                                 15%                       Retail                     20%
                                                                                                                Finance/Banking                         19%
110                                                                                                 10%
                                                                                                                         Technical                10%
105                                                                                                 5%
                                                                                                             Other CS Related                              22%
100                                                                                                 0%

 95                                                                                                 -5%    EVERY MONTH in the U.S.:
                                                                                                           (Source: Monster Internal Data, 12-month average,
 90                                                                                                 -10%   Oct ‘10 – Sep ‘11)
                                     J-11




                                                                        J-11
                                                                               J-11
               O-10
                      N-10
                             D-10




                                                                                             S-11
        S-10




                                                          A-11




                                                                                      A-11
                                            F-11
                                                   M-11


                                                                 M-11




                                                                                                                Candidates viewed Customer Service
                                                                                                                jobs 2.9 million times on Monster.com
  The Office and Administrative MEI, which tracks
  U.S. online recruitment activity for administrative                                                           Candidates responded to Customer
  occupations including customer service reps, had                                                              Service jobs nearly 576,400 times on
  a weak start to 2011 but recovered in March and                                                               Monster.com
  has since been positive.
                                                                                                                37,100 new Customer Service
                                                                                                                resumes are added to Monster.com
  Customer Service Employment Forecasts
  (Source: Bureau of Labor Statistics: Occupational Outlook                                                Top Keywords/Titles Searched*
  Handbook, 2010-2011)
          There are 2.3 million customer service                                                           1.   CS                           6.   Customer Relations
          representatives in the U.S.; they are                                                            2.   CS Representative            7.   CS Operations
          forecasted to grow a strong 18% and add                                                          3.   Call Center                  8.   Healthcare CS
          nearly 400,000 roles in the 2008-18 decade.
                                                                                                           4.   CS Manager                   9.   CS Management
          This makes customer service representatives
          the third fastest growing U.S. occupation in                                                     5.   Customer Support             10. CS Operations
          terms of the number of new jobs.                                                                   *The following words were abbreviated from Customer Service
                                                                                                             to CS
          The strong growth in customer service
          representatives is partly due to the increased
          emphasis on building strong customer                                                             Top Skills and Certificates
          relationships, as well as the typically high                                                     1.   Microsoft Products           6.   Bilingual – Spanish
          percentage of turnovers.                                                                         2.   Customer Service             7.   Bilingual
          Bilingual candidates should find excellent                                                       3.   Typing                       8.   10-Key
          opportunities in this occupation.
                                                                                                           4.   Data Entry                   9.   Word Perfect
          Representatives are especially concentrated in                                                   5.   Lotus Notes                  10. Management
          the finance and insurance industry.



 Copyright © 2011 by Monster, Inc. All rights reserved. No part of this publication may be
 reproduced, stored in a retrieval system or transmitted in any form by any means, electronic,                                      2
 mechanical, photocopying, recording or otherwise without the prior written permission of
 Monster, Inc.
Customer Service | Seeker Demographics
                  Education Level                                                           Career Level
                                   Post
                                   Grad                                                                 Exec
                                                 4 Year                                 Student          1%
                                    3%
     High                                        Degree                                   13%
    School                                        17%                                                          Manager
     29%                                                                                                        26%
                                                                           Entry-
                                                                           Level
                                                                            14%




 Cert/Voc
 Training                                        2 Year
   7%                                            Degree/
                                                  Some
                                                                                                       Mid-
                                                 College
                                                                                                      Career
                                                   44%
                                                                                                       46%




                 Experience Level                                               Monster’s Customer Service
                                                                                      Candidates…
                  15+ Years                  16%
                                                                              • 44% have a two-year
           10+ to 15 Years                  14%                                   degree or some college
                                                                                  experience
             7+ to 10 Years                12%

              5+ to 7 Years                   17%
                                                                              • 46% are Mid-Career
              2+ to 5 Years                        25%                        •   Only 30% have 10 or
                                                                                  more years of experience
              1+ to 2 Years              10%
                                                                              •   Expect to earn a median
          Less than 1 year             6%                                         of $45,000 per year



 Copyright © 2011 by Monster, Inc. All rights reserved. No part of this publication may be
 reproduced, stored in a retrieval system or transmitted in any form by any means, electronic,    3
 mechanical, photocopying, recording or otherwise without the prior written permission of
 Monster, Inc.
Customer Service | Geography
 The highest volume of Customer Service resumes are found in California, Texas and
 Florida. Reviewing the available talent on Monster per workforce volumes shows the
 states with the most active Customer Service resumes; these states included California,
 Ohio, New Jersey, Washington, Nevada and Maryland. Opportunities to obtain Customer
 Service candidates may be less competitive in these areas.




                        Highest Volume of Available Customer Service Resumes

                   Top 10 US States                                                             Top 10 US Markets

         California                                        13%                   Los Angeles                    7%
             Texas                                    11%                           New York                    7%
            Florida                            8%                                        Dallas            5%
        New York                       5%                                               Atlanta         4%
               Ohio                    5%                                             Chicago           4%
          Georgia                     5%                                         Philadelphia          3%
             Illinois               4%                                                Houston         3%
    Pennsylvania                  4%                                                    Boston        2%
      New Jersey                  3%                                                    Tampa         2%
  North Carolina                 3%                                           San Francisco           2%


Copyright © 2011 by Monster, Inc. All rights reserved. No part of this publication may be
reproduced, stored in a retrieval system or transmitted in any form by any means, electronic,     4
mechanical, photocopying, recording or otherwise without the prior written permission of
Monster, Inc.
Customer Service | Best Practices
 In a recent Monster survey of more than 210 Customer Service professionals, respondents
 were asked several questions about how they evaluate a potential job opportunity.

 The responses reveal the importance of writing a concise and accurate job description. A
 well-written job posting will ideally lead to a more relevant pool of candidates.

 Respondents evaluated the structure of                                   Customer Service professionals were asked
 online job postings in order of importance:                              about their biggest frustrations, if any, with
                                                                          advertised Customer Service jobs. The
 1.   Job Description/About the Job                                       greatest frustrations included:
 2.   Responsibilities
 3.   Qualifications                                                      1. Lack of response from employers
 4.   Compensation                                                        2. Vague job descriptions
 5.   Company Description                                                 3. Omission of key criteria
 6.   Benefit Summary
 7.   Job Title                                                            Create and maintain communication
 8.   Company Name/Logo                                                   channels to help foster a positive image
                                                                          and attract more applicants in the future.
  To make the highest impact, establish                                   Eliminate potential recruiting barriers
 consistent procedures to include content                                 that job seekers/candidates’ indicate are
 most important to job seekers.                                           their biggest frustrations.


 Respondents were asked about facets                                      Customer Service respondents assessed
 most important to job satisfaction.                                      factors most important for success in today’s
 Customer Service professionals noted the                                 workforce. Qualifications most important
 essential features included:                                             included:

 1.     Job Security                                                      1.   Adaptability
 2.     Salary                                                            2.   Enthusiasm
 3.     Benefits                                                          3.   Skills and Expertise
 4.     Feeling Safe                                                      4.   Work Experience
 5.     Teamwork                                                          5.   Career Development

  Include criteria which are viewed as                                    Include information and attributes that
 essential to job seekers within a job                                    job seekers deem important so that they
 posting in order to attract the most                                     can fairly evaluate opportunities.
 preferred candidates.



Copyright © 2011 by Monster, Inc. All rights reserved. No part of this publication may be
reproduced, stored in a retrieval system or transmitted in any form by any means, electronic,
mechanical, photocopying, recording or otherwise without the prior written permission of
                                                                                                5
Monster, Inc.
Customer Service | Want to Learn More?

     Monster Intelligence offers a number of free reports and webinars that
     provide relevant insights into the vital issues organizations face today



     The information included in this snapshot is a fraction of the information
     Monster collects. Monster partners with thousands of companies around
     the globe that use Monster Intelligence data and insights to help with
     strategic HR decision-making from Talent Availability to Site Selection.

     Please see our Job Conditions Reports for a more in-depth look at:
        >    Market Conditions:
             An analysis of the industry, recruiting trends, and hiring conditions

        >    Hiring Talent:
             A look at talent, including their desired occupations; skills, career, education and
             experience level; national concentration; and current job search conditions

        >    Supply and Demand Analysis:
             A comparison of talent supply and talent demand across numerous elements,
             helping recruiters to identify opportunity and challenge areas; analysis includes
             occupations, job/resume requirements, qualifications, and compensation


     To access a full line of research visit the Monster Resource Center at:
     http://hiring.monster.com/hr/hr-best-practices/market-intelligence.aspx




                                                                    To find out more about
                                                                    Monster Intelligence, contact your
                                                                    Monster Representative at
 Monster is the primary source of information for this report;      1-800-MONSTER ext. 6333 or
 it should only be interpreted as a definitive activity report on
 Monster and its subsidiaries.                                      email: intelligence@monster.com


                                                                               6
Monster, the premier global digital employment solution for more
                                            than a decade, inspires people to improve their lives. With a global
                                            presence, Monster works for everyone by connecting employers with
                                            quality job seekers at all levels and providing personalized career
                                            advice to consumers globally.




Monster               For more information visit
                      www.monster.com or call your
5 Clock Tower Place   local Monster Representative.
Suite 500             1-800-MONSTER (666-7837)
Maynard, MA 01754

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2011 Monster Customer Service Job Market Report

  • 1. SNAPSHOT: CUSTOMER SERVICE U.S. Job Candidates Brought to you by Monster Intelligence October 2011
  • 2. Customer Service | Market Conditions Customer Service Employment Trends CUSTOMER SERVICE FOOTPRINT: More than 1.1 million job seekers have MONSTER EMPLOYMENT INDEX public resumes for employers to view (Source: Monster Employment Index (MEI): http://www.about-monster.com/employment/index/15) on Monster Index YoY Change Call Center 29% 115 15% Retail 20% Finance/Banking 19% 110 10% Technical 10% 105 5% Other CS Related 22% 100 0% 95 -5% EVERY MONTH in the U.S.: (Source: Monster Internal Data, 12-month average, 90 -10% Oct ‘10 – Sep ‘11) J-11 J-11 J-11 O-10 N-10 D-10 S-11 S-10 A-11 A-11 F-11 M-11 M-11 Candidates viewed Customer Service jobs 2.9 million times on Monster.com The Office and Administrative MEI, which tracks U.S. online recruitment activity for administrative Candidates responded to Customer occupations including customer service reps, had Service jobs nearly 576,400 times on a weak start to 2011 but recovered in March and Monster.com has since been positive. 37,100 new Customer Service resumes are added to Monster.com Customer Service Employment Forecasts (Source: Bureau of Labor Statistics: Occupational Outlook Top Keywords/Titles Searched* Handbook, 2010-2011) There are 2.3 million customer service 1. CS 6. Customer Relations representatives in the U.S.; they are 2. CS Representative 7. CS Operations forecasted to grow a strong 18% and add 3. Call Center 8. Healthcare CS nearly 400,000 roles in the 2008-18 decade. 4. CS Manager 9. CS Management This makes customer service representatives the third fastest growing U.S. occupation in 5. Customer Support 10. CS Operations terms of the number of new jobs. *The following words were abbreviated from Customer Service to CS The strong growth in customer service representatives is partly due to the increased emphasis on building strong customer Top Skills and Certificates relationships, as well as the typically high 1. Microsoft Products 6. Bilingual – Spanish percentage of turnovers. 2. Customer Service 7. Bilingual Bilingual candidates should find excellent 3. Typing 8. 10-Key opportunities in this occupation. 4. Data Entry 9. Word Perfect Representatives are especially concentrated in 5. Lotus Notes 10. Management the finance and insurance industry. Copyright © 2011 by Monster, Inc. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form by any means, electronic, 2 mechanical, photocopying, recording or otherwise without the prior written permission of Monster, Inc.
  • 3. Customer Service | Seeker Demographics Education Level Career Level Post Grad Exec 4 Year Student 1% 3% High Degree 13% School 17% Manager 29% 26% Entry- Level 14% Cert/Voc Training 2 Year 7% Degree/ Some Mid- College Career 44% 46% Experience Level Monster’s Customer Service Candidates… 15+ Years 16% • 44% have a two-year 10+ to 15 Years 14% degree or some college experience 7+ to 10 Years 12% 5+ to 7 Years 17% • 46% are Mid-Career 2+ to 5 Years 25% • Only 30% have 10 or more years of experience 1+ to 2 Years 10% • Expect to earn a median Less than 1 year 6% of $45,000 per year Copyright © 2011 by Monster, Inc. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form by any means, electronic, 3 mechanical, photocopying, recording or otherwise without the prior written permission of Monster, Inc.
  • 4. Customer Service | Geography The highest volume of Customer Service resumes are found in California, Texas and Florida. Reviewing the available talent on Monster per workforce volumes shows the states with the most active Customer Service resumes; these states included California, Ohio, New Jersey, Washington, Nevada and Maryland. Opportunities to obtain Customer Service candidates may be less competitive in these areas. Highest Volume of Available Customer Service Resumes Top 10 US States Top 10 US Markets California 13% Los Angeles 7% Texas 11% New York 7% Florida 8% Dallas 5% New York 5% Atlanta 4% Ohio 5% Chicago 4% Georgia 5% Philadelphia 3% Illinois 4% Houston 3% Pennsylvania 4% Boston 2% New Jersey 3% Tampa 2% North Carolina 3% San Francisco 2% Copyright © 2011 by Monster, Inc. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form by any means, electronic, 4 mechanical, photocopying, recording or otherwise without the prior written permission of Monster, Inc.
  • 5. Customer Service | Best Practices In a recent Monster survey of more than 210 Customer Service professionals, respondents were asked several questions about how they evaluate a potential job opportunity. The responses reveal the importance of writing a concise and accurate job description. A well-written job posting will ideally lead to a more relevant pool of candidates. Respondents evaluated the structure of Customer Service professionals were asked online job postings in order of importance: about their biggest frustrations, if any, with advertised Customer Service jobs. The 1. Job Description/About the Job greatest frustrations included: 2. Responsibilities 3. Qualifications 1. Lack of response from employers 4. Compensation 2. Vague job descriptions 5. Company Description 3. Omission of key criteria 6. Benefit Summary 7. Job Title  Create and maintain communication 8. Company Name/Logo channels to help foster a positive image and attract more applicants in the future.  To make the highest impact, establish  Eliminate potential recruiting barriers consistent procedures to include content that job seekers/candidates’ indicate are most important to job seekers. their biggest frustrations. Respondents were asked about facets Customer Service respondents assessed most important to job satisfaction. factors most important for success in today’s Customer Service professionals noted the workforce. Qualifications most important essential features included: included: 1. Job Security 1. Adaptability 2. Salary 2. Enthusiasm 3. Benefits 3. Skills and Expertise 4. Feeling Safe 4. Work Experience 5. Teamwork 5. Career Development  Include criteria which are viewed as  Include information and attributes that essential to job seekers within a job job seekers deem important so that they posting in order to attract the most can fairly evaluate opportunities. preferred candidates. Copyright © 2011 by Monster, Inc. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form by any means, electronic, mechanical, photocopying, recording or otherwise without the prior written permission of 5 Monster, Inc.
  • 6. Customer Service | Want to Learn More? Monster Intelligence offers a number of free reports and webinars that provide relevant insights into the vital issues organizations face today The information included in this snapshot is a fraction of the information Monster collects. Monster partners with thousands of companies around the globe that use Monster Intelligence data and insights to help with strategic HR decision-making from Talent Availability to Site Selection. Please see our Job Conditions Reports for a more in-depth look at: > Market Conditions: An analysis of the industry, recruiting trends, and hiring conditions > Hiring Talent: A look at talent, including their desired occupations; skills, career, education and experience level; national concentration; and current job search conditions > Supply and Demand Analysis: A comparison of talent supply and talent demand across numerous elements, helping recruiters to identify opportunity and challenge areas; analysis includes occupations, job/resume requirements, qualifications, and compensation To access a full line of research visit the Monster Resource Center at: http://hiring.monster.com/hr/hr-best-practices/market-intelligence.aspx To find out more about Monster Intelligence, contact your Monster Representative at Monster is the primary source of information for this report; 1-800-MONSTER ext. 6333 or it should only be interpreted as a definitive activity report on Monster and its subsidiaries. email: intelligence@monster.com 6
  • 7. Monster, the premier global digital employment solution for more than a decade, inspires people to improve their lives. With a global presence, Monster works for everyone by connecting employers with quality job seekers at all levels and providing personalized career advice to consumers globally. Monster For more information visit www.monster.com or call your 5 Clock Tower Place local Monster Representative. Suite 500 1-800-MONSTER (666-7837) Maynard, MA 01754