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Jal Arka Solar Water pump

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Total market size for Agricultural water pumps is 50 – 60 times larger than the National Solar Mission. Farmers are plagued by lack of Electricity and high Diesel prices. Government is promoting Solar but current Solar PV pumps cost almost 4 Lakh for 2 HP pumps making them too expensive. We are developing a Steam fired pulsometer that can work with Solar as well as burning wood at night. Simple well proven design reduces costs, making the cost comparable to conventional pumps even without subsidies. Please get in touch to learn more about this tremendous opportunity !

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Jal Arka Solar Water pump

  1. 1. Jal Arka Sanskrit for Reflection of Sun in Water <ul><li>A cost effective, </li></ul><ul><li>low maintenance </li></ul><ul><li>Solar water pump </li></ul><ul><li>solution </li></ul>
  2. 2. Problem Definition <ul><li>Agricultural irrigation in India is hampered by erratic Electricity supply. Farmers get electricity only 7 to 8 hours a day. They pump when electricity is available rather than when the crops need it leading to water waste and adverse impact on crops </li></ul><ul><li>Diesel pumps have high operating costs due to increasing oil prices </li></ul><ul><li>Conventional Solar PV pumps which are currently available in market are highly expensive and unviable. It costs around 4-5 lakhs INR for standard 2HP system </li></ul>
  3. 3. Who are we? <ul><li>Jal Arka is an early stage start up company that has developed an affordable solar Water pump solution. Our solar pumps also has a very little operation and maintenance cost </li></ul><ul><li>Jal Arka pumps costs 1/10 th of the conventional solar PV pumps </li></ul><ul><li>Our pumps are cost competitive with electric and diesel pumps even without any government subsidy (but they will also be eligible for it) </li></ul><ul><li>Early customer interest is secured by pre-orders </li></ul><ul><li>Prototype built, Patent pending </li></ul>Jal Arka Prototype pump
  4. 4. Value Proposition Low initial cost Jal Arka is based on five guiding principles Low operating cost Low maintenance cost Ease of use Flexibility of use <ul><li>Flexibility of use : In night or cloudy days, water can be pumped by burning wood, Biogas, husk or even Gober </li></ul><ul><li>Ease of use: Simple installation, no electrical windings to burnout, easy for unskilled labor to use </li></ul>Jal Arka Pumps
  5. 5. Competitive Analysis No Simple Installation Yes Low Low Low Jal Arka Pump Partial (on no sun days) Installation has to be done carefully No Medium Low Very High Conventional Solar PV Pump No Installation has to be done carefully No High High Low Diesel Pump Yes Installation has to be done carefully No Medium Medium Low Electric Pump Dependence on grid Ease of use Variety of fuel use Maintenance Operating Cost/Year Initial Capital Different types of pump
  6. 6. Opportunity <ul><li>50 % of energy produced in the world is used in operating various kind of pumps </li></ul><ul><li>25 % of India’s electricity is consumed by agricultural water pumps, in states like Gujarat, Haryana it is > 50 % </li></ul><ul><li>Total market size for Agricultural water pumps is 50 – 60 times larger than the National Solar Mission ! </li></ul><ul><li>Government offers a subsidy of 200000 INR on every Solar PV pump, but their high costs: 400000 INR for a small 2 HP pump make them prohibitively expensive for farmers </li></ul><ul><li>Conventional solar PV pumps work only during sunny days, and need expensive batteries and inverters, making them a poor choice. The poor grid supply and expensive Diesel have created an excellent opportunity </li></ul>
  7. 7. Sales Model <ul><li>Direct retail sales and distributor model. Will setup our own manufacturing and assembly facility </li></ul><ul><li>Team: </li></ul><ul><li>Moresh J. Kokane (Boston, USA)  is a founder member of NewPowerIndia . His background is in Information technology & Management. Moresh co-founded a startup Triniti technologies in 2003 , and executed multiple software service projects. Later he became part of a new company Sahakriya (which means synergy in Hindi) , and was involved in product development and marketing for a online security software. Moresh is currently consulting for a major investment house in the US. He brings to the table extensive experience in setting up and running a business. Moresh firmly believes that the way to make Solar viable is to use appropriate technology not necessarily high tech. Most importantly it should be affordable and viable today without subsidies. </li></ul>
  8. 8. Risks and Mitigation Strategies <ul><li>Product risk - Well developed and well tested </li></ul><ul><li>Business risk – Team has prior experience in running start- ups. We will add more team members as required. </li></ul><ul><li>Market risk – Currently, India has lot of demand for low cost pumps and is not going to decrease in recent future due to the shortage of Electricity as well as Oil. Moreover, we are also seeking external investments in order to capitalize this market early </li></ul>
  9. 9. Funding Requirements <ul><li>Self funded till date </li></ul><ul><li>Seeking 2,50,00,000 INR to bring the product to the market in return for 25 % equity </li></ul><ul><li>Breakeven and self sustaining operations in 18 months </li></ul>
  10. 10. Thank you <ul><li>Moresh Kokane </li></ul><ul><li>[email_address] </li></ul><ul><li>617-784-7622 </li></ul><ul><li>Dr Kinjal Parikh </li></ul><ul><li>[email_address] </li></ul><ul><li>9909999954 </li></ul>For more details :