Video and Virtual Reality Quick and Easy
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Now more than ever consumers are looking for a way to get into a home, without stepping inside. In the midst of a pandemic, Home owners and landlords are trying to get buyers and tenants into homes, while those occupying the property are trying to do all they can to limit the exposure of themselves and others into a home. The use of video and virtual tours is a critical marketing tool in maximizing exposure to the property. This session explores the various resources, tools and tactics for gathering engaging media and 3D tours both with premium and free tools.
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Video and Virtual Reality Quick and Easy
- 1. Video and Virtual Reality Tours Matthew Rathbun @mattrathbun | MatthewRathbun.com
- 2. Hi! I’m Ma*hew! MatthewRathbun.com | @MattRathbun #Broker #Troublemaker #Storyteller #BrandFanatic #Geek
- 3. “ I’ve been waiting for this since the 80’s…
- 4. people are already looking online… now we’re putting them “in the house” online.
- 7. 7 46% OF CONSUMERS ACT AFTER THEY WATCH A VIDEO ABOUT A SERVICE OR PRODUCT
- 8. • Show me what I can’t get from photos • The “talk-over” • Steal HGTVs ideas • Aggregator Site Distribution Listing Videos
- 11. 11 Video Tips • Keep it under 90 seconds (if possible) • Tell a story • Use music • Have a call-to-action • Be personable • Be funny • Don’t suck
- 14. 14
- 16. Virtual Reality
- 17. Smartphones
- 18. Tripods
- 19. Gimbal
- 20. 3D Cameras
- 21. “ Virtual tours need to be hosted
- 25. 25
- 28. Risk Alert: Be careful about what you’re putting online and how that information may be used.
- 29. “Most MLSs are disallowing the distribution of Virtual Tours from within the system. More contemporary delivery methods are necessary.
- 30. VR Delivery •Links in listing distribution •Landing page embed •Social Media distribution •Aggregator Sites •VR Goggles @ Open Houses
- 33. Thanks for your time! That’s Jett Twitter: @mattrathbun hello@matthewrathbun.com matthewrathbun.com IG: matthew_rathbun Facebook.com/mattrathbun