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Matthew Thompson
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Presentation for the Integrated Media Association conference in Austin, TX, 2012.
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Classic Answers Still True and New Insights
1.
2.
3.
THE CLASSIC ANSWER:
4.
STILL
TRUE ! THE CLASSIC ANSWER:
5.
THE NEW ANSWER:
6.
7.
Source: “Generation M2,”
Kaiser Family Foundation, January 2010
8.
Source: “Children, Media
and Race,” Northwestern, June 2011
9.
10.
11.
Source: “Smartphone Adoption
& Usage,” Pew Internet Project, July 2011
12.
Source: “Mobile Access
2010,” Pew Internet Project, July 2010
13.
14.
15.
Source: “Twitter Usage
in America 2010,” Edison Research, April 2010
16.
17.
18.
1. Announce the
hashtag. 2. Stream tweets over music videos.
19.
Source: “The art
of the hashtag,” media.twitter.com, January 2011
20.
21.
22.
23.
CONTENT
UI/UX SOCIAL STRATEGY DESIGN MEDIA (cc) Mukumbura / Flickr (cc) chrisjagers / Flickr (cc) webtreats / Flickr DATA SOFTWARE SCIENCE DEVELOPMENT (cc) Eric Fischer / Flickr (cc) justonlysteve / Flickr
24.
25.
MY LAST POINT:
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