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FB ADS - FUNDAMENTAL.pdf

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10 Steps great leaders take when things go wrong
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FB ADS - FUNDAMENTAL.pdf

2 fév. 2023
• 0 j’aime • 8 vues

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Marketing

Facebook Ads menjadi chanel marketing yang saat ini banyak digandrungi para advertiser untuk memasarkan produknya. Mulai dari toko online dan offline, mereka mengenalkan produknya via Facebook Ads

Facebook Ads menjadi chanel marketing yang saat ini banyak digandrungi para advertiser untuk memasarkan produknya. Mulai dari toko online dan offline, mereka mengenalkan produknya via Facebook Ads

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FB ADS - FUNDAMENTAL.pdf

  1. 1. FB ADS - FUNDAMENTAL Hilman Fauzi - nami
  2. 2. Consideration 1. Brand awareness 2. Reach Awareness 1. Traffic 2. Engagement 3. App installs 4. Video Views 5. Lead generation 6. Messages Conversion 1. Conversion 2. Catalog sales 3. Store traffic
  3. 3. Adset Budget - Daily budget VS Lifetime - Ad Schedule - Optimization & Delivery - Cost control
  4. 4. Adset Audience - Lokasi tinggal audience - Umur - Jenis kelamin - Bahasa - Detail atribut, targeting/ demografi
  5. 5. Adset Placements 1. Device Type 2. - Desktop 3. - Mobile 4. Platform : 5. - Facebook 6. - Instagram 7. - Audience network 8. - Messenger 9. Advance options

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