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!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   G
Starting with the
                               User Story
                                 What do you know about user stories?
                                 What do you like about user stories?
                                 What causes you trouble with user stories



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      ! &,'**.*/".1$;                                            !"Kent Beck coined the
                                                                       term user stories in
      ! C)D$*"E)-"'"9)*3$-2'>)*                                   Extreme Programming
                                                               Explained 1st Edition, 1999

      ! F$90'*.2;"E)-"4$E$--.*/"
        9)*3$-2'>)*




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         As a [type of user]
         I want to [perform some task]
         so that I can [reach some goal]

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!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   D
Let’s talk about the nature
        of multi-purpose things
                                       (yes I’m going meta)



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                              How
                                                                       do I understand
                               How do I
                                                                       users and their
                            describe to you
                                                                            needs?
                             what I want?                                                 What are the
                                                                                         details of this
  What are the
                                                                                         feature I need
   things my
                                                                                          to specify?
product needs to                                      82$-        <E"B$-2)*
 be successful?

                                                                               F7
                       >82.*$22",$'4$-
     How                                                                                   What are
do I schedule                                                                            the details of
this work and                                                   How
                                                                                         what I need to
 track it its                                              do I validate
                                                                                          build today?
                             &G                             this work is   4$3$,)B$-
                                                               done?
                                       1$21$-
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5'*1"1)"1',A"'@)81B




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!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                              AB
The foundational building
        block of a stories that say
          what people are doing
               (user tasks)

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8*4$-21'*4"'">$5"9)*9$?12




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        10.*/2"A)8"4.4
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   HI
What’s common about the items
           each of you wrote down?
                              What was different?


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&$)<,$"'90.$3$"/)',2"10-)8/0".*1$-'9=)*
                                                problem or
                                                   goal
                                            How I’d like to feel, or what
                                               I’d like to achieve



                                                                             goal evaluation
                                                                                Is my goal met or problem
                                                                                        resolved?
     Take some

   action
                                                                            action evaluation
                                                                            Did that action deliver the results I
                                                                                       expected?

                                             the world
                                           Information and tools

!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                                        >?
<0.*=")>"10-$$",$3$,2?"/)',+"1'2=+"'*4"1)),
                                                problem or
                                                  goal
                                                   goal
                                            How I’d like to feel, or what
                                               I’d like to achieve



                                                                             goal evaluation

     Take some
                                                   task                         Is my goal met or problem
                                                                                        resolved?


   action
                                                                            action evaluation
                                                                            Did that action deliver the results I


                                                    tool
                                                                                       expected?

                                             the world
                                           Information and tools

!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                                        @A
<0.*=")>"10-$$",$3$,2?"/)',+"1'2=+"'*4"1)),

                                                  goal

                                                   task

                                                    tool
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   @A
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3'-.$1@")>"1'2A2"'*4"'"3'-.$1@")>"/)',2

                                                goals

                                                 tasks
                               software

                                         features
                                           tools
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   BB
User tasks make ideal
                     user stories:
                          Title: Take a shower
                          As an instructor
                          I want to take a shower
                          So that I don’t offend my colleagues

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82$-"1'2A2")-"10$"1)),2"10'1"28==)-1"10$;""


                                                goals            B)-$"1'2AC9$*1-.9D

                                                                   As a weekend gardener
                                                               I want to dig a hole
 user story
                                                 tasks
                                                                so that I can plant a tree


                                                                 B)-$"1)),C9$*1-.9D
                                                                   E)-"F$'18-$C9$*1-.9G"

                               software                           As a weekend gardener


                                         features
                                                               I want a shovel
                                                                so that I can [dig a hole to]
                                                                        plant a tree
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                 HI
Organize user stories into a
      map that communicates
            experience

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        2);$)*$"50$*"'2?$4"10$"I8$2>)*J"KL0'1"4)"A$)A,$"4)"5.10"10.2"
        2=21$;MN""


                                                      time




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        8@A/01"'B)81"10$")-4$-6


                                                      time




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        2./*',"21$@@.*/"0)-.J)*1',,=6


                                                      time




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10$2$"50$*"1',E.*/"5.10"=$)=,$"5.10"20)-1"'($*>)*"2='*26G



                                                      time




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<8.,4.*/"'"21)-=";'>"0$,>2"?'9.,.1'1$"
4.29822.)*"@"A81"-$B8.-$2"'"A.1")?"2>'9$




Gary Levitt, owner & designer of Mad Mimi

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9'*"A,,"'"-));




!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   BB
Product Discovery Looks Like this:




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<1)-=">'?"@'-.'A)*2
• >'?2"'B)81"2=21$;"
   B$0'3.)-

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   ;'?2

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!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   GH
The easiest way to write
            user stories is by telling
                   user stories
           (hopefully this won’t come as a surprise)


!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   <=
Let’s try one together...



!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   <=
Discuss, fill in, refine the
              map, and test for
                completeness

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:.29822.)*2")3$-"21)-<";'=2"0$,="4-.3$"
)81";)-$"4$1'.,2




                  Repeated review of the story map with
                  multiple users and subject matter experts will
                  help test the model for completeness

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<-$'=*/">$-2)*'2"?)-"4.%$-$*1"@.*42")?"
>$)>,$"82.*/"A)8-"2A21$;




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7"<-'/;'=9"<$-2)*'".2"'">8.9?"$@<,)-'=)*"
)A"50'1"5$"?*)5"'B)81")8-"82$-2
                                                                  E8.,4"10$;"1)"21'-1"4.29822.)*"
                                                                  'B)81"50'1"5$"?*)5+"'*4"
                                                                  4)*F1
                                                                  E8.,4"10$;"1)"0$,<"4-.3$"
                                                                  ;'<<.*/"G)8-"82$-"
                                                                  $@<$-.$*9$"82.*/"21)-.$2
                                                                                         “..people can often
                                                                                           mine their own
                                                                                       extensive experiences to
                                                                                           create effective
                                                                                             Personas...”




                                                               :'3.4"I822;'*                             :)*"H)-;'*
                                                                      http://www.jnd.org/dn.mss/personas_empath.html
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                                           CD
<=$190"'">-'/;'?9">$-2)*'"10.*=.*/"
'@)81"2);$)*$"4.%$-$*1"A-);"B)8-2$,A




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              10.2"1'2?G""HF".1I2"*)1"'B2),81$,="*$9$22'-=+"0)5"9-.>9',".2".1G


                                                      time
necessity




!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                     JK
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            ! F0))2$"'*"'9>3.1="1)"21'-1"5.10
            ! G0$*"-$'4.*/",$H"1)"-./01"82$"10$"9)*I8*9>)*"J'*4"10$*K"1)"9)**$91"9'-42".*"10$"21)-=
            ! G.10"9'-42".*"10$"2';$"-)5"82$"J)-K"1)"9)**$91"9'-42".*"10$"21)-=
            ! L)-"9'-42"B$,)5"10$"1)A+"J'B2),81$,="*$9$22'-=K"'M.2+"82$"10$"A0-'2$"J;./01")A>)*',,=K"1)"
              9);;8*.9'1$")A>)*',.1=
            ! F0)2$"'"9)*9-$1$"82$-"*';$"1)"0$,A"1$,,"10$"21)-=



                                                      time
necessity




!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                               NN
<="'--'*/.*/"'9>3.1="'*4"1'2?@9$*1-.9"21)-="
9'-42"2A'>',,=+"5$"9'*"1$,,"B.//$-"21)-.$2
  “Steve knows the title of what he’s looking for. He steps up to
the kiosk and searches by title. Optionally he might have
searched by artist. After seeing titles that match what he typed
in, Steve views the price new and used, and then views the
status – whether it’s in stock or not. He notices it’s in stock as
both new and used, so then Steve views the location in the store
for the used title.”

                                       time
                        E)>9$"10$"B),4"F'9$4"82$-"1'2?2"
                        F-);")8-"21)-=";'A
                        E)>9$"10$"9)*G8*9>)*2"10'1"?*.1"10$"
necessity




                        9'-42"1)/$10$-".*1)"'",)*/$-"21)-=



!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);         CD
<0$"82$-"21)-=";'>"9)*1'.*2"15)"
.;>)-1'*1"'*'1);.9',"?$'18-$2
<0$"!"#$!%&'")?"10$"'>>,.9'@)*".2"10$",.21")?"
$22$*@',"'9@3.@$2"10$"'>>,.9'@)*"28>>)-12
<0$"(")$*&+,-$')'.%&".2"10$"2)A5'-$"5$"B8.,4"10'1"
28>>)-12"10$",$'21"*8;B$-")?"*$9$22'-="1'2C2"'9-)22"
10$"?8,,"2>'*")?"82$-"$D>$-.$*9$

      The backbone
                                                      time

      The walking skeleton
necessity




!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   EF
<2.*/"4.29822.)*+"=,,".*">)8-"21)->";'?

                                            @)-A"1)/$10$-"'2"'"1$';
                                            B))A"C)-"!"#$%&!'($)#!*+*
                                                   ! @0'1"$,2$";./01"82$-2")C"10$"2>21$;"0'3$"
                                                     4)*$"10'1"4.4*D1"9);$"8?".*">)8-"29$*'-.)2E
                                            B))A"C)-"$,-$.'/&*
                                                   ! @0'1"9)8,4"/)"5-)*/+"'*4"50'1"5)8,4"10$"
                                                     82$-"0'3$"1)"4)"1)"-$9)3$-E

                                            F)*2.4$-"/#0$%)1*$%*
                                                   ! @0'1";./01")10$-"1>?$2")C"82$-2"4)"1)"-$'90"
                                                     10$.-"/)',2E
                                            G*.1"',"10$2$"'44.H)*',"21)-.$2".*1)">)8-";'?

!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                        IJ
Slice the map to find ideal
           incremental releases


!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   <=
<.3$*"21)-=";'>")-/'*.?$4"3$-@9',,="A="
 *$9$22.1=+"5$"*$$4")*,="2,.9$"1)">,'*

                                                                time
necessary
      less
                                           first release
  optional
                                       second release
               optionality




    more                                   third release
  optional

 B0))2$"9)0$-$*1"/-)8>2")C"C$'18-$2"10'1"9)*2.4$-"10$"2>'*")C"A82.*$22"
 C8*9@)*',.1="'*4"82$-"'9@3.@$2
 D8>>)-1"',,"*$9$22'-="'9@3.@$2"5.10"10$"E-21"-$,$'2$
 F;>-)3$"'9@3.1="28>>)-1""'*4"'44"'44.@)*',"'9@3.@$2"5.10"28A2$G8$*1"-$,$'2$2
 !"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                   HI
<.3$*"21)-=";'>")-/'*.?$4"3$-@9',,="A="
*$9$22.1=+"5$"*$$4")*,="2,.9$"1)">,'*




!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   BC
It’s easy to make release
                “slices” and move
           detailed stories into them

!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   <=
744.*/"1'<$",.*$2"1)"10$"5',,",$12"
<'-=9.<'*12")-/'*.>$"21)-.$2".*1)",'?$-2




!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   @A
744.*/"1'<$",.*$2"1)"10$"5',,",$12"
<'-=9.<'*12")-/'*.>$"21)-.$2".*1)",'?$-2




!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   @A
744.*/"1'<$",.*$2"1)"10$"5',,",$12"
<'-=9.<'*12")-/'*.>$"21)-.$2".*1)",'?$-2




!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   @A
&,'**.*/".*9-$;$*1',"-$,$'2$2"9'*"<$"
='9.,.1'1$4"'2"'"9),,'<)-'>3$"$3$*1




!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   ??
<8.,4.*/"<$($-"&-)48912"=2.*/
=2$-">1)-?"@'AA.*/




#$%"&'()*
BA'()*C'9;6)-/
5556'/.,$A-)48914$2./*69);
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);
Bonus Material
    (Not addressed in the Story Mapping session)




!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   <=
Iteratively and
                incrementally construct
                        software

!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   <=
<-'4.=)*',"2)>5'-$"4$3$,)?;$*1"@A$2"29)?$"
10$*"$2=;'1$2+"'*4"'($;?12"1)"@A"=;$"'*4"9)21


                                                        Scope




                                                        Traditional
                                                         software
                                                       development

                                      Time                            Cost
                                                                  (resources)


!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                    BC
7/.,$"4$3$,)<;$*1"=>$2"?;$"'*4"9)21+"10$*",$3$-'/$2"
.1$-'?)*"'*4".*9-$;$*?*/"1)";'>.;.@$"29)<$"

                                                                                        Cost
                                                           Time
                                                        Scope                       (resources)

                                                                          Agile
                                                                        software
                                                                      development



                                                        Traditional
                                                         software
                                                       development

                                      Time                            Cost
                                                                       Scope
                                                                  (resources)


!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                      AB
<$3$-'/$"'"20'-$4"8*4$-21'*4.*/")="4$2.-$4">-)4891"
/)',2"1)";.*.;.?$"29)>$"50.,$";'@.;.?.*/"3',8$

                                                                                        Cost
                             Scope                             Time                 (resources)

                                                                          Agile
                                                                        software
                                                                      development



                            Traditional
                             software
                           development

          Time                                   Cost                  Scope
                                             (resources)

                                                               Target business goals &
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);         outcomes                     AB
To release benefit on a
              schedule we’ll need to
            leverage incremental and
                iterative thinking
                                  (What’s the difference?)

!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   <=
<.*9-$;$*=*/>"?8.,42"'"?.1"'1"'"=;$

                                                       Incrementing calls for a fully
                                                       formed idea.
                                                       And, doing it on time requires
                                                       dead accurate estimation.


        1                         2                            3      4           5



!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                            @A
<.1$-'=*/>"?8.,42"'"-)8/0"3$-2.)*+"
3',.4'1$2".1+"10$*"2,)5,@"?8.,42"8A"B8',.1@
                                                       A more iterative allows you to
                                                       move from vague idea to
                                                       realization making course
                                                       corrections as you go.


        1                          2                           3      4           5




!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                            CD
>'*?")-/'*.@'A)*2"9)*2.4$-"-$3.2.*/"10$"2';$"
              B8*9A)*',.1?"'2"B'.,8-$6""C1$-'A)*".2"*)1"
              1),$-'1$46

193
  !"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   <=
72"'"<-)4891")5*$-+"=)8"*$$4"'";)-$"-$>*$4"
8*4$-21'*4.*/")?"@20.<<'A,$B




!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   CC
<$$=.*/")8-"82$-"21)-.$2"1'2>?9$*1-.9"
',,)5$4"82"1)"4$@$-"2),8A)*"4$9.2.)*2

                        user goal

                          user task

                                      tool
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);   BC
<'=$">$'18-$"4$9.2.)*2".*"10$"9)*1$?1")>"
@;$"'*4"A84/$1",.;.1'@)*2
                                     hole
                                                               ?
                          (to put the flower in)




                           dig hole

                hold my options open

!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);       BC
<);;.1"1)"2'=2>?.*/"82$-"*$$42+"*)1"1)"
2@$9.A9">$'18-$2
                                     hole
                                                               ?
                          (to put the flower in)




                           dig hole


!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);       BC
&-)48912"5.10"2.;.,'-"<$'18-$2")=$*"3'->"
28?21'*@',,>".*"10$"A-.9$"5$"A'>
B0.*C"'?)81"10$"0./0D,$3$,"<$'18-$2"
                                                                               $*/.*$
.*"'"9'-"D"5$,,"'"?82".*")8-"$E';A,$                                           1-'*2;.22.)*
71"'"0./0",$3$,+"',,"<$'18-$2"'-$"                                             ?-'C$2
                                                                               282A$*2.)*
*$9$22'->
                                                                               2$'12
F81"5$"C*)5"10'1"',,"?82$2"4)*G1"                                              21$$-.*/"50$$,
0'3$"10$"2';$"A-.9$                                                            N"

H'90"$22$*@',"<$'18-$"3'-.$2".*"
28?I$9@3$"J8',.1>"'%$9@*/"10$"K*',"
A-.9$

                                                                                                  51
                                                   low cost    moderate cost          high cost
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                           LM
<'*)"9'8=)*2"82"1)"9)*2.4$-">8',.1?"'2"@$.*/"
 9);A)2$4")B"!"#$%&'$"'*4"()"#$%&'$"$,$;$*12
                                                       C:.29822.)*2")B">8',.1?"0'3$"-$3),3$4"
                                                       '-)8*4"10$"15)"'2A$912")B"28@D$9=3.1?"
                                                       '*4")@D$9=3.1?"2.*9$"10$"=;$")B"
                                                       7-.21)1,$6"
                                                       E;@$44$4".*"10.2")@D$9=3$F28@D$9=3$"
                                                       2A,.1".2"10$".4$'"10'1"!"#$%&'$*+),-./0*
                                                       1$2/,.3(*/!*/4$*5%!36!27,3%$*/!*
There’s more to                                        2$+).2$7$3/(8"50.,$"()"#$%&'$*+),-./0*
 me than that
                                                       1$2/,.3(*/!*/4$*5(,&(6,%&!3*!6*)($2(9GH
  silly survey
  technique!
                                                      FFI)-.'J."<'*)



 !"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                     KL
<'*)"$=>,'.*2"10-$$"/$*$-',"9,'22.?9'@)*2"A)-">-)4891"
A$'18-$2B"!"#$%&'()#+"*+)%,-!)+#-*+'.#+"'*4",).-/&$)0#1

                                                               2"#$%&'()#
                                                               C0$">-)48912";821"0'3$"10.2"
                                                               A$'18-$2"A)-";$"1)"D$"
                                                               9)*2.4$-"10$">-)4891"
                                                               '99$>1'D,$

                                                               3+)%,-!)+#-*+'.#
                                                               C0$";)-$")A"10.2"E"/$1+"10$"
   “This car has many flaws. Buy it
   anyway. It’s so much fun to                                 D$($-
   drive”
   -- from a NY Times review of the
                                                               4).-/&$)0#
   Mini Cooper                                                 E",)3$"10.2"$,$;$*1")A"10$"
                                                               >-)4891F

!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                  GH
<$='-'1$")>?$9@3$"A8',.1B"C-);"28>?$9@3$"
A8',.1B
                               D>?$9@3$"A8',.1B"-$C$-2"1)"10$"3.2.>,$";$'28-'>,$+"'*4"
                               $'2.,B"3',.4'1$4"90'-'91$-.2@92")C"10$"=-)4891"828',,B"
                               .*"-$,'@)*"1)"10$"=-)48912E"2=$9.F9'@)*26"
                                   ! :)$2"10$"=-)4891"=$-C)-;">8/"C-$$"'2"2=$9.F$4G
                                   ! HI=$91")>?$9@3$"A8',.1B"1)">$"0./06

                                             !"#$%&'(%)*"+,-./)0%1%02).3).4%)25%&-6&+'37)
                                             30)5038"&.)8%2-97)&43-&%2)/3"):+;%)+2)+)
                                             5038"&.)3<7%0=)"J0$2$"90).9$2"'%$91"10$"
                                             =-)4891"82$-2E"=$-9$=@)*")C"A8',.1B
                                                 ! K2"10$"=-)4891"2.;=,$"1)"82$G
                                                 ! K2"10$"=-)4891"$L9.$*1"1)"82$G
                                                 ! :)"K",.M$"82.*/"10$"=-)4891G
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                NO
<2$"10$"='*)"9,'22.>9'?)*2"1)"@)10"
A-.)-.?B$"'*4"2A,.1
                                                                                Brakes
                                                                              (must have)



                                                                                 Cool dashboard
          Basic brakes                    Stopping             Anti-locking        light when
          (must have)                     distance             (delighter)           slipping
                                        (one dimensional)                          (delighter)

         =$$A".*";.*4E"F)8";821"G*)5"F)8-"9821);$-2"'*4"82$-2"1)"
         4$1$-;.*$"28@H$9?3$"3',8$6
         I*$"A$-2)*J2"4$,./01$-";'F",$'3$")10$-2"'A'10$?96""
         7*)10$-J2";821"0'3$".2"82$,$22"1)")10$-"9821);$-2
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                      CD
>$1?2",))@"'1"50'1"0'AA$*2".B"5$"1'@$"'"
*'.3$".*9-$;$*1',"'AA-)'90"1)"9)*21-89C)*
>$1?2"21'-1"5.10"10$"D'2.9"B$'18-$2")B")8-"D826
 sprint
       4
       3
       2
       1
                                                               release




                                                                                         Interior seating
                                                                         exterior body
                                 transmission



                                                suspension
     features




                                                                brakes
                  engine




                                                                                                            tires
                Product goal: (in 4 sprints) be driving the coolest bus in town
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                                        <=
<$"9'*",$3$-'/$".1$-'=)*"1)">8.,4"8?"
@8',.1A

                                                          Iterating affords
                                                          building up quality
                                                          over time


                1                                       2             3



!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                    BC
<)*2.4$-"10$2$"=)8-"21)->"2?,.@*/"
0$8-.2A92"10'1"B8.,4"8?"C8',.1>
!"#$%&$'$(()*+%                                                3"4$*+"
D)-"10$"=$'18-$"1)"B$";.*.;',,>"                               F0'1"5)8,4";'G$"10.2"=$'18-$"2'=$-"1)"
4$;)*21-'B,$"E"B81"*)1"-$,$'2'B,$+"                            82$H""D)-"B)10"10$"82$-+"'*4"=)-"10$"
50'1".2"10$";.*.;',"=8*9A)*',.1>                               B82.*$22"?'>.*/"=)-"10$"2)I5'-$H
!"#$%&'()*)+,-$)./01),2&3)2'4'55#-3)                           !"#$%&'()/2%<0)8#&/7#9,2:)'2+,-4'$'20)
6'&75)#27)2,)8#&/7#9,2                                         ,+)=<5/2'55)-<&'5)5<41)#5)4-'7/0)4#-7)
                                                               8#&/7#9,2))
,"-".)/)*+%0%1/$2).)/)*+"
F0'1"5)8,4"'44"10$"'B.,.1>"1)"?$-=)-;"                         5(".)/)*+6%7$#48#9":'$6%3$2%
10$"82$-"1'2G".*"4.%$-$*1"5'>2H""744.*/"                       ;--$"/
.*"28B"1'2G2"10'1"'-$")?A)*',,>"                               F0'1"5)8,4";'G$"10.2"=$'18-$"$'2.$-"1)"
?$-=)-;$4H                                                     82$H"J)-$"4$2.-'B,$"1)"82$H""D'21$-"1)"
!"#$%&'()#)+,-$)./01),%9,2#&)6'&75:)                           82$H
7#0')&,,;<%)0,,&5:)/2%<0)0-#25&#9,2),2)                        !"#$%&'()#<0,>4,$%&'9,2:)5'"3)8/5<#&)
7#0'5                                                          7'5/?2:)5%''7);'35
* Adapted from Gerard Meszaros’ “Storyotypes”

!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                            KK
>8.,4.*/"8?"@8',.1A".1$-'B3$,A"'*4"
.*9-$;$*1',,A"20.?2"10$"C$21"?-)4891"?)22.C,$
                              D6 E$"F*)5"$'90"21)-A"9'*"C$"2?,.1".*1)"'1",$'21"G)8-"?'-12
                              H6 I'-,A".1$-'B)*2"21-.3$"1)"C8.,4"C'-$"*$9$22.B$2+",'1$-".1$-'B)*2"C8.,4"8?"
                                 @8',.1A
 sprint                       J6 I3',8'B*/"-$'4.*$22"C'2$4")*"28CK$9B3$"@8',.1A"1)"8*4$-21'*4"4)*$*$22

            4
            3
            2
            1                 A-
                              B-
                              D          C
                                         D
                                         A
                                         B          C-
                                                    B-
                                                    D
                                                    B            D
                                                                 A
                                                                 B        A-
                                                                          D
                                                                          B           A-
                                                                                      D
                                                                                      BI         B-
                                                                                                 DI
                                                               release
     user tasks to support




                             Product goal: (in 4 sprints) be driving the highest quality bus possible
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                                  <=
:.3.4$"-$,$'2$"4$2./*"<"4$3$,)=;$*1".*1)"
10-$$"=0'2$2
!"#$%$&'()*#+">8.,4"'"2.;=,$"2?21$;"2='*")@"*$9$22'-?"@$'18-$2"A-21"B"10$"
5',C.*/"2C$,$1)*
,%-.()*#+"744"D$E.F.,.1?"'*4"2'@$1?"*$E1
/$-'()*#+"G.*.20"5.10"9);@)-1+"=$-@)-;'*9$+"'*4",8E8-?
H$2$-3$"I;$".*"10$"-$;'.*.*/"10.-4"@)-"8*@)-$2$$*"'44.I)*2"
'*4"'4'=1'I)*2


                          Opening                     Mid-Game              End-Game
                           Game                        Build out         Refine the UI and
           uncertainty




                          Build up                  flexibility and      interactions, take
                                                                            advantage of
                         necessities                business rule
                                                                          iterative learning
                                                    enforcement

                            uncertainty decreases over time
                                                               time
     Construx on the Cone of Uncertainty: http://www.construx.com/Page.aspx?hid=1648
     Visdos on the cone: http://www.implementingscrum.com/2008/02/19/vegas-hangover-enlightenment/
!"#$%"&'()*+"',,"-./012"-$2$-3$4+"55567/.,$&-)4891:$2./*69);                                         JK
<0.2"=-)4891"/-)5.*/"21-'1$/>"2,)5,>"
?-.*/2"10$"=-)4891".*1)"@)982
7*"'-A21"$*3.2.)*2"'*"$*A-$"='.*A*/"?>"21'-A*/"5.10"'"2B$190")-"'*"
8*4$-C='.*A*/"'*4"2,)5,>"?8.,4.*/"8="4$1'.,"
7==,>"10$"2';$"21-'1$/>"1)",$'-*"'?)81"10$"=-)4891"4);'.*"'2"D8.9B,>"
'2"=)22.?,$"E"1)"90'2$")81"8*9$-1'.*1>"?$@)-$"1))"0$'3.,>".*3$2A*/



                          Opening                     Mid-Game          End-Game
                           Game                        Build out      Refine the UI and
           uncertainty




                          Build up                  flexibility and   interactions, take
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                                                                       iterative learning
                                                    enforcement

                            uncertainty decreases over time
                                                               time


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                              We need to be sure        of the product right,   diminish signaling it’s
                              we’re building the        we begin to pile in     time for release
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Questions?



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User Story Mapping