prof Nathan Ronen Genesis Consultants edumart@bezeqint.net xx-972-50-5209409

1. Introduction &
Basket of services
The human side of management
group
The human side of management
group

2. Some facts:
- Genesis Group for applied psychology
was established in 1958 by Dov & Dr.
Orenia Yanai.
- Genesis Group is an international
customer based group of companies.
- Our European partnerships employs top
professional teams of local and foreign
experts
The human side of management
group
The human side of management
group

3. Some facts:
- Genesis Group employs 400 professionals
in various psychological, human resource
and research fields.
- Genesis Testing institute tested more
then 250,000 people around the world
and advised hundreds of executives
from different markets
The human side of management
group
The human side of management
group

4. The human side of management
group
The human side of management
group
Among our customers:
UNITED NATIONS
INDUSTRIAL DEVELOPMENT
ORGANIZATION

5. The human side of management
group
The human side of management
group
Our costumers come form fields like:
– Industrial, production & construction companies
– Banking, Trade, Insurance, other financial institute
– Service based companies and organization
– Governmental ministries and institutes
– Hi-Tech, R&D and biochemical industries
We provide services to:
– Owners & share holders
– Board members
– CEOs & executive directors
– High level managers
– Human resources managers and units

6. The human side of management
group
The human side of management
group
Our Vision:
We believe that better management of the
human factor brings organizations to improve
and increase performance and competence,
create stability and serve the interests of
owners and share holders.
We believe that providing managerial decision
making support tools brings managers, in all
levels, to supply better outcomes and increased
potential to achieve the company’s key
successes factors and KPIs.

7. Genesis provides:
1.Auditing, profiling, assessment
and testing services
2.Consulting services
3.Training services
4.Research services
5.Higher education in management
6.Marketing and customer service
The human side of management
group
The human side of management
group

8. Auditing & assessment:
Auditing:
Individual auditing & testing of managers
a. As a part of recruitment process
b. As a part of decision making regarding promotion,
dismissal etc.
c. As a part of re-evaluation of current positions.
Assessment:
1. Assessment centers
a. talent pools
b. career paths
c. grouping of mangers by layers
2. Testing center
a. gate keeping for recruited employees
b. various HR evaluations
The human side of management
group
The human side of management
group

9. Consulting services:
Organization:
- Re-evaluation of organizational structure
- Organizational change
- Initiating and executing HR projects
Management:
- Management development
- Re-evaluation of management chart
- Re-evaluation of managerial function
Individual:
- privet consulting (coaching, mentoring)
- support groups
- psychological sessions
The human side of management
group
The human side of management
group

10. Training services:
Management:
Every business has its own life cycle. Every stage of its
growth consists and requires different level of
organizational and managerial maturity. Every level is
defined by the abilities and skills needed for handling this
stage
- Developing personal leadership - Feedback skills
- Effective decision making - HR strategic planning
- Effective time management - Handling managerial conflicts
- Creative managerial thinking - Managerial human relations
- Advanced management skills - Coping with stress
- Team building & leading - Positive organizational climate
- Assertive managerial behavior - Globalization and management
- Managerial entrepreneurship
The human side of management
group
The human side of management
group

11. Training services:
Communication:
The way managers communicate their ideas, massages and
interests with the market, outside or within organization,
defines their leadership. The way goals are being set
defines results and influences either the empowerment of
people or their resistant.
The art of communication is the art of progress and
market advantage.
- The art of public presentation - Self awareness, self esteem
- Influential skills - Business communication
- Standing in front of a camera - Business manners
- Effective interviewing - Bridging over conflicts
- Speaking with your employees - PR yourself
The human side of management
group
The human side of management
group

12. Training services:
Sales:
Every business depends on sales for its success. The
center’s experts will train sales force through different
sales styles in relation to their company's strategy. As a
result of our training, salespersons will acquire new and
advanced ways to approach any customer, develop long and
lasting relationship and close deals..
- The art of sales
- How to close a deal
- How to negotiate effectively
- Developing a sales attitude
- Tracing costumers' sales needs
The human side of management
group
The human side of management
group

13. Training services:
Costumer care & service:
Modern consumerism consists with excellent
costumer service beside an excellent
product, either tangible or intangible. A well-
performed costumers' service makes customers
satisfied and brings them back. This tendency
gives the organization a significant market
advantage.
- Service orientation
- Service with a smile
- Service as sales increaser
- Service in banking
The human side of management
group
The human side of management
group

14. Research services:
Research:
- Internal values
- Salary, compensation and benefits
- Demand for new products
- Human resources status, needs & development
Poles:
- Public opinion
- Customers’ satisfaction
- Employee satisfaction
- Service development needs
- Training needs
The human side of management
group
The human side of management
group

15. Higher education in management:
1. Diploma programs
- Modern management skills & techniques
- Advanced practice in marketing and sales
- Human resources management & development
- Public relation - from theory to practice
- Mediation in organizational processes
2. Continues education
- from management to leadership
- human relations at workplaces
- woman managers – woman leaders
- world economy , the EU market
The human side of management
group
The human side of management
group

16. Our contacts:
Address: 2nd Ben Gurion Blv.
B.S.R. bulding, fl. 28
Bnei Brak , Israel
Office tel: +972 54 22 888 32
Office e-mail: genesis_hcs@nana.co.il
The human side of management
group
The human side of management
group