Presented at AdTech NY 2011, this presentation provides an introduction to Searchandise Commerce and the concept of retail search media.

1. Introducing Retail Search Media
John Federman, president and ceo

2. © 2011 Searchandise Commerce, Inc.
Introducing Searchandise Commerce
Retail search media solution that empowers -
Retailers to transform
on-site search into a
profit center
Manufacturers to assert
greater control over product
placement across their
online retail channel
• Launched July 2008
• Leverages media value of
retail sites
• Evolution of in-store
merchandising for brands
$1.00
CPC Bid

3. © 2011 Searchandise Commerce, Inc.
• 87% of consumers research products online before
purchasing in person
• 75% claim visiting the retailer’s Web site helps them shop
in-store
• 50% of those who initiate research online convert in-store
• Online activity is driving $1 trillion in in-store sales
Online Product Research Changing Role of Retail Site
The line between online
and offline blurs
Product research has
moved online

4. © 2011 Searchandise Commerce, Inc.
Engaging Shoppers Further down the Funnel

5. © 2011 Searchandise Commerce, Inc.
Premium Placement on CommerceNet :
Elevate SKUs within Search Results
Searchandise Commerce is the ONLY company
that offers brands the opportunity to bid for position
in on-site search

6. © 2011 Searchandise Commerce, Inc.
• Secure premium positions – those most often clicked
• Engage targeted consumers while they’re researching
and buying
• Brand and products enjoy halo effect
• Displace competitive offerings
• Increase brand awareness
• Increase clicks and clickshare
Brand Benefits of Retail Search Media
More visibility. Greater clickshare. More potential.

7. © 2011 Searchandise Commerce, Inc.
• Create scalable, significant, incremental line of revenue
• Maintain control over when, if and how much to weight
advertiser bids
• Deliver consistent user experience
• Integrates with existing on-site search with minimal IT
required
• No upfront costs
Retailer Benefits of Retail Search Media
You get paid when they buy,
NOW get paid when they browse