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Acelerado por:VIPSOULCOMUNIDAD @vipsoulclub
La oportunidad
¿Sabías Que?
•  Ingreso de nuevas marcas premium .
•  Nuevos modelos de e-commerce con
estrategia:
Low cost /Réplicas/SIN ...
Estrategia low cost/réplica/ sin marca	
  
Estrategia low cost/réplica/ sin
marca	
  
¿Sabías Que?
Crecimiento	
  de	
  la	
  economía	
  	
  
Incremento	
  del	
  sueldo	
  per-­‐cápita	
  
Público aspiracio...
¿Sabías Que?
Crecimiento	
  de	
  la	
  economía	
  
Incremento	
  del	
  sueldo	
  per-­‐cápita	
  
Público aspiracional
...
YO
80 %
OFERTAS
¿Sabías Que?
*²	
  Informe IPSOS - apoyo 	
  
*²	
  
La Solución
•  Social commerce de
compradores
aspiracionales
•  marcas y diseñadores
reconocidos
•  +Interacción +
Beneficios de compra
Nuestro Mercado
Mayores de 21 años
100% Aspiracionales
Interesados en estar a la
moda y cuidar de su estilo
de vida
Pertenecer a una
comunidad de
compradores
VIP
1
Nuestra Propuesta	
  
Descuentos
especiales
en sus
marcas
favoritas
2
Nuestra Propuesta
Nuestra Propuesta
Envíos a nivel
nacional /
regional
3
Recompensas por
fidelización y
viralización
4
5
•  Envíos a nivel nacional
•  Seguimiento de órdenes
•  Política de devoluciones
•  Soporte online y en tiempo
real	
  
Nuestro sistema de ventas
•  Las mejores ofertas FLASH hasta
70% OFF
•  Duración de 2-10 días
•  NO tenemos stock, % de
ve...
Nuestra Categoría de Productos
Arte Utilitario
Artículos para mascotas
Productos Gourmet
Entretenimiento
Para Ellas
Para E...
Nuestro modelo de marketing
Redes
sociales
Por
invitació
n
COMUNIDAD DE
SOCIOS
REGISTRADOS
BLOG
SEO
RR.PP.	
  
Nuestro modelo de marketing: Registro
Nuestro modelo de marketing: Invitación
Nuestro modelo de marketing
Nuestro modelo de marketing: Blog
•  Genera tráfico
•  Informa: tendencias
de moda, marcas y
diseñadores.
•  Conecta: Ases...
Marcas
Métodos de pago
Muy pronto
Evita el stress de escoger
el regalo perfecto
S/. 50
S/. 100
S/. 200
S/. 300
	
  
Gracias y bienvenidos!
www.vip-soul.com	
  
VIPSOULCOMUNIDAD @vipsoulclub
Ecommerce night - Vip soul - Universidad del Pacífico 15/08/2013
Ecommerce night - Vip soul - Universidad del Pacífico 15/08/2013
Ecommerce night - Vip soul - Universidad del Pacífico 15/08/2013
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Ecommerce night - Vip soul - Universidad del Pacífico 15/08/2013

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Presentación de la empresa Vip Soul a cargo de Faviola Palomino, CEO Vip Soul

Publié dans : Business
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  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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Ecommerce night - Vip soul - Universidad del Pacífico 15/08/2013

  1. 1. Acelerado por:VIPSOULCOMUNIDAD @vipsoulclub
  2. 2. La oportunidad
  3. 3. ¿Sabías Que? •  Ingreso de nuevas marcas premium . •  Nuevos modelos de e-commerce con estrategia: Low cost /Réplicas/SIN marca. Ej: Aliexpress.com. •  Tiendas en Lima : stock inmovilizado/ Inadecuada ubicación de tienda •  Posicionamiento y comunicación de marca en la arena digital. Incipiente.
  4. 4. Estrategia low cost/réplica/ sin marca  
  5. 5. Estrategia low cost/réplica/ sin marca  
  6. 6. ¿Sabías Que? Crecimiento  de  la  economía     Incremento  del  sueldo  per-­‐cápita   Público aspiracional 9.1 % de los peruanos *¹     *¹ Rolando Arellano Cueva " Estilos de vida en el Perú “ Yo quiero esa cartera. Pero no me alcanza!
  7. 7. ¿Sabías Que? Crecimiento  de  la  economía   Incremento  del  sueldo  per-­‐cápita   Público aspiracional 9.1  %  de  los  peruanos *¹       Perú,  3er  país  con  mayor   crecimiento  de  usuarios  de   Facebook   en  LaBnoamerica  (41%)*² *² Social Bakers
  8. 8. YO 80 % OFERTAS ¿Sabías Que? *²  Informe IPSOS - apoyo   *²  
  9. 9. La Solución
  10. 10. •  Social commerce de compradores aspiracionales •  marcas y diseñadores reconocidos •  +Interacción + Beneficios de compra
  11. 11. Nuestro Mercado Mayores de 21 años 100% Aspiracionales Interesados en estar a la moda y cuidar de su estilo de vida
  12. 12. Pertenecer a una comunidad de compradores VIP 1 Nuestra Propuesta  
  13. 13. Descuentos especiales en sus marcas favoritas 2 Nuestra Propuesta
  14. 14. Nuestra Propuesta Envíos a nivel nacional / regional 3
  15. 15. Recompensas por fidelización y viralización 4
  16. 16. 5 •  Envíos a nivel nacional •  Seguimiento de órdenes •  Política de devoluciones •  Soporte online y en tiempo real  
  17. 17. Nuestro sistema de ventas •  Las mejores ofertas FLASH hasta 70% OFF •  Duración de 2-10 días •  NO tenemos stock, % de ventas. Somos la plataforma online para que las marcas fidelicen su público objetivo   •  Reparto a través de partners logísticos. Entre 3 – 7 días útiles •  Marcas y productos seleccionados
  18. 18. Nuestra Categoría de Productos Arte Utilitario Artículos para mascotas Productos Gourmet Entretenimiento Para Ellas Para Ellos Bebes & Niños Hogar Tecnología (gadgets) Múltiples mercado nichos – Estrategia de Long tail
  19. 19. Nuestro modelo de marketing Redes sociales Por invitació n COMUNIDAD DE SOCIOS REGISTRADOS BLOG SEO RR.PP.  
  20. 20. Nuestro modelo de marketing: Registro
  21. 21. Nuestro modelo de marketing: Invitación
  22. 22. Nuestro modelo de marketing
  23. 23. Nuestro modelo de marketing: Blog •  Genera tráfico •  Informa: tendencias de moda, marcas y diseñadores. •  Conecta: Asesoría de imagen personal redactada por expertas en la materia.
  24. 24. Marcas
  25. 25. Métodos de pago
  26. 26. Muy pronto Evita el stress de escoger el regalo perfecto S/. 50 S/. 100 S/. 200 S/. 300  
  27. 27. Gracias y bienvenidos! www.vip-soul.com   VIPSOULCOMUNIDAD @vipsoulclub

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