SlideShare a Scribd company logo

One Person At A Time

•
•
Neville Hobson
Neville Hobson

Presentation on social media and communication to MIPAA members. London, March 6, 2009.

BusinessTechnology
1 of 53
Neville Hobson, ABC www.nevillehobson.com March 6, 2009 Building Genuine Relationships Online
[object Object],[object Object],[object Object],Source: “The Authentic Enterprise,” Arthur W. Page Society.
[object Object],[object Object],[object Object],[object Object],[object Object],Consumers, citizens and employees have changed.
[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
 
 
[object Object],[object Object]
 
 
[object Object],[object Object]
 
[object Object],[object Object],[object Object]
 
[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
[Source: “The State Of The Twittersphere”, Hubspot, December 22, 2008] [Source: “Twitter traffic increases 10-fold in a year”, Hitwise, January 21, 2009]
[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
 
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
 
Phone: +44 7824 33 7000 Twitter: www.twitter.com/jangles Blog: www.nevillehobson.com Podcast: www.forimmediaterelease.biz Skype: nevonskype Email: [email_address] Thank You!
Copyright applies to this document - some rights reserved. This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 License. Details: http://creativecommons.org/licenses/by-nc-sa/3.0/

Recommended

The Story So Far
The Story So FarThe Story So Far
The Story So FarNeville Hobson
 
news:rewired - building engaged communities
news:rewired - building engaged communitiesnews:rewired - building engaged communities
news:rewired - building engaged communitiesKatie Steiner
 
Ashley Muddiman – Building engaged communities
Ashley Muddiman – Building engaged communitiesAshley Muddiman – Building engaged communities
Ashley Muddiman – Building engaged communitiesJournalism.co.uk
 
Somepres 110213174050-phpapp02
Somepres 110213174050-phpapp02Somepres 110213174050-phpapp02
Somepres 110213174050-phpapp02Geo Alega
 
Reality Check Guide to Blogger Outreach - Social Fresh Charlotte September 2011
Reality Check Guide to Blogger Outreach - Social Fresh Charlotte September 2011Reality Check Guide to Blogger Outreach - Social Fresh Charlotte September 2011
Reality Check Guide to Blogger Outreach - Social Fresh Charlotte September 2011Heidi Sullivan
 
Lessons from the UK General Election: Windsor Debates Sept 2015
Lessons from the UK General Election: Windsor Debates Sept 2015Lessons from the UK General Election: Windsor Debates Sept 2015
Lessons from the UK General Election: Windsor Debates Sept 2015POLIS LSE
 
Streamlining Your Social Media Program
Streamlining Your Social Media ProgramStreamlining Your Social Media Program
Streamlining Your Social Media ProgramJanet Fouts
 
Spin academy
Spin academySpin academy
Spin academyJanet Fouts
 

Recommended

The Story So Far
The Story So FarThe Story So Far
The Story So FarNeville Hobson
 
news:rewired - building engaged communities
news:rewired - building engaged communitiesnews:rewired - building engaged communities
news:rewired - building engaged communitiesKatie Steiner
 
Ashley Muddiman – Building engaged communities
Ashley Muddiman – Building engaged communitiesAshley Muddiman – Building engaged communities
Ashley Muddiman – Building engaged communitiesJournalism.co.uk
 
Somepres 110213174050-phpapp02
Somepres 110213174050-phpapp02Somepres 110213174050-phpapp02
Somepres 110213174050-phpapp02Geo Alega
 
Reality Check Guide to Blogger Outreach - Social Fresh Charlotte September 2011
Reality Check Guide to Blogger Outreach - Social Fresh Charlotte September 2011Reality Check Guide to Blogger Outreach - Social Fresh Charlotte September 2011
Reality Check Guide to Blogger Outreach - Social Fresh Charlotte September 2011Heidi Sullivan
 
Lessons from the UK General Election: Windsor Debates Sept 2015
Lessons from the UK General Election: Windsor Debates Sept 2015Lessons from the UK General Election: Windsor Debates Sept 2015
Lessons from the UK General Election: Windsor Debates Sept 2015POLIS LSE
 
Streamlining Your Social Media Program
Streamlining Your Social Media ProgramStreamlining Your Social Media Program
Streamlining Your Social Media ProgramJanet Fouts
 
Spin academy
Spin academySpin academy
Spin academyJanet Fouts
 
Principles Into Practice: Co Design in Healthcare
Principles Into Practice: Co Design in HealthcarePrinciples Into Practice: Co Design in Healthcare
Principles Into Practice: Co Design in HealthcareMarie Ennis-O'Connor
 
Your Company Must Become a Media Company
Your Company Must Become a Media CompanyYour Company Must Become a Media Company
Your Company Must Become a Media CompanyShel Holtz
 
Goyette FCP Cook - Session 1 - Understanding Audiences
Goyette FCP Cook - Session 1 - Understanding AudiencesGoyette FCP Cook - Session 1 - Understanding Audiences
Goyette FCP Cook - Session 1 - Understanding AudiencesDan Cohen
 
Jon Newman PRSARVA 5/19/10
Jon Newman PRSARVA 5/19/10Jon Newman PRSARVA 5/19/10
Jon Newman PRSARVA 5/19/10jonnewman12
 
eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010
eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010
eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010Dylan Boyd
 
OSI Workshop
OSI WorkshopOSI Workshop
OSI WorkshopBeth Kanter
 
Maine Association of Broadcasters - How to Make Money with Social Media
Maine Association of Broadcasters - How to Make Money with Social MediaMaine Association of Broadcasters - How to Make Money with Social Media
Maine Association of Broadcasters - How to Make Money with Social MediaIntegrate
 
How to Use Social Media for Campaign Awareness in 15 Minutes
How to Use Social Media for Campaign Awareness in 15 MinutesHow to Use Social Media for Campaign Awareness in 15 Minutes
How to Use Social Media for Campaign Awareness in 15 MinutesLouie Sison
 
Amy Sample Ward: Social Media Done Right in 30 Minutes a Day
Amy Sample Ward: Social Media Done Right in 30 Minutes a Day Amy Sample Ward: Social Media Done Right in 30 Minutes a Day
Amy Sample Ward: Social Media Done Right in 30 Minutes a Day Social Media for Nonprofits
 
Influencer poll webinar 1 7slideshare
Influencer poll webinar 1 7slideshareInfluencer poll webinar 1 7slideshare
Influencer poll webinar 1 7slideshareCision
 
Overview of Social Media for Hospitals
Overview of Social Media for HospitalsOverview of Social Media for Hospitals
Overview of Social Media for HospitalsJon Lebkowsky
 
Social Media for Fundraising Professionals
Social Media for Fundraising ProfessionalsSocial Media for Fundraising Professionals
Social Media for Fundraising Professionalsfinndigital
 
Pe important topics
Pe important topicsPe important topics
Pe important topicsJamie Gallagher
 
"Crisis Communications and Social Media" - Jim Rettew (The Red Cross) - 2009 ...
"Crisis Communications and Social Media" - Jim Rettew (The Red Cross) - 2009 ..."Crisis Communications and Social Media" - Jim Rettew (The Red Cross) - 2009 ...
"Crisis Communications and Social Media" - Jim Rettew (The Red Cross) - 2009 ...Joshua Tree Internet Media, LLC
 
CASIA_140101063
CASIA_140101063CASIA_140101063
CASIA_140101063Himanshu Sharma
 
SF Synagogues - Colton Breakout
SF Synagogues - Colton BreakoutSF Synagogues - Colton Breakout
SF Synagogues - Colton BreakoutLisa Colton
 
10 Tips To Connect With Gen Y In A Changing Digital Landscape
10 Tips To Connect With Gen Y In A Changing Digital Landscape10 Tips To Connect With Gen Y In A Changing Digital Landscape
10 Tips To Connect With Gen Y In A Changing Digital LandscapeDeHallam
 
Monetizing influencers
Monetizing influencersMonetizing influencers
Monetizing influencersSunshine Baker
 
St Louis 4 - Putting Together
St Louis 4 - Putting TogetherSt Louis 4 - Putting Together
St Louis 4 - Putting TogetherLisa Colton
 
Maximizing Your Potential
Maximizing Your PotentialMaximizing Your Potential
Maximizing Your PotentialNeville Hobson
 
AI, the Connected Car and What's Next
AI, the Connected Car and What's NextAI, the Connected Car and What's Next
AI, the Connected Car and What's NextNeville Hobson
 
Smarter Measurement
Smarter MeasurementSmarter Measurement
Smarter MeasurementNeville Hobson
 

More Related Content

What's hot

Principles Into Practice: Co Design in Healthcare
Principles Into Practice: Co Design in HealthcarePrinciples Into Practice: Co Design in Healthcare
Principles Into Practice: Co Design in HealthcareMarie Ennis-O'Connor
 
Your Company Must Become a Media Company
Your Company Must Become a Media CompanyYour Company Must Become a Media Company
Your Company Must Become a Media CompanyShel Holtz
 
Goyette FCP Cook - Session 1 - Understanding Audiences
Goyette FCP Cook - Session 1 - Understanding AudiencesGoyette FCP Cook - Session 1 - Understanding Audiences
Goyette FCP Cook - Session 1 - Understanding AudiencesDan Cohen
 
Jon Newman PRSARVA 5/19/10
Jon Newman PRSARVA 5/19/10Jon Newman PRSARVA 5/19/10
Jon Newman PRSARVA 5/19/10jonnewman12
 
eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010
eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010
eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010Dylan Boyd
 
Maine Association of Broadcasters - How to Make Money with Social Media
Maine Association of Broadcasters - How to Make Money with Social MediaMaine Association of Broadcasters - How to Make Money with Social Media
Maine Association of Broadcasters - How to Make Money with Social MediaIntegrate
 
How to Use Social Media for Campaign Awareness in 15 Minutes
How to Use Social Media for Campaign Awareness in 15 MinutesHow to Use Social Media for Campaign Awareness in 15 Minutes
How to Use Social Media for Campaign Awareness in 15 MinutesLouie Sison
 
Amy Sample Ward: Social Media Done Right in 30 Minutes a Day
Amy Sample Ward: Social Media Done Right in 30 Minutes a Day Amy Sample Ward: Social Media Done Right in 30 Minutes a Day
Amy Sample Ward: Social Media Done Right in 30 Minutes a Day Social Media for Nonprofits
 
Influencer poll webinar 1 7slideshare
Influencer poll webinar 1 7slideshareInfluencer poll webinar 1 7slideshare
Influencer poll webinar 1 7slideshareCision
 
Overview of Social Media for Hospitals
Overview of Social Media for HospitalsOverview of Social Media for Hospitals
Overview of Social Media for HospitalsJon Lebkowsky
 
Social Media for Fundraising Professionals
Social Media for Fundraising ProfessionalsSocial Media for Fundraising Professionals
Social Media for Fundraising Professionalsfinndigital
 
"Crisis Communications and Social Media" - Jim Rettew (The Red Cross) - 2009 ...
"Crisis Communications and Social Media" - Jim Rettew (The Red Cross) - 2009 ..."Crisis Communications and Social Media" - Jim Rettew (The Red Cross) - 2009 ...
"Crisis Communications and Social Media" - Jim Rettew (The Red Cross) - 2009 ...Joshua Tree Internet Media, LLC
 
SF Synagogues - Colton Breakout
SF Synagogues - Colton BreakoutSF Synagogues - Colton Breakout
SF Synagogues - Colton BreakoutLisa Colton
 
10 Tips To Connect With Gen Y In A Changing Digital Landscape
10 Tips To Connect With Gen Y In A Changing Digital Landscape10 Tips To Connect With Gen Y In A Changing Digital Landscape
10 Tips To Connect With Gen Y In A Changing Digital LandscapeDeHallam
 
Monetizing influencers
Monetizing influencersMonetizing influencers
Monetizing influencersSunshine Baker
 
St Louis 4 - Putting Together
St Louis 4 - Putting TogetherSt Louis 4 - Putting Together
St Louis 4 - Putting TogetherLisa Colton
 

What's hot (19)

Principles Into Practice: Co Design in Healthcare
Principles Into Practice: Co Design in HealthcarePrinciples Into Practice: Co Design in Healthcare
Principles Into Practice: Co Design in Healthcare
 
Your Company Must Become a Media Company
Your Company Must Become a Media CompanyYour Company Must Become a Media Company
Your Company Must Become a Media Company
 
Goyette FCP Cook - Session 1 - Understanding Audiences
Goyette FCP Cook - Session 1 - Understanding AudiencesGoyette FCP Cook - Session 1 - Understanding Audiences
Goyette FCP Cook - Session 1 - Understanding Audiences
 
Jon Newman PRSARVA 5/19/10
Jon Newman PRSARVA 5/19/10Jon Newman PRSARVA 5/19/10
Jon Newman PRSARVA 5/19/10
 
eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010
eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010
eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010
 
OSI Workshop
OSI WorkshopOSI Workshop
OSI Workshop
 
Maine Association of Broadcasters - How to Make Money with Social Media
Maine Association of Broadcasters - How to Make Money with Social MediaMaine Association of Broadcasters - How to Make Money with Social Media
Maine Association of Broadcasters - How to Make Money with Social Media
 
How to Use Social Media for Campaign Awareness in 15 Minutes
How to Use Social Media for Campaign Awareness in 15 MinutesHow to Use Social Media for Campaign Awareness in 15 Minutes
How to Use Social Media for Campaign Awareness in 15 Minutes
 
Amy Sample Ward: Social Media Done Right in 30 Minutes a Day
Amy Sample Ward: Social Media Done Right in 30 Minutes a Day Amy Sample Ward: Social Media Done Right in 30 Minutes a Day
Amy Sample Ward: Social Media Done Right in 30 Minutes a Day
 
Influencer poll webinar 1 7slideshare
Influencer poll webinar 1 7slideshareInfluencer poll webinar 1 7slideshare
Influencer poll webinar 1 7slideshare
 
Overview of Social Media for Hospitals
Overview of Social Media for HospitalsOverview of Social Media for Hospitals
Overview of Social Media for Hospitals
 
Social Media for Fundraising Professionals
Social Media for Fundraising ProfessionalsSocial Media for Fundraising Professionals
Social Media for Fundraising Professionals
 
Pe important topics
Pe important topicsPe important topics
Pe important topics
 
"Crisis Communications and Social Media" - Jim Rettew (The Red Cross) - 2009 ...
"Crisis Communications and Social Media" - Jim Rettew (The Red Cross) - 2009 ..."Crisis Communications and Social Media" - Jim Rettew (The Red Cross) - 2009 ...
"Crisis Communications and Social Media" - Jim Rettew (The Red Cross) - 2009 ...
 
CASIA_140101063
CASIA_140101063CASIA_140101063
CASIA_140101063
 
SF Synagogues - Colton Breakout
SF Synagogues - Colton BreakoutSF Synagogues - Colton Breakout
SF Synagogues - Colton Breakout
 
10 Tips To Connect With Gen Y In A Changing Digital Landscape
10 Tips To Connect With Gen Y In A Changing Digital Landscape10 Tips To Connect With Gen Y In A Changing Digital Landscape
10 Tips To Connect With Gen Y In A Changing Digital Landscape
 
Monetizing influencers
Monetizing influencersMonetizing influencers
Monetizing influencers
 
St Louis 4 - Putting Together
St Louis 4 - Putting TogetherSt Louis 4 - Putting Together
St Louis 4 - Putting Together
 

Viewers also liked

Maximizing Your Potential
Maximizing Your PotentialMaximizing Your Potential
Maximizing Your PotentialNeville Hobson
 
AI, the Connected Car and What's Next
AI, the Connected Car and What's NextAI, the Connected Car and What's Next
AI, the Connected Car and What's NextNeville Hobson
 
The Rise of Augmented Intelligence: Making the Most Out of Data Analytics
The Rise of Augmented Intelligence: Making the Most Out of Data AnalyticsThe Rise of Augmented Intelligence: Making the Most Out of Data Analytics
The Rise of Augmented Intelligence: Making the Most Out of Data AnalyticsNeville Hobson
 
The Relevance of Social To You Today
The Relevance of Social To You TodayThe Relevance of Social To You Today
The Relevance of Social To You TodayNeville Hobson
 

Viewers also liked (7)

Maximizing Your Potential
Maximizing Your PotentialMaximizing Your Potential
Maximizing Your Potential
 
AI, the Connected Car and What's Next
AI, the Connected Car and What's NextAI, the Connected Car and What's Next
AI, the Connected Car and What's Next
 
Smarter Measurement
Smarter MeasurementSmarter Measurement
Smarter Measurement
 
The Power Within
The Power WithinThe Power Within
The Power Within
 
The Rise of Augmented Intelligence: Making the Most Out of Data Analytics
The Rise of Augmented Intelligence: Making the Most Out of Data AnalyticsThe Rise of Augmented Intelligence: Making the Most Out of Data Analytics
The Rise of Augmented Intelligence: Making the Most Out of Data Analytics
 
The Relevance of Social To You Today
The Relevance of Social To You TodayThe Relevance of Social To You Today
The Relevance of Social To You Today
 
PR Tomorrow
PR TomorrowPR Tomorrow
PR Tomorrow
 

Similar to One Person At A Time

New Media For Old Hands
New Media For Old HandsNew Media For Old Hands
New Media For Old HandsNeville Hobson
 
Social Media Overview For GOLD Major Gift Officers
Social Media Overview For GOLD Major Gift OfficersSocial Media Overview For GOLD Major Gift Officers
Social Media Overview For GOLD Major Gift OfficersMikey Ames
 
Florida Social Media Conference Nsc
Florida Social Media Conference NscFlorida Social Media Conference Nsc
Florida Social Media Conference NscKatya Andresen
 
No Stone Unturned: Marketing in a Complex, Twitterific World
No Stone Unturned: Marketing in a Complex, Twitterific WorldNo Stone Unturned: Marketing in a Complex, Twitterific World
No Stone Unturned: Marketing in a Complex, Twitterific WorldHolly Hickman, Up Tempo Marketing
 
Social Media Conversations: How to connect with your audience online
Social Media Conversations: How to connect with your audience onlineSocial Media Conversations: How to connect with your audience online
Social Media Conversations: How to connect with your audience onlineThe Hoffman Agency Asia Pacific
 
Darim: Foundations of Social Media
Darim: Foundations of Social MediaDarim: Foundations of Social Media
Darim: Foundations of Social MediaLisa Colton
 
Blogger Outreach Reality Check by Heidi Sullivan of Cision, Social Fresh Char...
Blogger Outreach Reality Check by Heidi Sullivan of Cision, Social Fresh Char...Blogger Outreach Reality Check by Heidi Sullivan of Cision, Social Fresh Char...
Blogger Outreach Reality Check by Heidi Sullivan of Cision, Social Fresh Char...Social Fresh Conference
 
Using Social Media to Engage Your Audience
Using Social Media to Engage Your AudienceUsing Social Media to Engage Your Audience
Using Social Media to Engage Your AudienceNeville Hobson
 
Social Media & Community Building
Social Media & Community BuildingSocial Media & Community Building
Social Media & Community BuildingLaurie Cirivello
 
Word of Mouth - Truman State University
Word of Mouth - Truman State UniversityWord of Mouth - Truman State University
Word of Mouth - Truman State UniversityWillow Baum
 
St Louis 2 - Tools
St Louis 2 - ToolsSt Louis 2 - Tools
St Louis 2 - ToolsLisa Colton
 
#Manship4002 Social Media Lecture 2
#Manship4002 Social Media Lecture 2#Manship4002 Social Media Lecture 2
#Manship4002 Social Media Lecture 2Paige Jarreau
 
Area Agency on Aging Social Media Presentation
Area Agency on Aging Social Media PresentationArea Agency on Aging Social Media Presentation
Area Agency on Aging Social Media PresentationLaurie Cirivello
 
Strategic Focus for Social Media in Non-Traditional Businesses
Strategic Focus for Social Media in Non-Traditional BusinessesStrategic Focus for Social Media in Non-Traditional Businesses
Strategic Focus for Social Media in Non-Traditional BusinessesCara Posey
 
Foundations Of Social Media
Foundations Of Social MediaFoundations Of Social Media
Foundations Of Social MediaLisa Colton
 
Leveraging Social Media for Fundraising Success
Leveraging Social Media for Fundraising SuccessLeveraging Social Media for Fundraising Success
Leveraging Social Media for Fundraising SuccessMikey Ames
 
Social Media and Community/Economic Development
Social Media and Community/Economic DevelopmentSocial Media and Community/Economic Development
Social Media and Community/Economic DevelopmentGhidotti Communications
 
Using Media To Change Your World
Using Media To Change Your WorldUsing Media To Change Your World
Using Media To Change Your Worldjcoscia11
 

Similar to One Person At A Time (20)

New Media For Old Hands
New Media For Old HandsNew Media For Old Hands
New Media For Old Hands
 
Social Media Overview For GOLD Major Gift Officers
Social Media Overview For GOLD Major Gift OfficersSocial Media Overview For GOLD Major Gift Officers
Social Media Overview For GOLD Major Gift Officers
 
Florida Social Media Conference Nsc
Florida Social Media Conference NscFlorida Social Media Conference Nsc
Florida Social Media Conference Nsc
 
No Stone Unturned: Marketing in a Complex, Twitterific World
No Stone Unturned: Marketing in a Complex, Twitterific WorldNo Stone Unturned: Marketing in a Complex, Twitterific World
No Stone Unturned: Marketing in a Complex, Twitterific World
 
Social Media Conversations: How to connect with your audience online
Social Media Conversations: How to connect with your audience onlineSocial Media Conversations: How to connect with your audience online
Social Media Conversations: How to connect with your audience online
 
Darim: Foundations of Social Media
Darim: Foundations of Social MediaDarim: Foundations of Social Media
Darim: Foundations of Social Media
 
Blogger Outreach Reality Check by Heidi Sullivan of Cision, Social Fresh Char...
Blogger Outreach Reality Check by Heidi Sullivan of Cision, Social Fresh Char...Blogger Outreach Reality Check by Heidi Sullivan of Cision, Social Fresh Char...
Blogger Outreach Reality Check by Heidi Sullivan of Cision, Social Fresh Char...
 
Social Media Marketing Final
Social Media Marketing FinalSocial Media Marketing Final
Social Media Marketing Final
 
Using Social Media to Engage Your Audience
Using Social Media to Engage Your AudienceUsing Social Media to Engage Your Audience
Using Social Media to Engage Your Audience
 
Social Media & Community Building
Social Media & Community BuildingSocial Media & Community Building
Social Media & Community Building
 
Word of Mouth - Truman State University
Word of Mouth - Truman State UniversityWord of Mouth - Truman State University
Word of Mouth - Truman State University
 
St Louis 2 - Tools
St Louis 2 - ToolsSt Louis 2 - Tools
St Louis 2 - Tools
 
#Manship4002 Social Media Lecture 2
#Manship4002 Social Media Lecture 2#Manship4002 Social Media Lecture 2
#Manship4002 Social Media Lecture 2
 
Area Agency on Aging Social Media Presentation
Area Agency on Aging Social Media PresentationArea Agency on Aging Social Media Presentation
Area Agency on Aging Social Media Presentation
 
Strategic Focus for Social Media in Non-Traditional Businesses
Strategic Focus for Social Media in Non-Traditional BusinessesStrategic Focus for Social Media in Non-Traditional Businesses
Strategic Focus for Social Media in Non-Traditional Businesses
 
Foundations Of Social Media
Foundations Of Social MediaFoundations Of Social Media
Foundations Of Social Media
 
Leveraging Social Media for Fundraising Success
Leveraging Social Media for Fundraising SuccessLeveraging Social Media for Fundraising Success
Leveraging Social Media for Fundraising Success
 
Viral PR - The secrets
Viral PR - The secretsViral PR - The secrets
Viral PR - The secrets
 
Social Media and Community/Economic Development
Social Media and Community/Economic DevelopmentSocial Media and Community/Economic Development
Social Media and Community/Economic Development
 
Using Media To Change Your World
Using Media To Change Your WorldUsing Media To Change Your World
Using Media To Change Your World
 

More from Neville Hobson

Setting The Agenda For Tomorrow's PR
Setting The Agenda For Tomorrow's PRSetting The Agenda For Tomorrow's PR
Setting The Agenda For Tomorrow's PRNeville Hobson
 
Wearable Technology in The Workplace
Wearable Technology in The WorkplaceWearable Technology in The Workplace
Wearable Technology in The WorkplaceNeville Hobson
 
Perspectives on Social Business
Perspectives on Social BusinessPerspectives on Social Business
Perspectives on Social BusinessNeville Hobson
 
Re-Defining Today's Communicator
Re-Defining Today's CommunicatorRe-Defining Today's Communicator
Re-Defining Today's CommunicatorNeville Hobson
 
Leadership Communication Within the Organisation
Leadership Communication Within the OrganisationLeadership Communication Within the Organisation
Leadership Communication Within the OrganisationNeville Hobson
 
Take Courage: Listen, Don't Talk
Take Courage: Listen, Don't TalkTake Courage: Listen, Don't Talk
Take Courage: Listen, Don't TalkNeville Hobson
 
How Social Do You Want Your PR?
How Social Do You Want Your PR?How Social Do You Want Your PR?
How Social Do You Want Your PR?Neville Hobson
 
Is There Any Point in Blogging In the age of Twitter, Facebook and Instagram?
Is There Any Point in Blogging In the age of Twitter, Facebook and Instagram?Is There Any Point in Blogging In the age of Twitter, Facebook and Instagram?
Is There Any Point in Blogging In the age of Twitter, Facebook and Instagram?Neville Hobson
 
How Ready Are You For Social Business?
How Ready Are You For Social Business?How Ready Are You For Social Business?
How Ready Are You For Social Business?Neville Hobson
 
How Ready Are You for the Connected Consumer?
How Ready Are You for the Connected Consumer?How Ready Are You for the Connected Consumer?
How Ready Are You for the Connected Consumer?Neville Hobson
 
The Big Online Picture
The Big Online PictureThe Big Online Picture
The Big Online PictureNeville Hobson
 
Podcasting for Business
Podcasting for BusinessPodcasting for Business
Podcasting for BusinessNeville Hobson
 
Wikipedia and Public Relations
Wikipedia and Public RelationsWikipedia and Public Relations
Wikipedia and Public RelationsNeville Hobson
 
Reputation Management at Internet Speed
Reputation Management at Internet SpeedReputation Management at Internet Speed
Reputation Management at Internet SpeedNeville Hobson
 

More from Neville Hobson (20)

Setting The Agenda For Tomorrow's PR
Setting The Agenda For Tomorrow's PRSetting The Agenda For Tomorrow's PR
Setting The Agenda For Tomorrow's PR
 
Wearable Technology in The Workplace
Wearable Technology in The WorkplaceWearable Technology in The Workplace
Wearable Technology in The Workplace
 
Perspectives on Social Business
Perspectives on Social BusinessPerspectives on Social Business
Perspectives on Social Business
 
Re-Defining Today's Communicator
Re-Defining Today's CommunicatorRe-Defining Today's Communicator
Re-Defining Today's Communicator
 
Leadership Communication Within the Organisation
Leadership Communication Within the OrganisationLeadership Communication Within the Organisation
Leadership Communication Within the Organisation
 
Take Courage: Listen, Don't Talk
Take Courage: Listen, Don't TalkTake Courage: Listen, Don't Talk
Take Courage: Listen, Don't Talk
 
High-Street
High-StreetHigh-Street
High-Street
 
QR codes
QR codesQR codes
QR codes
 
Experience Innovation
Experience InnovationExperience Innovation
Experience Innovation
 
How Social Do You Want Your PR?
How Social Do You Want Your PR?How Social Do You Want Your PR?
How Social Do You Want Your PR?
 
Is There Any Point in Blogging In the age of Twitter, Facebook and Instagram?
Is There Any Point in Blogging In the age of Twitter, Facebook and Instagram?Is There Any Point in Blogging In the age of Twitter, Facebook and Instagram?
Is There Any Point in Blogging In the age of Twitter, Facebook and Instagram?
 
The Future of PR
The Future of PRThe Future of PR
The Future of PR
 
How Ready Are You For Social Business?
How Ready Are You For Social Business?How Ready Are You For Social Business?
How Ready Are You For Social Business?
 
Getting An Education
Getting An EducationGetting An Education
Getting An Education
 
How Ready Are You for the Connected Consumer?
How Ready Are You for the Connected Consumer?How Ready Are You for the Connected Consumer?
How Ready Are You for the Connected Consumer?
 
The Big Online Picture
The Big Online PictureThe Big Online Picture
The Big Online Picture
 
Take Courage
Take CourageTake Courage
Take Courage
 
Podcasting for Business
Podcasting for BusinessPodcasting for Business
Podcasting for Business
 
Wikipedia and Public Relations
Wikipedia and Public RelationsWikipedia and Public Relations
Wikipedia and Public Relations
 
Reputation Management at Internet Speed
Reputation Management at Internet SpeedReputation Management at Internet Speed
Reputation Management at Internet Speed
 

Recently uploaded

7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...Paul Menig
 
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...noida100girls
 
Sales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessSales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessAggregage
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdfRenandantas16
 
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...Any kyc Account
 
Progress Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst SummitProgress Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst SummitHolger Mueller
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.M.C Lodges -- Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.Aaiza Hassan
 
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurVIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurSuhani Kapoor
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayNZSG
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLSeo
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Delhi Call girls
 
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation SlidesKeppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation SlidesKeppelCorporation
 
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 DelhiCall Girls in Delhi
 
Event mailer assignment progress report .pdf
Event mailer assignment progress report .pdfEvent mailer assignment progress report .pdf
Event mailer assignment progress report .pdftbatkhuu1
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Roland Driesen
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Neil Kimberley
 
Unlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdfUnlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdfOnline Income Engine
 
Cash Payment 9602870969 Escort Service in Udaipur Call Girls
Cash Payment 9602870969 Escort Service in Udaipur Call GirlsCash Payment 9602870969 Escort Service in Udaipur Call Girls
Cash Payment 9602870969 Escort Service in Udaipur Call GirlsApsara Of India
 

Recently uploaded (20)

7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...
 
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
 
Sales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessSales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for Success
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
 
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
 
Progress Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst SummitProgress Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst Summit
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.M.C Lodges -- Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.
 
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurVIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
 
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation SlidesKeppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
 
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
 
Event mailer assignment progress report .pdf
Event mailer assignment progress report .pdfEvent mailer assignment progress report .pdf
Event mailer assignment progress report .pdf
 
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
Unlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdfUnlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdf
 
Cash Payment 9602870969 Escort Service in Udaipur Call Girls
Cash Payment 9602870969 Escort Service in Udaipur Call GirlsCash Payment 9602870969 Escort Service in Udaipur Call Girls
Cash Payment 9602870969 Escort Service in Udaipur Call Girls
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through Cartoons
 

One Person At A Time

  • 1. Neville Hobson, ABC www.nevillehobson.com March 6, 2009 Building Genuine Relationships Online
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.  
  • 8.  
  • 9.
  • 10.  
  • 11.  
  • 12.
  • 13.  
  • 14.
  • 15.  
  • 16.
  • 17.  
  • 18.  
  • 19.  
  • 20.  
  • 21.  
  • 22. [Source: “The State Of The Twittersphere”, Hubspot, December 22, 2008] [Source: “Twitter traffic increases 10-fold in a year”, Hitwise, January 21, 2009]
  • 23.
  • 24.
  • 25.
  • 26.  
  • 27.  
  • 28.  
  • 29.  
  • 30.  
  • 31.  
  • 32.  
  • 33.  
  • 34.  
  • 35.  
  • 36.  
  • 37.  
  • 38.  
  • 39.  
  • 40.  
  • 41.  
  • 42.  
  • 43.  
  • 44.  
  • 45.
  • 46.
  • 47.
  • 48.  
  • 49.
  • 50.
  • 51.  
  • 52. Phone: +44 7824 33 7000 Twitter: www.twitter.com/jangles Blog: www.nevillehobson.com Podcast: www.forimmediaterelease.biz Skype: nevonskype Email: [email_address] Thank You!
  • 53. Copyright applies to this document - some rights reserved. This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 License. Details: http://creativecommons.org/licenses/by-nc-sa/3.0/

Editor's Notes

  1. Copyright 2009 Neville Hobson. Some rights reserved.