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Blogging
to Build Your
Brand
N O B L E N E W M A N
N O B L E N E W M A N . N E T
Entrepreneurship
N O B L E N E W M A N
N O B L E N E W M A N . N E T
Entrepreneurship isn’t a sprint, it’s a
marathon. It’s not about rushing a project
out as quickly as you can to get it to the
masses, it’s about spending the time to
polish a product or service before it's
released.
Winning the Marathon
N O B L E N E W M A N
N O B L E N E W M A N . N E T
A blog can become a conveniently placed
bicycle that you can hop on, ride to the finish line
and leave others wondering why they didn’t do
the same. Then, as it turns out, bicycles are
completely allowed in this type of marathon, but
everyone was far too busy training, exercising and
telling everyone that they’re running a marathon
to actually read the rules.
And suddenly, the blog–the bicycle–has helped
you in your eventual victory.
Spreading Knowledge
N O B L E N E W M A N
N O B L E N E W M A N . N E T
One of the reasons that so many people
are hesitant to put their time and/or
money into a new business is due to a
perceived lack of experience or
knowledge. While you can’t fake
experience, nor can you enter a new
industry with it, you can certainly let your
expertise mature.
BuildingYourReputation
N O B L E N E W M A N
N O B L E N E W M A N . N E T
Blogging is an easy way to show the public just how
much you know about your industry without needing to
have an extensive resume full of Fortune 500s to back it
up. Think about how important name recognition can
be; the recognition factor of Tesla founder Elon Musk has
helped bring Space-X to notoriety recently, as well as
Solar City.
By blogging, you can establish yourself as a thought
leader or influencer within a certain community, helping
to build your standing in the public eye and influence
your business.
ReachinganAudience
N O B L E N E W M A N
N O B L E N E W M A N . N E T
A blog might start off with a small viewership–perhaps
just your friends or family. But over time, with some
consistency and with an established brand, your
audience can and will grow. From there, you can use
your brand name in a largely cyclical manner–growing
your audience through your established audience, and
using that brand to establish your brand in the eyes of
new audience members. Many established blogging
websites (a WordPress site, Medium, Blogger, etc) can
help you cultivate a following with their already strongly
trafficked websites.
MinimizingCost
N O B L E N E W M A N
N O B L E N E W M A N . N E T
A large number of the blogging websites above are
completely free to use. If you’re building a business or a
brand, establishing a blogging website and attaching a
domain to it (usually fairly cheap to purchase from a site
like GoDaddy) is a very cost-effective way to establish
your brand in front of a wider audience. On top of that,
the abilities of a blog to write about your products,
interact with consumers and act as a central hub for
your business–all for free (or low cost) means that
blogging could, and should be the brand building
blocks of the future.
ConvincedYet?
N O B L E N E W M A N
N O B L E N E W M A N . N E T
If you're not convinced of the value of a personal or
professional blog, visit mine and see what they have to
offer:
NOBLENEWMAN. NET
Thanks for reading!

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Noble Newman: Blogging to Build Your Brand

  • 1. Blogging to Build Your Brand N O B L E N E W M A N N O B L E N E W M A N . N E T
  • 2. Entrepreneurship N O B L E N E W M A N N O B L E N E W M A N . N E T Entrepreneurship isn’t a sprint, it’s a marathon. It’s not about rushing a project out as quickly as you can to get it to the masses, it’s about spending the time to polish a product or service before it's released.
  • 3. Winning the Marathon N O B L E N E W M A N N O B L E N E W M A N . N E T A blog can become a conveniently placed bicycle that you can hop on, ride to the finish line and leave others wondering why they didn’t do the same. Then, as it turns out, bicycles are completely allowed in this type of marathon, but everyone was far too busy training, exercising and telling everyone that they’re running a marathon to actually read the rules. And suddenly, the blog–the bicycle–has helped you in your eventual victory.
  • 4. Spreading Knowledge N O B L E N E W M A N N O B L E N E W M A N . N E T One of the reasons that so many people are hesitant to put their time and/or money into a new business is due to a perceived lack of experience or knowledge. While you can’t fake experience, nor can you enter a new industry with it, you can certainly let your expertise mature.
  • 5. BuildingYourReputation N O B L E N E W M A N N O B L E N E W M A N . N E T Blogging is an easy way to show the public just how much you know about your industry without needing to have an extensive resume full of Fortune 500s to back it up. Think about how important name recognition can be; the recognition factor of Tesla founder Elon Musk has helped bring Space-X to notoriety recently, as well as Solar City. By blogging, you can establish yourself as a thought leader or influencer within a certain community, helping to build your standing in the public eye and influence your business.
  • 6. ReachinganAudience N O B L E N E W M A N N O B L E N E W M A N . N E T A blog might start off with a small viewership–perhaps just your friends or family. But over time, with some consistency and with an established brand, your audience can and will grow. From there, you can use your brand name in a largely cyclical manner–growing your audience through your established audience, and using that brand to establish your brand in the eyes of new audience members. Many established blogging websites (a WordPress site, Medium, Blogger, etc) can help you cultivate a following with their already strongly trafficked websites.
  • 7. MinimizingCost N O B L E N E W M A N N O B L E N E W M A N . N E T A large number of the blogging websites above are completely free to use. If you’re building a business or a brand, establishing a blogging website and attaching a domain to it (usually fairly cheap to purchase from a site like GoDaddy) is a very cost-effective way to establish your brand in front of a wider audience. On top of that, the abilities of a blog to write about your products, interact with consumers and act as a central hub for your business–all for free (or low cost) means that blogging could, and should be the brand building blocks of the future.
  • 8. ConvincedYet? N O B L E N E W M A N N O B L E N E W M A N . N E T If you're not convinced of the value of a personal or professional blog, visit mine and see what they have to offer: NOBLENEWMAN. NET Thanks for reading!