This document discusses how career counselors can use social media for professional development. It recommends five ways to build an online community using LinkedIn: 1) actively participating in groups, 2) developing connections and collaborations, 3) using Skype to communicate, 4) sharing interesting YouTube videos, and 5) sharing news that other career counselors will find interesting. While understanding the benefits of social media, the document stresses that implementation is key to integration and suggests small steps like asking questions in LinkedIn groups to start actively participating and building an online community.

1. How Career Counselors Can Use Social Media forProfessional DevelopmentNancy RichmondAssistant Director, MIT Jump On! The Social Media Bandwagon Career Counselors' Consortium Northeast December 2nd, 2009 The Social Search

2. A group of Internet-based applications that allows the creation and exchange of user-generated content facilitating the sharing of knowledge, expertise and ideas.[ The advancement of skills, knowledge or expertise for professional growth through continued learning. Professional Development Social Media

3. Social Media Professional Development Powerful Career Counselor Online Community

5. Using Social Media for Professional Development

7. Now what? The Value in LinkedIn for Career Counselors LinkedIn is only as valuable as you make it Connect to people in the know, employers, and career counselors throughout the country and world LinkedIn should be your online rolodex Every time you get a business card send them a nice note and ask them if you can connect on Linkedin Share information with one another through using online applications and participating in LinkedIn group discussions

8. LinkedIn – Sharing Information

9. LinkedIn – Sharing Information

10. LinkedIn – Sharing Information

11. LinkedIn – Sharing Information

12. How can we learn from one another through using social media? 5 Ways Career Counselors Can Build an Online Community

13. 1 Actively participate in groups on LinkedIn by sharing questions and answers Sample Groups to Join

14. H Greensboro – North Carolina Responses to Question

15. Develop connections and potential future collaborations using social media – share ideas to help move the career counseling field forward 2 Valinda Lee Career Counselor Scripps College, Claremont, CA

16. Posted Announcement on LinkedIn Looking for a Panelist for NACE Tech Session Does your face light up when you talk with colleagues about using technology in career centers? Have you fully embraced your inner nerd? Valinda Lee Career Counselor Scripps College, Claremont, CA

17. Portland, Oregon Area Portland, Oregon Area Portland, Oregon Area Portland, Oregon Area ValindaLee Nancy Richmond Boston, Massachusetts Assistant Director, MIT Career Counselor at Scripps College Meg Busse Portland, Oregon Director, Idealist.org Nonprofit Career Transitions Program Amanda Powers Snowden Chicago, Illinois Associate Director, DePaul University Valinda Lee, Claremont, California Career Counselor, Scripps College Farouk Dey, Gainesville, Florida Senior Associate Director, University of Florida Career Resource Center NACE 2010 - Orlando, Florida Embrace your inner geek: Strategic and creative ways to implement technology in your work

19. Set up a Skype session to share best practices and to learn from one another

20. Save time by connecting without traveling outside your office

24. The Missing Link We should now understand Who can benefit from social media and why How to implement social media into our daily lives However IMPLEMENTATIONis often the missing link to INTEGRATION

25. Leaving the Workshop Today Your task will be to ensure IMPLEMENTION by becoming an active social media user Take one small step at a time For example ask a question on a LinkedIn group about today’s presentation If you make this happen you will gain access to a new way of connecting - helping you grow professionally Remember you are all experts in the field of career counseling Share your knowledge with others using social media Help build a POWERFULcareer counselor online community