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VALUE
INNOVATION
VALUE
INNOVATION
VALUE
INNOVATION
VALUE
INNOVATION
Nur Agustinus
Kapita Selekta FEH
12 Februari 2014
Nur ...
Inovasi
membuat
biaya
meningkat?
Inovasi
membuat
biaya
meningkat?
Inovasi
membuat
biaya
meningkat?
Inovasi
membuat
biaya
m...
Four Actions Framework +
Eliminate/Reduce/Raise/Create Grid
Four Actions Framework +
Eliminate/Reduce/Raise/Create Grid
Fo...
Discovery, Value, Price, and Profit
Profit as Greed, Price as Gouging Model
Profit GreedPrice
8
Discovery, Value, Price, and Profit
Price as Signal Model
Value Price
Price as Signal Model
Value Price
Price as Signal, P...
Some Initial Questions on Value
• What determines something’s value?
• When a sale is made, who benefits and who
loses, th...
Market SegmentationMarket Segmentation
Market SegmentationMarket Segmentation
Eliminate Raise
Reduce Create
Apa value innovation yang bisa dilakukan dengan benda ini?
Eliminate RaiseEliminate Raise
Reduce Create
Apa value innovation yang dilakukan?
New Product
New Market
New Product
New MarketEliminate Raise
Reduce Create
Apa value innovation yang ditawarkan?
VS
Apa value innovation yang ditawarkan?
VSVS
Eliminate Raise
Reduce Create
Value Innovation
Value Innovation
Value Innovation
Value Innovation
Value Innovation
Value Innovation
Value Innovation
Value Innovation
Value Innovation
Value Innovation
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Value Innovation

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Materi tentang inovasi nilai, sebuah teknik melakukan inovasi berdasarkan Blue Ocean Strategy

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Value Innovation

  1. 1. VALUE INNOVATION VALUE INNOVATION VALUE INNOVATION VALUE INNOVATION Nur Agustinus Kapita Selekta FEH 12 Februari 2014 Nur Agustinus Kapita Selekta FEH 12 Februari 2014 Nur Agustinus Kapita Selekta FEH 12 Februari 2014
  2. 2. Inovasi membuat biaya meningkat? Inovasi membuat biaya meningkat? Inovasi membuat biaya meningkat? Inovasi membuat biaya meningkat? Inovasi membuat biaya meningkat? Inovasi membuat biaya meningkat?
  3. 3. Four Actions Framework + Eliminate/Reduce/Raise/Create Grid Four Actions Framework + Eliminate/Reduce/Raise/Create Grid Four Actions Framework Reduce Four Actions Framework A New Value Curve Eliminate Create A New Value Curve Raise Eliminate Raise Raise Eliminate Raise Reduce Create The Eliminate-Reduce-Raise-Create Grid
  4. 4. Discovery, Value, Price, and Profit Profit as Greed, Price as Gouging Model Profit GreedPrice 8
  5. 5. Discovery, Value, Price, and Profit Price as Signal Model Value Price Price as Signal Model Value Price Price as Signal, Profit as Incentive Model Value Price Profit Innovation 9
  6. 6. Some Initial Questions on Value • What determines something’s value? • When a sale is made, who benefits and who loses, the buyer or the seller? • Can wealth (value) be created simply through trade? • How much profit, in your opinion, is too much? • What determines something’s value? • When a sale is made, who benefits and who loses, the buyer or the seller? • Can wealth (value) be created simply through trade? • How much profit, in your opinion, is too much? • What determines something’s value? • When a sale is made, who benefits and who loses, the buyer or the seller? • Can wealth (value) be created simply through trade? • How much profit, in your opinion, is too much? • What determines something’s value? • When a sale is made, who benefits and who loses, the buyer or the seller? • Can wealth (value) be created simply through trade? • How much profit, in your opinion, is too much? • What determines something’s value? • When a sale is made, who benefits and who loses, the buyer or the seller? • Can wealth (value) be created simply through trade? • How much profit, in your opinion, is too much? 10
  7. 7. Market SegmentationMarket Segmentation
  8. 8. Market SegmentationMarket Segmentation
  9. 9. Eliminate Raise Reduce Create
  10. 10. Apa value innovation yang bisa dilakukan dengan benda ini?
  11. 11. Eliminate RaiseEliminate Raise Reduce Create
  12. 12. Apa value innovation yang dilakukan? New Product New Market New Product New MarketEliminate Raise Reduce Create
  13. 13. Apa value innovation yang ditawarkan? VS Apa value innovation yang ditawarkan? VSVS Eliminate Raise Reduce Create

Materi tentang inovasi nilai, sebuah teknik melakukan inovasi berdasarkan Blue Ocean Strategy

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