SlideShare une entreprise Scribd logo
1  sur  2
Télécharger pour lire hors ligne
1/28/2014 ‫ﻣﺠﺘﻤﻌﻨﺎ‬
http://www.mogtamana.net/topics/index.php?t_article=472&printarticle 1/2
‫ﻣﺴﺘﺜﻤﺮﯾﻦ‬ ‫اﻟﻰ‬ ‫اﻟﻤﮭﻤﺸﯿﻦ‬ ‫ﻟﺘﺤﻮﯾﻞ‬ ‫ﺟﺪﯾﺪة‬ ‫إﺳﺘﺮﺗﯿﺠﯿﺔ‬s
‫وﯾﻤﺜﻠﻮن‬ ‫اﻟﺪﻧﯿﺎ‬ ‫ﻣﺴﺘﻮﯾﺎﺗﮫ‬ ‫اﻟﻔﻘﺮإﻟﻲ‬ ‫ﺧﻂ‬ ‫ﺗﺘﺠﺎوز‬ ‫ﺣﯿﺎة‬ ‫ﯾﻌﯿﺸﻮن‬ ‫اﻟﺬﯾﻦ‬ ‫ھﺆﻻء‬ ‫ﻋﺪد‬ ‫ﻣﻠﯿﺎرھﻮ‬ 4
‫دﺧﻠﮭﻢ‬ ‫ﯾﻘﻞ‬ ‫واﻟﺬﯾﻦ‬ ‫اﻟﺒﺸﺮ‬ ‫ﻣﻦ‬ ‫اﻟﻐﻔﯿﺮة‬ ‫اﻷﻋﺪاد‬ ‫ھﺬه‬ .‫اﻟﻌﺎﻟﻤﻲ‬ ‫اﻹﻧﺴﺎﻧﻲ‬ ‫اﻟﺒﻨﺎء‬ ‫ﻓﻲ‬ ‫اﻟﮭﺮم‬ ‫ﻗﺎﻋﺪة‬
‫اﻟﻨﻈﺮﯾﺎت‬ ‫ﻷﺣﺪث‬ ً‫ﺎ‬‫وﻓﻘ‬ ‫ﯾﻤﺜﻠﻮن‬ ‫اﻟﯿﻮم‬ ‫ﻓﻲ‬ ‫دوﻻر‬ 2 ‫ال‬ ‫ﻋﻦ‬ ‫اﻟﻔﻘﺮ‬ ‫ﻟﺤﺪ‬ ‫اﻟﺪوﻟﻲ‬ ‫ﻟﻠﺘﻌﺮﯾﻒ‬ ً‫ﺎ‬‫وﻓﻘ‬
‫ھﺬه‬ ‫ﺗﺪار‬ ‫أن‬ ‫ﺑﺸﺮط‬ ‫وﻟﻜﻦ‬ ‫اﻟﺪوﻟﯿﺔ‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ﻟﻜﺒﺮي‬ ‫راﺋﺠﺔ‬ ً‫ﺎ‬‫وﺳﻮﻗ‬ ‫ذھﺒﯿﺔ‬ ‫ﻓﺮﺻﺔ‬ ‫اﻹﻗﺘﺼﺎدﯾﺔ‬
‫اﻟﺘﻨﻤﯿﺔ‬ ‫اھﺪاف‬ ‫ﯾﺨﺪم‬ ‫إطﺎر‬ ‫ﻓﻲ‬ ‫اﻟﻤﻨﺘﺞ‬ ‫ﺗﺴﻮﯾﻖ‬ ‫ﻓﻲ‬ ‫واﻟﺘﻮﺳﻊ‬ ‫اﻹﺳﺘﺜﻤﺎر‬ ‫ﯾﺴﺨﺮ‬ ‫ﺑﻔﻜﺮ‬ ‫اﻟﺴﻮق‬
."‫اﻟﮭﺮم‬ ‫ﻗﺎﻋﺪة‬ ‫ﻓﻲ‬ ‫اﻟﺮاﻗﺪة‬ ‫"اﻟﺜﺮوة‬ ‫ﺗﺴﻤﯿﺘﮫ‬ ‫ﻋﻠﻲ‬ ‫اﺻﻄﻠﺢ‬ ‫ﻣﺎ‬ ‫وھﻮ‬ ‫واﻟﻤﺠﺘﻤﻌﯿﺔ‬ ‫اﻹﻧﺴﺎﻧﯿﺔ‬
‫ﻣﻦ‬ ‫ھﺎل‬ ‫ﺳﺘﯿﻮارت‬ ‫و‬ ‫ﺑﺮاھﺎﻻد‬ ‫ﻛﯿﮫ‬ ‫ﺳﻲ‬ ‫ﻣﻦ‬ ‫ﻛﻞ‬ 2002 ‫ﻋﺎم‬ ‫ﻓﻲ‬ ‫طﺮﺣﮭﺎ‬ ‫اﻟﻨﻈﺮﯾﺔ‬ ‫ھﺬه‬
ً‫ﺎ‬‫أﻓﺎﻗ‬ ‫ﯾﻔﺘﺢ‬ ‫أن‬ ‫ﯾﻤﻜﻦ‬ ‫اﻟﺘﻨﻤﯿﺔ‬ ‫ﻓﻲ‬ ‫اﻹﺳﺘﺜﻤﺎر‬ ‫ان‬ ‫ﻓﻜﺮة‬ ‫ﺗﻄﺮح‬ ‫ودراﺳﺎت‬ ‫ﻣﻘﺎﻻت‬ ‫ﻋﺪة‬ ‫ﺧﻼل‬
‫وﻟﻮ‬ ‫اﻟﺸﺮاﺋﯿﺔ‬ ‫ﻗﺪرﺗﮭﻢ‬ ‫زادت‬ ‫إذا‬ ‫واﻟﺬﯾﻦ‬ ‫اﻟﻔﻘﺮاء‬ ‫ﻣﻦ‬ ‫اﻟﻐﻔﯿﺮة‬ ‫اﻻﻋﺪاد‬ ‫ﻓﻲ‬ ‫ﺗﺘﻤﺜﻞ‬ ‫ﺿﺨﻤﺔ‬ ‫ﻟﺴﻮق‬
‫اﻟﺸﺮﻛﺎت‬ ‫ﻛﺒﺮي‬ ‫إﻗﺘﺼﺎدﯾﺎت‬ ‫ﺗﺪﻋﻢ‬ ‫أن‬ ‫ﯾﻤﻜﻦ‬ ‫ھﺎﺋﻠﺔ‬ ‫إﻗﺘﺼﺎدﯾﺔ‬ ‫ﻗﻮة‬ ‫ﯾﻤﺜﻠﻮن‬ ‫ﻓﺈﻧﮭﻢ‬ ‫ﺑﺴﯿﻄﺔ‬ ‫ﺑﻨﺴﺒﺔ‬
‫واﻟﺠﻨﺴﯿﺎت‬ ‫اﻟﺪول‬ ‫ﺣﺪود‬ ‫ﯾﺘﻌﺪي‬ ‫إطﺎر‬ ‫ﻓﻲ‬ ‫ﺗﻌﻤﻞ‬ ‫اﻟﺘﻲ‬ ‫ﺗﻠﻚ‬ ‫وﺑﺎﻟﺬات‬ ‫اﻟﺪوﻟﯿﺔ‬
‫ﻟﻘﯿﺖ‬ ‫اﻟﻌﺎﻟﻢ‬ ‫اﻧﺤﺎء‬ ‫ﻣﻦ‬ ‫واﻟﻤﻨﻈﺮﯾﻦ‬ ‫اﻹﻗﺘﺼﺎدﯾﯿﻦ‬ ‫ﻣﻦ‬ ‫آﺧﺮ‬ ‫ﻋﺪد‬ ‫اﻟﻲ‬ ‫إﺿﺎﻓﺔ‬ ‫ھﺎل‬ ‫اﻻﻣﯿﺮﻛﻲ‬ ‫وزﻣﯿﻠﮫ‬ ‫ﺑﺮاھﺎﻻد‬ ‫اﻻﺻﻞ‬ ‫اﻟﮭﻨﺪي‬ ‫اﻹﻗﺘﺼﺎدي‬ ‫ﻣﻦ‬ ‫ﻛﻞ‬ ‫أﻓﻜﺎر‬
‫اﻷﻧﻈﺎر‬ ‫ﯾﻠﻔﺖ‬ ‫ﺑﺪأ‬ ‫ﻛﺒﯿﺮ‬ ‫ﺑﻨﺠﺎح‬ ‫ﻧﺎﻣﯿﺔ‬ ‫دول‬ ‫ﻋﺪة‬ ‫ﻓﻲ‬ ً‫ﺎ‬‫ﻋﻤﻠﯿ‬ ‫ﺗﻄﺒﯿﻘﮭﺎ‬ ‫ﻓﻲ‬ ‫وﺑﺪأت‬ ‫ﺷﺮﻛﺎت‬ ‫ﻋﺪة‬ ‫ﺗﻠﻘﻔﺘﮭﺎ‬ ‫وﺑﺎﻟﻔﻌﻞ‬ ‫اﻟﺪوﻟﻲ‬ ‫اﻹﺳﺘﺜﻤﺎر‬ ‫اﺳﻮاق‬ ‫ﻓﻲ‬ ً‫ا‬‫ﻛﺒﯿﺮ‬ ً‫ﻻ‬‫ﻗﺒﻮ‬
‫ﻟﻜﻲ‬ ‫اﻟﻨﺎﺟﺤﺔ‬ ‫اﻟﺘﺠﺎرب‬ ‫ھﺬه‬ ‫ﺑﻌﺾ‬ ‫ﺑﺮﺻﺪ‬ ‫اﻟﺤﺪﯾﺜﺔ‬ ‫اﻟﺪراﺳﺎت‬ ‫إﺣﺪي‬ ‫ﻗﺎﻣﺖ‬ ‫ﻗﺪ‬ ‫و‬ .‫اﻟﺘﻨﻤﯿﺔ‬ ‫ﺑﺠﮭﻮد‬ ‫واﻹﺳﺘﺜﻤﺎر‬ ‫اﻹﻧﺘﺎج‬ ‫ﻓﻲ‬ ‫اﻟﺘﻮﺳﻊ‬ ‫ﺑﯿﻦ‬ ‫ﻣﺎ‬ ‫اﻟﺮﺑﻂ‬ ‫ﻷھﻤﯿﺔ‬
‫اﻟﻨﺸﺎط‬ ‫طﺒﯿﻌﺔ‬ ‫ﻣﻊ‬ ‫ﺗﺘﺴﻖ‬ ‫ﻟﻜﻲ‬ ‫اﻷﻓﻜﺎراﻟﻤﻄﺮوﺣﮫ‬ ‫ﺗﻄﻮﯾﻊ‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫ﺗﻄﻮﯾﺮه‬ ‫او‬ ‫إﺗﺒﺎﻋﮫ‬ ‫ﻣﻦ‬ ‫اﻻﺧﺮي‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ﻣﻦ‬ ‫اﻟﻌﺪﯾﺪ‬ ‫ﯾﻤﻜﻦ‬ ً‫ﺎ‬‫ﻧﻤﻮذﺟ‬ ‫ﺗﻜﻮن‬
.‫ﺑﮭﺎ‬ ‫ﯾﻄﺒﻖ‬ ‫اﻟﺘﻲ‬ ‫واﻟﻤﺠﺘﻤﻌﺎت‬
‫ﺟﺮﯾﺪة‬ ‫ﻣﻊ‬ ‫ﺑﺎﻹﺷﺘﺮاك‬ IFC ‫اﻟﺪوﻟﯿﺔ‬ ‫اﻟﺘﻤﻮﯾﻞ‬ ‫ﻣﺆﺳﺴﺔ‬ ‫ﺗﻨﻈﻤﮭﺎ‬ ‫واﻟﺘﻲ‬ ‫واﻷﺑﺤﺎث‬ ‫ﻟﻠﺪراﺳﺎت‬ ‫اﻟﺪوﻟﯿﺔ‬ ‫اﻟﻤﺴﺎﺑﻘﺔ‬ ‫ﺑﺠﺎﺋﺰة‬ ‫ﻓﺎزت‬ ‫اﻟﺘﻲ‬ ‫اﻟﺪراﺳﺔ‬ ‫وﺗﻮﺿﺢ‬
‫او‬ ‫اﻟﻌﻘﺎرﯾﯿﻦ‬ ‫اﻟﻮﺳﻄﺎء‬ ‫ﻣﺜﻞ‬ ‫اﻟﻮﺳﯿﻄﺔ‬ ‫اﻟﻤﺆﺳﺴﺎت‬ ‫وﻏﯿﺎب‬ ‫اﻟﻤﻮارد‬ ‫ﻗﻠﺔ‬ ‫ھﻲ‬ ‫اﻟﻔﻘﯿﺮة‬ ‫اﻟﻤﻨﺎطﻖ‬ ‫ﻓﻲ‬ ‫ﻟﻺﺳﺘﺜﻤﺎر‬ ‫اﻟﻄﺎردة‬ ‫اﻟﻌﻮاﻣﻞ‬ ‫أھﻢ‬ ‫ان‬ ‫ﺗﺎﯾﻤﺰ‬ ‫اﻟﻔﺎﯾﻨﺎﻧﺸﯿﺎل‬
‫ﻋﺪد‬ ‫اﯾﺪي‬ ‫ﻓﻲ‬ ‫اﻟﻤﻠﻜﯿﺔ‬ ‫ﺗﺮﻛﺰ‬ ‫اﻟﻲ‬ ‫إﺿﺎﻓﺔ‬ ‫اﻟﻤﻌﻠﻮﻣﺎﺗﯿﺔ‬ ‫واﻟﺪﻗﺔ‬ ‫اﻟﺸﻔﺎﻓﯿﺔ‬ ‫ﻋﻨﮭﺎ‬ ‫ﺗﻐﯿﺐ‬ ‫واﻟﺘﻲ‬ ‫اﻻﺟﻮاء‬ ‫ھﺬه‬ ‫ظﻞ‬ ‫وﻓﻲ‬ ، ‫اﻟﺘﺜﻤﯿﻦ‬ ‫و‬ ‫اﻟﺘﻘﯿﯿﻢ‬ ‫ﻣﺠﺎﻻت‬ ‫ﻓﻲ‬ ‫اﻟﺨﺒﺮاء‬
‫اﻟﺪﺧﻮل‬ ‫ﻓﻜﺮة‬ ‫وﺗﺼﺒﺢ‬ .‫واﻻداء‬ ‫اﻟﺨﺪﻣﺔ‬ ‫أوﺗﺤﺴﯿﻦ‬ ‫اﻟﺠﻮدة‬ ‫رﻓﻊ‬ ‫ﻓﻲ‬ ‫ﺳﻮاء‬ ً‫ﺎ‬‫ھﺎﻣ‬ ً‫ا‬‫دور‬ ‫ﺗﻠﻌﺐ‬ ‫واﻟﺘﻲ‬ ‫اﻟﺘﻨﺎﻓﺴﯿﺔ‬ ‫اﻟﺒﯿﺌﺔ‬ ‫ﺗﻐﯿﺐ‬ ‫اﻟﻤﺤﻠﯿﯿﻦ‬ ‫اﻟﻤﺴﺘﺜﻤﺮﯾﻦ‬ ‫ﻣﻦ‬ ‫ﻗﻠﯿﻞ‬
.‫آﻣﻦ‬ ‫ﻏﯿﺮ‬ ‫إﺳﺘﺜﻤﺎر‬ ‫ﺑﮭﺎ‬ ‫اﻹﺳﺘﺜﻤﺎر‬ ‫وﯾﻌﺪ‬ ‫ﻛﺒﯿﺮة‬ ‫ﻣﺨﺎطﺮة‬ ‫ﺗﺤﺘﻤﻞ‬ ‫اﻟﺴﻮق‬ ‫ﺗﻠﻚ‬ ‫ﻣﺜﻞ‬ ‫إﻟﻲ‬
‫اﻹﺳﺘﺜﻤﺎر‬ ‫ﻣﺎدة‬ ‫واﺳﺘﺎذ‬ ‫اﻟﻤﺠﺘﻤﻌﻲ‬ ‫اﻟﺘﺄﺛﯿﺮ‬ ‫ﻣﺠﺎل‬ ‫ﻓﻲ‬ ‫دوﻟﯿﺔ‬ ‫ﺷﺮﻛﺎت‬ ‫ﻟﻌﺪة‬ ‫ﻣﺴﺘﺸﺎر‬ ‫وھﻮ‬ ‫ﺳﯿﻠﻮس‬ ‫ﻛﺮﯾﺴﺘﯿﺎن‬ ‫اﻟﺒﺮوﻓﯿﺴﻮر‬ ‫اﻟﺪراﺳﺔ‬ ‫ﻛﺎﺗﺐ‬ ‫وﯾﻠﺨﺺ‬
‫"اﯾﺠﺎد‬ ‫ھﻲ‬ ‫و‬ ‫واﺣﺪة‬ ‫ﻋﺒﺎرة‬ ‫ﻓﻲ‬ ‫اﻟﻨﺎﻣﯿﺔ‬ ‫ﻟﻼﺳﻮاق‬ ‫اﻟﺪﺧﻮل‬ ‫ﻓﻲ‬ ‫اﻟﺪوﻟﯿﺔ‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ﺗﺴﺎﻋﺪ‬ ‫ان‬ ‫ﯾﻤﻜﻦ‬ ‫اﻟﺘﻲ‬ ‫اﻟﻌﻮاﻣﻞ‬ ‫أوروﺑﺎ‬ ‫ﺟﺎﻣﻌﺎت‬ ‫ﻣﻦ‬ ‫ﻋﺪد‬ ‫ﻓﻲ‬ ‫اﻟﻤﺠﺘﻤﻌﻲ‬
‫اﻟﺴﻮق‬ ‫داﺧﻞ‬ ‫ﻣﻦ‬ ‫ﻣﺎ‬ ‫ﻣﺠﻤﻮﻋﺔ‬ ‫او‬ ‫أﻓﺮاد‬ ‫إﺧﺘﯿﺎر‬ ‫ﻣﺠﺮد‬ ‫ﻣﻦ‬ ‫أﻛﺜﺮ‬ ‫ﺗﻌﻨﻲ‬ ‫ﺑﺴﺎطﺘﮭﺎ‬ ‫ﻣﻦ‬ ‫ﺑﺎﻟﺮﻏﻢ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ﻓﻜﺮة‬ ‫وﻟﻜﻦ‬ ."‫ﺧﻼﻟﮭﻢ‬ ‫ﻣﻦ‬ ‫ﻟﻠﻌﻤﻞ‬ ‫ﻣﺤﻠﯿﯿﻦ‬ ‫ﺷﺮﻛﺎء‬
‫اﻟﺪوﻟﻲ‬ ‫اﻟﺸﺮﯾﻚ‬ ‫ﻣﺎﺑﯿﻦ‬ ‫اﻻداء‬ ‫ﻛﻔﺎءة‬ ‫ﻓﻲ‬ ‫اﻟﻜﺒﯿﺮ‬ ‫اﻟﻔﺎرق‬ ‫ﻣﻦ‬ ً‫ﻻ‬‫أو‬ ‫ﺗﻘﻠﻞ‬ ‫واﺿﺤﺔ‬ ‫آﻟﯿﺎت‬ ‫إﯾﺠﺎد‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ﺷﺮوط‬ ‫اھﻢ‬ ‫ﻣﻦ‬ ‫ان‬ ‫إذ‬ .‫ﻣﻌﮭﺎ‬ ‫ﻟﻠﻌﻤﻞ‬ ‫اﻟﻤﺴﺘﮭﺪﻓﺔ‬
‫ﺑﻮﺿﻮح‬ ‫اﻵﺧﺮ‬ ‫ﻣﻦ‬ ‫طﺮف‬ ‫ﻛﻞ‬ ‫ﯾﻨﺘﻈﺮھﺎ‬ ‫اﻟﺘﻲ‬ ‫واﻟﻤﻤﯿﺰات‬ ‫اﻻھﺪاف‬ ‫ﺗﺤﺪﯾﺪ‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫اﻟﻤﺘﺒﺎدﻟﺔ‬ ‫اﻟﺜﻘﺔ‬ ‫ﻣﻦ‬ ‫رواﺑﻂ‬ ‫ﺑﻨﺎء‬ ‫ﻋﻠﻲ‬ ً‫ﺎ‬‫ﺛﺎﻧﯿ‬ ‫وﺗﻌﻤﻞ‬ ،‫اﻟﻤﺤﻠﻲ‬ ‫واﻟﺸﺮﯾﻚ‬
.‫اﻟﺸﺮﻛﺎء‬ ‫ﺑﯿﻦ‬ ‫ﻣﺎ‬ ‫اﻟﺘﻨﺎﻓﺮ‬ ‫أو‬ ‫ﻟﻠﺨﻼف‬ ‫ﻣﺠﺎل‬ ‫أي‬ ‫ھﻨﺎك‬ ‫ﯾﻜﻮن‬ ‫ﻻ‬ ‫ﺑﺤﯿﺚ‬ ‫ﻛﺒﯿﺮ‬
‫اﻟﺘﻲ‬ ‫اﻟﻤﺠﺘﻤﻌﺎت‬ ‫ﻓﻲ‬ ‫واﺿﺢ‬ ‫ﺑﺸﻜﻞ‬ ‫اﻹﯾﺠﺎﺑﻲ‬ ‫اﻟﺘﺄﺛﯿﺮ‬ ‫واﻟﻲ‬ ‫ﻛﺒﯿﺮة‬ ‫ﻣﻜﺎﺳﺐ‬ ‫إﻟﻲ‬ ‫أدت‬ ‫واﻟﺘﻲ‬ ‫اﻟﻨﺎﺟﺤﺔ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ﺣﺎﻻت‬ ‫ﻣﻦ‬ ‫ﺑﺈﺛﻨﯿﻦ‬ ‫اﻟﻤﺜﻞ‬ ‫ﺳﯿﻠﻮس‬ ‫وﯾﻀﺮب‬
‫ﺟﺎﺋﺰة‬ ‫ﻋﻠﻲ‬ ‫اﻟﺤﺎﺋﺰ‬ ‫ﯾﻮﻧﺲ‬ ‫ﻣﺤﻤﺪ‬ .‫د‬ ‫اﺳﺴﮫ‬ ‫واﻟﺬي‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫ﻓﻲ‬ ‫ﺟﺮاﻣﯿﻦ‬ ‫وﺑﻨﻚ‬ ‫ﻟﻺﺗﺼﺎﻻت‬ ‫ﺗﻠﯿﻨﻮراﻟﻨﺮوﯾﺠﯿﺔ‬ ‫ﺷﺮﻛﺔ‬ ‫ﻣﺎﺑﯿﻦ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫اﻷوﻟﻲ‬ .‫ﺑﮭﺎ‬ ‫ﺗﻌﻤﻞ‬
‫ﺗﻠﯿﻨﻮراﻟﻨﺮوﯾﺠﯿﺔ‬ ‫ﻟﺠﺄت‬ ‫اﻷوﻟﻲ‬ ‫اﻟﺤﺎﻟﺔ‬ ‫ﻓﻲ‬ .‫ﺑﻨﺠﻼدﯾﺶ‬ ‫ﻓﻲ‬ ‫ﻛﻮﻧﺴﯿﺮن‬ ‫وﯾﺴﺖ‬ ‫وﻣﺆﺳﺴﺔ‬ ‫أرﺟﻮ‬ ‫ﻣﺎب‬ ‫ﺷﺮﻛﺔ‬ ‫ﺑﯿﻦ‬ ‫ﻣﺎ‬ ‫واﻟﺜﺎﻧﯿﺔ‬ 2006 ‫ﻟﻌﺎم‬ ‫اﻹﻗﺘﺼﺎد‬ ‫ﻓﻲ‬ ‫ﻧﻮﺑﻞ‬
‫ﺑﻔﻀﻞ‬ ‫واﻹﻗﺘﺼﺎدي‬ ‫اﻟﺴﯿﺎﺳﻲ‬ ‫اﻹﺳﺘﻘﺮار‬ ‫ﻋﺪم‬ ‫رﻏﻢ‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫اﻟﻲ‬ ‫اﻟﺪﺧﻮل‬ ‫اﻟﻲ‬ ‫اﻟﺘﺸﺒﻊ‬ ‫ﺣﺪ‬ ‫اﻟﻲ‬ ‫وﺻﻠﺖ‬ ‫واﻟﺘﻲ‬ ‫اﻷوروﺑﯿﺔ‬ ‫اﻟﺴﻮق‬ ‫ﺑﮭﺎ‬ ‫ﺿﺎﻗﺖ‬ ‫ان‬ ‫ﺑﻌﺪ‬
‫ﺟﺮاﻣﯿﻦ‬ ‫واﻟﺜﺎﻧﯿﺔ‬ ‫اﻟﻤﺤﻤﻮل‬ ‫إﺗﺼﺎﻻت‬ ‫ﻟﺨﺪﻣﺎت‬ ‫ﻓﻮن‬ ‫ﺟﺮاﻣﯿﻦ‬ ‫اﻻوﻟﻲ‬ ‫ﺷﺮﻛﺘﯿﻦ‬ ‫ﺑﺘﺄﺳﯿﺲ‬ ‫اﻟﺸﺮﯾﻜﯿﻦ‬ ‫وﻗﺎم‬ .‫اﻟﻤﻤﺘﺎزة‬ ‫اﻟﺴﻤﻌﺔ‬ ‫ذو‬ ‫ﺟﺮاﻣﯿﻦ‬ ‫ﺑﻨﻚ‬ ‫ﻣﻊ‬ ‫اﻟﺸﺮاﻛﺔ‬
‫ﺳﯿﺪات‬ " ‫ﺑﺈﺳﻢ‬ ‫ﻣﺎﻋﺮف‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫وذﻟﻚ‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫اﻧﺤﺎء‬ ‫ﻣﺨﺘﻠﻒ‬ ‫ﻓﻲ‬ ‫ﻟﻠﻔﻘﺮاء‬ ‫اﻟﻌﻤﻞ‬ ‫ﻓﺮص‬ ‫ﻣﻦ‬ ‫ﻣﻤﻜﻦ‬ ‫ﻋﺪد‬ ‫أﻛﺒﺮ‬ ‫ﺗﻮﻓﯿﺮ‬ ‫إﺳﺘﮭﺪﻓﺖ‬ ‫واﻟﺘﻲ‬ ‫ﻟﻺﺗﺼﺎﻻت‬
‫اﻟﻤﻜﺎﻟﻤﺎت‬ ‫ﻣﻘﺎﺑﻞ‬ ‫دﺧﻞ‬ ‫ﻋﻠﻲ‬ ‫ﺧﻼﻟﮫ‬ ‫ﻣﻦ‬ ‫ﯾﺤﺼﻠﻦ‬ ‫واﻟﻼﺗﻲ‬ ‫ﻟﻠﻘﺮوﯾﺎت‬ ‫رﻣﺰي‬ ‫ﺑﺴﻌﺮ‬ ‫ﻣﺤﻤﻮل‬ ‫ﺗﻠﯿﻔﻮن‬ ‫ﺗﺄﺟﯿﺮ‬ ‫ﻛﺎﻧﺖ‬ ‫اﻟﻔﻜﺮة‬ "‫اﻟﻘﺮوﯾﺎت‬ ‫ﻣﻦ‬ ‫اﻟﻤﺤﻤﻮل‬ ‫اﻟﺘﻠﯿﻔﻮن‬
1/28/2014 ‫ﻣﺠﺘﻤﻌﻨﺎ‬
http://www.mogtamana.net/topics/index.php?t_article=472&printarticle 2/2
Share |
‫اﻟﻲ‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫ﺳﻮق‬ ‫ﻓﻲ‬ ‫اﻟﺸﺮﻛﺔ‬ ‫ﻧﺼﯿﺐ‬ ‫ﻟﯿﺼﻞ‬ ‫ﺿﺨﻤﺔ‬ ‫ارﺑﺎح‬ ‫ﺗﺤﻘﯿﻖ‬ ‫ﻣﻦ‬ ‫وﺗﻠﯿﻨﻮر‬ ‫ﻓﻮن‬ ‫ﺟﺮاﻣﯿﻦ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ھﺬه‬ ‫ﻣﻜﻨﺖ‬ ‫وﻗﺪ‬ .‫اﻟﻘﺮﯾﺔ‬ ‫أھﻞ‬ ‫ﺑﮭﺎ‬ ‫ﯾﻘﻮم‬ ‫اﻟﺘﻲ‬
‫ﺟﺮاﻣﯿﻦ‬ ‫أرﺑﺎح‬ ‫وﺗﺼﻞ‬ ، ‫ﺷﺨﺺ‬ ‫اﻟﻒ‬ 250 ‫ﺣﻮاﻟﻲ‬ ‫اﻟﻲ‬ ‫وﺻﻠﺖ‬ ‫ﻋﻤﻞ‬ ‫ﻓﺮص‬ ‫ﺗﻮﻓﯿﺮ‬ ‫اﻟﻲ‬ ‫إﺿﺎﻓﺔ‬ ‫ﺷﺨﺺ‬ ‫ﻣﻠﯿﻮن‬ 150 ‫ﯾﻮازي‬ ‫ﻣﺎ‬ ‫او‬ % 60 ‫ﻣﻦ‬ ‫أﻛﺜﺮ‬
.‫ﻓﻮن‬ ‫ﺟﺮاﻣﯿﻦ‬ ‫اﻷم‬ ‫اﻟﺸﺮﻛﺔ‬ ‫ﻣﻦ‬ %10 ‫ﯾﻮازي‬ ‫ﻣﺎ‬ ‫اﻟﻲ‬ ‫ﻟﻺﺗﺼﺎﻻت‬
‫ﻟﺠﺮاﻣﯿﻦ‬ ‫ﻣﻤﺎﺛﻞ‬ ‫ﻧﺠﺎح‬ ‫ﺗﺤﻘﯿﻖ‬ ‫ﻓﻲ‬ ‫ﻓﺸﻠﺖ‬ ‫اﻟﻌﻠﯿﺎ‬ ‫اﻟﻄﺒﻘﺔ‬ ‫اﺑﻨﺎء‬ ‫ﻣﻦ‬ ‫اﻟﺰﺑﺎﺋﻦ‬ ‫ﻣﻦ‬ ‫اﻟﻤﻌﺘﺎدة‬ ‫اﻟﺸﺮﯾﺤﺔ‬ ‫اﺳﺘﮭﺪﻓﺖ‬ ‫واﻟﺘﻲ‬ ‫اﻟﻤﻨﺎﻓﺴﺔ‬ ‫اﻻﺧﺮي‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ان‬ ‫وﯾﺬﻛﺮ‬
.‫اﻟﺘﺴﻮﯾﻖ‬ ‫ﻣﺠﺎل‬ ‫ﻓﻲ‬ ‫اﻟﻌﻠﯿﺎ‬ ‫ﻣﻦ‬ ً‫ﻻ‬‫ﺑﺪ‬ ‫اﻟﺪﻧﯿﺎ‬ ‫ﻟﻠﻄﺒﻘﺎت‬ ‫ﺗﻮﺟﮭﮭﺎ‬ ‫ﺑﻔﻀﻞ‬ ‫وذﻟﻚ‬ ‫ﻟﻠﻀﺮاﺋﺐ‬ ‫داﻓﻊ‬ ‫واھﻢ‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫ﻓﻲ‬ ‫ﺧﺎﺻﺔ‬ ‫ﺷﺮﻛﺔ‬ ‫اﻛﺒﺮ‬ ً‫ﺎ‬‫ﺣﺎﻟﯿ‬ ‫ﺗﻌﺪ‬ ‫واﻟﺘﻲ‬ ‫ﻓﻮن‬
‫واﻟﺘﻲ‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫اﻧﺤﺎء‬ ‫ﻓﻲ‬ ‫ﺗﻠﯿﻨﻮر‬ ‫ﺷﺮﻛﺔ‬ ‫أﻗﺎﻣﺘﮭﺎ‬ ‫واﻟﺘﻲ‬ ‫ﻟﻺﺗﺼﺎﻻت‬ ‫اﻟﺒﺼﺮﯾﺔ‬ ‫اﻻﻟﯿﺎف‬ ‫ﺷﺒﻜﺔ‬ ‫اوﻟﮭﺎ‬ ‫ﻣﻜﺎﺳﺐ‬ ‫ﻋﺪة‬ ‫ﺗﺤﻘﯿﻖ‬ ‫ﻓﻲ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ھﺬه‬ ‫ﻧﺠﺤﺖ‬ ‫ﻛﻤﺎ‬
‫ﻟﺪﻋﻢ‬ ‫اﻟﻤﻤﻮﻟﺔ‬ ‫اﻟﺪوﻟﯿﺔ‬ ‫اﻟﮭﯿﺌﺎت‬ ‫ﻣﻦ‬ ‫ﺑﮫ‬ ‫ﻻﺑﺄس‬ ‫ﻋﺪد‬ ‫دﺧﻮل‬ ‫اﻟﻲ‬ ‫إﺿﺎﻓﺔ‬ ،‫اﻹﺗﺼﺎﻻت‬ ‫وﺧﺪﻣﺎت‬ ‫اﻟﻤﺴﺘﺨﺪﻣﯿﻦ‬ ‫ﻣﻦ‬ ‫ھﺎﺋﻠﺔ‬ ‫اﻋﺪاد‬ ‫إﺳﺘﯿﻌﺎب‬ ‫ﻋﻠﻲ‬ ‫ﻗﺎدرة‬ ‫ﻣﺎﺗﺰال‬
‫ﻟﺪي‬ ً‫ﺎ‬‫ﻣﺘﻮﻗﻌ‬ ‫ﻛﺎن‬ ‫ﻣﻤﺎ‬ ‫أﻛﺒﺮ‬ ‫ﺑﻘﻮة‬ ‫ﻣﻮازﯾﺔ‬ ‫ﻣﺸﺮوﻋﺎت‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫اﻟﺘﻨﻤﯿﺔ‬ ‫ﻋﺠﻠﺔ‬ ‫دﻓﻊ‬ ‫اﻟﻲ‬ ‫أدي‬ ‫ﻣﻤﺎ‬ ‫وأھﻤﯿﺘﮫ‬ ‫اﻟﻤﺸﺮوع‬ ‫ﻟﻘﻮة‬ ً‫ا‬‫ﻧﻈﺮ‬ ‫اﻟﺘﻨﻤﯿﺔ‬ ‫وﺟﮭﻮد‬ ‫اﻹﺳﺘﺜﻤﺎر‬
.‫اﻻطﺮاف‬ ‫ﻣﻦ‬ ‫اي‬
‫اﻟﺒﺪاﯾﺔ‬ .‫داھﺎﻛﺎ‬ ‫اﻟﻌﺎﺻﻤﺔ‬ ‫ﻓﻲ‬ ‫اﻟﻘﻤﺎﻣﺔ‬ ‫ﻣﻦ‬ ‫ﺻﺤﯿﺔ‬ ‫ﺑﻄﺮﯾﻘﺔ‬ ‫ﻟﻠﺘﺨﻠﺺ‬ ‫ﻣﺸﺮوع‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫وذﻟﻚ‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫ﻓﻲ‬ ً‫ﺎ‬‫أﯾﻀ‬ ‫ھﻮ‬ ‫اﻟﻨﺎﺟﺤﺔ‬ ‫ﻟﻠﺸﺮاﻛﺔ‬ ‫اﻟﺜﺎﻧﻲ‬ ‫اﻟﻨﻤﻮذج‬
‫اﻟﺸﺮﻛﺔ‬ ‫ﻛﺎﻧﺖ‬ ‫اﻟﺒﺪاﯾﺔ‬ ‫ﻓﻲ‬ .‫ﻋﻀﻮي‬ ‫ﺳﻤﺎد‬ ‫اﻟﻲ‬ ‫وﺗﺤﻮﯾﻠﮭﺎ‬ ‫اﻟﻘﻤﺎﻣﺔ‬ ‫ﺗﺪوﯾﺮ‬ ‫ﻹﻋﺎدة‬ ‫ﷲ‬ ‫ﻋﻨﺎﯾﺔ‬ ‫وإﻓﺘﺨﺎر‬ ‫ﺳﻨﺤﺎ‬ ‫ﻣﻘﺼﻮد‬ ‫اﻗﺎﻣﮭﺎ‬ ‫ﺻﻐﯿﺮة‬ ‫ﺷﺮﻛﺔ‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫ﻛﺎﻧﺖ‬
‫اﻟﺰراﻋﺔ‬ ‫ﻓﻜﺮ‬ ‫ﻋﻠﻲ‬ ‫ﯾﻌﺘﻤﺪون‬ ‫اﻟﺬﯾﻦ‬ ‫اﻟﻘﻼﺋﻞ‬ ‫اﻷﺛﺮﯾﺎء‬ ‫اﻟﻤﺰارﻋﯿﻦ‬ ‫ﻣﻦ‬ ‫أو‬ ‫اﻟﺤﺪاﺋﻖ‬ ‫اﺻﺤﺎب‬ ‫ﻣﻦ‬ ‫اﻟﺼﻔﻮة‬ ‫ﻛﺎﻧﻮا‬ ‫ﻋﻤﻼءھﺎ‬ ‫ان‬ ‫وﺧﺎﺻﺔ‬ ‫ﺿﯿﻖ‬ ‫إطﺎر‬ ‫ﻓﻲ‬ ‫ﺗﻌﻤﻞ‬
‫اﻟﻜﯿﻤﯿﺎﺋﯿﺔ‬ ‫ﻟﻸﺳﻤﺪة‬ ‫اﻟﻤﻨﺘﺠﺔ‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ﻛﺒﺮي‬ ‫ﻣﻦ‬ ‫ﻟﻮاﺣﺪة‬ ‫ﻓﻠﺠﺄت‬ ‫ﻟﻠﺘﻮﺳﻊ‬ ‫اﻟﺸﺮﻛﺔ‬ ‫إﺣﺘﺎﺟﺖ‬ ‫اﻟﻘﻤﺎﻣﺔ‬ ‫ﻣﻦ‬ ‫اﻛﺒﺮ‬ ‫ﻛﻢ‬ ‫ﻣﻦ‬ ‫اﻟﺘﺨﻠﺺ‬ ‫اﺟﻞ‬ ‫ﻣﻦ‬ ‫وﻟﻜﻦ‬ .‫اﻟﻌﻀﻮﯾﺔ‬
‫ﻋﻤﻞ‬ ‫ﻓﺮص‬ ‫ﺗﻮﻓﯿﺮ‬ ً‫ﻻ‬‫او‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ھﺬه‬ ‫ﻧﺘﺎج‬ ‫ﻣﻦ‬ ‫ﻛﺎن‬ .‫ﻛﺒﯿﺮ‬ ‫ﻣﺴﺘﻮي‬ ‫ﻋﻠﻲ‬ ‫اﻻﺳﻤﺪة‬ ‫ھﺬه‬ ‫وﺗﺴﻮﯾﻖ‬ ‫اﻟﻌﻀﻮﯾﺔ‬ ‫ﻟﻼﺳﻤﺪة‬ ‫ﻣﺼﻨﻊ‬ ‫ﺑﺈﻧﺸﺎء‬ ‫إﻗﻨﺎﻋﮭﺎ‬ ‫ﻓﻲ‬ ‫وﻧﺠﺤﺖ‬
‫ھﺬا‬ ‫أن‬ ‫واﻻھﻢ‬ ‫ﺟﯿﺪة‬ ‫ﺑﺎﺳﻌﺎر‬ ‫ﻟﻠﺒﯿﺌﺔ‬ ‫ﺻﺪﯾﻖ‬ ‫ﻋﻀﻮي‬ ‫ﺳﻤﺎد‬ ‫ﻋﻠﻲ‬ ‫اﻟﺤﺼﻮل‬ ‫ﻣﻦ‬ ‫اﻟﻔﻘﺮاء‬ ‫اﻟﻤﺰارﻋﯿﻦ‬ ‫وﺗﻤﻜﯿﻦ‬ ‫واﻟﻘﺮي‬ ‫اﻟﻤﺪﯾﻨﺔ‬ ‫ﻓﻲ‬ ‫اﻟﻔﻘﺮاء‬ ‫ﻣﻦ‬ ‫ﻣﺘﺰاﯾﺪة‬ ‫ﻷﻋﺪاد‬
‫اﻟﻤﯿﺜﯿﻦ‬ ‫ﻏﺎز‬ ‫ﻹﻧﺘﺎج‬ ‫اﻟﺠﺎﻧﺒﯿﻦ‬ ‫ﻣﻊ‬ ‫ﺷﺮاﻛﺔ‬ ‫ﻓﻲ‬ ‫دﺧﻠﺖ‬ ‫واﻟﺘﻲ‬ ‫اﻟﺪﻧﻤﺎرﻛﯿﺔ‬ ‫رﯾﺴﺎﯾﻜﻠﻨﺞ‬ ‫واﯾﺪ‬ ‫وورﻟﺪ‬ ‫ﺷﺮﻛﺔ‬ ‫رأﺳﮭﺎ‬ ‫ﻋﻠﻲ‬ ‫اﺟﻨﺒﯿﺔ‬ ‫أﻣﻮال‬ ‫رؤوس‬ ‫إﺟﺘﺬب‬ ‫اﻟﻤﺸﺮوع‬
.‫اﻟﻜﮭﺮﺑﺎﺋﯿﺔ‬ ‫ﻟﻠﻄﺎﻗﺔ‬ ‫ﺑﺪﯾﻞ‬ ‫ﻛﻤﺼﺪر‬ ‫اﻟﻌﻀﻮي‬ ‫اﻟﺴﻤﺎد‬ ‫ﺗﺨﺼﯿﺐ‬ ‫ﻋﻤﻠﯿﺎت‬ ‫إطﺎر‬ ‫ﻓﻲ‬ ‫ﯾﺘﻮﻟﺪ‬ ‫اﻟﺬي‬ ‫و‬
‫إﺿﻄﻼع‬ ‫وﻟﺪﯾﮭﻢ‬ ‫اﻟﻔﻘﺮاء‬ ‫ﻣﻊ‬ ‫ﺑﺎﻟﻔﻌﻞ‬ ‫ﯾﻌﻤﻠﻮن‬ ‫ﺷﺮﻛﺎء‬ ‫ﻋﻦ‬ ‫ﺑﺎﻟﺒﺤﺚ‬ ‫اﻟﻨﺎﻣﯿﺔ‬ ‫اﻟﺪول‬ ‫اﻹﺳﺘﺜﻤﺎرﻓﻲ‬ ‫ﻓﻲ‬ ‫اﻟﺮاﻏﺒﺔ‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ﺳﯿﻠﻮس‬ ‫ﯾﻨﺼﺢ‬ ‫ﺑﺤﺜﮫ‬ ‫ﻧﮭﺎﯾﺔ‬ ‫وﻓﻲ‬
.‫اھﺪاﻓﮭﺎ‬ ‫ﺗﺤﻘﯿﻖ‬ ‫ﻓﻲ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ھﺬه‬ ‫ﻣﺜﻞ‬ ‫ﺗﻨﺠﺢ‬ ‫ﻟﻜﻲ‬ ‫اﻟﺴﺎﺋﺪة‬ ‫ﺑﺎﻟﺜﻘﺎﻓﺔ‬ ‫ﻛﺎﻣﻞ‬
‫طﻨﻄﺎوى‬ ‫أﻟﻔﮫ‬ : ‫ﻋﺮض‬
©2014 AUC Center for Electronic Journalism
More ShareShareShareShare

Contenu connexe

En vedette

PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
 

En vedette (20)

Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike RoutesMore than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
 

مجتمعنا

  • 1. 1/28/2014 ‫ﻣﺠﺘﻤﻌﻨﺎ‬ http://www.mogtamana.net/topics/index.php?t_article=472&printarticle 1/2 ‫ﻣﺴﺘﺜﻤﺮﯾﻦ‬ ‫اﻟﻰ‬ ‫اﻟﻤﮭﻤﺸﯿﻦ‬ ‫ﻟﺘﺤﻮﯾﻞ‬ ‫ﺟﺪﯾﺪة‬ ‫إﺳﺘﺮﺗﯿﺠﯿﺔ‬s ‫وﯾﻤﺜﻠﻮن‬ ‫اﻟﺪﻧﯿﺎ‬ ‫ﻣﺴﺘﻮﯾﺎﺗﮫ‬ ‫اﻟﻔﻘﺮإﻟﻲ‬ ‫ﺧﻂ‬ ‫ﺗﺘﺠﺎوز‬ ‫ﺣﯿﺎة‬ ‫ﯾﻌﯿﺸﻮن‬ ‫اﻟﺬﯾﻦ‬ ‫ھﺆﻻء‬ ‫ﻋﺪد‬ ‫ﻣﻠﯿﺎرھﻮ‬ 4 ‫دﺧﻠﮭﻢ‬ ‫ﯾﻘﻞ‬ ‫واﻟﺬﯾﻦ‬ ‫اﻟﺒﺸﺮ‬ ‫ﻣﻦ‬ ‫اﻟﻐﻔﯿﺮة‬ ‫اﻷﻋﺪاد‬ ‫ھﺬه‬ .‫اﻟﻌﺎﻟﻤﻲ‬ ‫اﻹﻧﺴﺎﻧﻲ‬ ‫اﻟﺒﻨﺎء‬ ‫ﻓﻲ‬ ‫اﻟﮭﺮم‬ ‫ﻗﺎﻋﺪة‬ ‫اﻟﻨﻈﺮﯾﺎت‬ ‫ﻷﺣﺪث‬ ً‫ﺎ‬‫وﻓﻘ‬ ‫ﯾﻤﺜﻠﻮن‬ ‫اﻟﯿﻮم‬ ‫ﻓﻲ‬ ‫دوﻻر‬ 2 ‫ال‬ ‫ﻋﻦ‬ ‫اﻟﻔﻘﺮ‬ ‫ﻟﺤﺪ‬ ‫اﻟﺪوﻟﻲ‬ ‫ﻟﻠﺘﻌﺮﯾﻒ‬ ً‫ﺎ‬‫وﻓﻘ‬ ‫ھﺬه‬ ‫ﺗﺪار‬ ‫أن‬ ‫ﺑﺸﺮط‬ ‫وﻟﻜﻦ‬ ‫اﻟﺪوﻟﯿﺔ‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ﻟﻜﺒﺮي‬ ‫راﺋﺠﺔ‬ ً‫ﺎ‬‫وﺳﻮﻗ‬ ‫ذھﺒﯿﺔ‬ ‫ﻓﺮﺻﺔ‬ ‫اﻹﻗﺘﺼﺎدﯾﺔ‬ ‫اﻟﺘﻨﻤﯿﺔ‬ ‫اھﺪاف‬ ‫ﯾﺨﺪم‬ ‫إطﺎر‬ ‫ﻓﻲ‬ ‫اﻟﻤﻨﺘﺞ‬ ‫ﺗﺴﻮﯾﻖ‬ ‫ﻓﻲ‬ ‫واﻟﺘﻮﺳﻊ‬ ‫اﻹﺳﺘﺜﻤﺎر‬ ‫ﯾﺴﺨﺮ‬ ‫ﺑﻔﻜﺮ‬ ‫اﻟﺴﻮق‬ ."‫اﻟﮭﺮم‬ ‫ﻗﺎﻋﺪة‬ ‫ﻓﻲ‬ ‫اﻟﺮاﻗﺪة‬ ‫"اﻟﺜﺮوة‬ ‫ﺗﺴﻤﯿﺘﮫ‬ ‫ﻋﻠﻲ‬ ‫اﺻﻄﻠﺢ‬ ‫ﻣﺎ‬ ‫وھﻮ‬ ‫واﻟﻤﺠﺘﻤﻌﯿﺔ‬ ‫اﻹﻧﺴﺎﻧﯿﺔ‬ ‫ﻣﻦ‬ ‫ھﺎل‬ ‫ﺳﺘﯿﻮارت‬ ‫و‬ ‫ﺑﺮاھﺎﻻد‬ ‫ﻛﯿﮫ‬ ‫ﺳﻲ‬ ‫ﻣﻦ‬ ‫ﻛﻞ‬ 2002 ‫ﻋﺎم‬ ‫ﻓﻲ‬ ‫طﺮﺣﮭﺎ‬ ‫اﻟﻨﻈﺮﯾﺔ‬ ‫ھﺬه‬ ً‫ﺎ‬‫أﻓﺎﻗ‬ ‫ﯾﻔﺘﺢ‬ ‫أن‬ ‫ﯾﻤﻜﻦ‬ ‫اﻟﺘﻨﻤﯿﺔ‬ ‫ﻓﻲ‬ ‫اﻹﺳﺘﺜﻤﺎر‬ ‫ان‬ ‫ﻓﻜﺮة‬ ‫ﺗﻄﺮح‬ ‫ودراﺳﺎت‬ ‫ﻣﻘﺎﻻت‬ ‫ﻋﺪة‬ ‫ﺧﻼل‬ ‫وﻟﻮ‬ ‫اﻟﺸﺮاﺋﯿﺔ‬ ‫ﻗﺪرﺗﮭﻢ‬ ‫زادت‬ ‫إذا‬ ‫واﻟﺬﯾﻦ‬ ‫اﻟﻔﻘﺮاء‬ ‫ﻣﻦ‬ ‫اﻟﻐﻔﯿﺮة‬ ‫اﻻﻋﺪاد‬ ‫ﻓﻲ‬ ‫ﺗﺘﻤﺜﻞ‬ ‫ﺿﺨﻤﺔ‬ ‫ﻟﺴﻮق‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ﻛﺒﺮي‬ ‫إﻗﺘﺼﺎدﯾﺎت‬ ‫ﺗﺪﻋﻢ‬ ‫أن‬ ‫ﯾﻤﻜﻦ‬ ‫ھﺎﺋﻠﺔ‬ ‫إﻗﺘﺼﺎدﯾﺔ‬ ‫ﻗﻮة‬ ‫ﯾﻤﺜﻠﻮن‬ ‫ﻓﺈﻧﮭﻢ‬ ‫ﺑﺴﯿﻄﺔ‬ ‫ﺑﻨﺴﺒﺔ‬ ‫واﻟﺠﻨﺴﯿﺎت‬ ‫اﻟﺪول‬ ‫ﺣﺪود‬ ‫ﯾﺘﻌﺪي‬ ‫إطﺎر‬ ‫ﻓﻲ‬ ‫ﺗﻌﻤﻞ‬ ‫اﻟﺘﻲ‬ ‫ﺗﻠﻚ‬ ‫وﺑﺎﻟﺬات‬ ‫اﻟﺪوﻟﯿﺔ‬ ‫ﻟﻘﯿﺖ‬ ‫اﻟﻌﺎﻟﻢ‬ ‫اﻧﺤﺎء‬ ‫ﻣﻦ‬ ‫واﻟﻤﻨﻈﺮﯾﻦ‬ ‫اﻹﻗﺘﺼﺎدﯾﯿﻦ‬ ‫ﻣﻦ‬ ‫آﺧﺮ‬ ‫ﻋﺪد‬ ‫اﻟﻲ‬ ‫إﺿﺎﻓﺔ‬ ‫ھﺎل‬ ‫اﻻﻣﯿﺮﻛﻲ‬ ‫وزﻣﯿﻠﮫ‬ ‫ﺑﺮاھﺎﻻد‬ ‫اﻻﺻﻞ‬ ‫اﻟﮭﻨﺪي‬ ‫اﻹﻗﺘﺼﺎدي‬ ‫ﻣﻦ‬ ‫ﻛﻞ‬ ‫أﻓﻜﺎر‬ ‫اﻷﻧﻈﺎر‬ ‫ﯾﻠﻔﺖ‬ ‫ﺑﺪأ‬ ‫ﻛﺒﯿﺮ‬ ‫ﺑﻨﺠﺎح‬ ‫ﻧﺎﻣﯿﺔ‬ ‫دول‬ ‫ﻋﺪة‬ ‫ﻓﻲ‬ ً‫ﺎ‬‫ﻋﻤﻠﯿ‬ ‫ﺗﻄﺒﯿﻘﮭﺎ‬ ‫ﻓﻲ‬ ‫وﺑﺪأت‬ ‫ﺷﺮﻛﺎت‬ ‫ﻋﺪة‬ ‫ﺗﻠﻘﻔﺘﮭﺎ‬ ‫وﺑﺎﻟﻔﻌﻞ‬ ‫اﻟﺪوﻟﻲ‬ ‫اﻹﺳﺘﺜﻤﺎر‬ ‫اﺳﻮاق‬ ‫ﻓﻲ‬ ً‫ا‬‫ﻛﺒﯿﺮ‬ ً‫ﻻ‬‫ﻗﺒﻮ‬ ‫ﻟﻜﻲ‬ ‫اﻟﻨﺎﺟﺤﺔ‬ ‫اﻟﺘﺠﺎرب‬ ‫ھﺬه‬ ‫ﺑﻌﺾ‬ ‫ﺑﺮﺻﺪ‬ ‫اﻟﺤﺪﯾﺜﺔ‬ ‫اﻟﺪراﺳﺎت‬ ‫إﺣﺪي‬ ‫ﻗﺎﻣﺖ‬ ‫ﻗﺪ‬ ‫و‬ .‫اﻟﺘﻨﻤﯿﺔ‬ ‫ﺑﺠﮭﻮد‬ ‫واﻹﺳﺘﺜﻤﺎر‬ ‫اﻹﻧﺘﺎج‬ ‫ﻓﻲ‬ ‫اﻟﺘﻮﺳﻊ‬ ‫ﺑﯿﻦ‬ ‫ﻣﺎ‬ ‫اﻟﺮﺑﻂ‬ ‫ﻷھﻤﯿﺔ‬ ‫اﻟﻨﺸﺎط‬ ‫طﺒﯿﻌﺔ‬ ‫ﻣﻊ‬ ‫ﺗﺘﺴﻖ‬ ‫ﻟﻜﻲ‬ ‫اﻷﻓﻜﺎراﻟﻤﻄﺮوﺣﮫ‬ ‫ﺗﻄﻮﯾﻊ‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫ﺗﻄﻮﯾﺮه‬ ‫او‬ ‫إﺗﺒﺎﻋﮫ‬ ‫ﻣﻦ‬ ‫اﻻﺧﺮي‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ﻣﻦ‬ ‫اﻟﻌﺪﯾﺪ‬ ‫ﯾﻤﻜﻦ‬ ً‫ﺎ‬‫ﻧﻤﻮذﺟ‬ ‫ﺗﻜﻮن‬ .‫ﺑﮭﺎ‬ ‫ﯾﻄﺒﻖ‬ ‫اﻟﺘﻲ‬ ‫واﻟﻤﺠﺘﻤﻌﺎت‬ ‫ﺟﺮﯾﺪة‬ ‫ﻣﻊ‬ ‫ﺑﺎﻹﺷﺘﺮاك‬ IFC ‫اﻟﺪوﻟﯿﺔ‬ ‫اﻟﺘﻤﻮﯾﻞ‬ ‫ﻣﺆﺳﺴﺔ‬ ‫ﺗﻨﻈﻤﮭﺎ‬ ‫واﻟﺘﻲ‬ ‫واﻷﺑﺤﺎث‬ ‫ﻟﻠﺪراﺳﺎت‬ ‫اﻟﺪوﻟﯿﺔ‬ ‫اﻟﻤﺴﺎﺑﻘﺔ‬ ‫ﺑﺠﺎﺋﺰة‬ ‫ﻓﺎزت‬ ‫اﻟﺘﻲ‬ ‫اﻟﺪراﺳﺔ‬ ‫وﺗﻮﺿﺢ‬ ‫او‬ ‫اﻟﻌﻘﺎرﯾﯿﻦ‬ ‫اﻟﻮﺳﻄﺎء‬ ‫ﻣﺜﻞ‬ ‫اﻟﻮﺳﯿﻄﺔ‬ ‫اﻟﻤﺆﺳﺴﺎت‬ ‫وﻏﯿﺎب‬ ‫اﻟﻤﻮارد‬ ‫ﻗﻠﺔ‬ ‫ھﻲ‬ ‫اﻟﻔﻘﯿﺮة‬ ‫اﻟﻤﻨﺎطﻖ‬ ‫ﻓﻲ‬ ‫ﻟﻺﺳﺘﺜﻤﺎر‬ ‫اﻟﻄﺎردة‬ ‫اﻟﻌﻮاﻣﻞ‬ ‫أھﻢ‬ ‫ان‬ ‫ﺗﺎﯾﻤﺰ‬ ‫اﻟﻔﺎﯾﻨﺎﻧﺸﯿﺎل‬ ‫ﻋﺪد‬ ‫اﯾﺪي‬ ‫ﻓﻲ‬ ‫اﻟﻤﻠﻜﯿﺔ‬ ‫ﺗﺮﻛﺰ‬ ‫اﻟﻲ‬ ‫إﺿﺎﻓﺔ‬ ‫اﻟﻤﻌﻠﻮﻣﺎﺗﯿﺔ‬ ‫واﻟﺪﻗﺔ‬ ‫اﻟﺸﻔﺎﻓﯿﺔ‬ ‫ﻋﻨﮭﺎ‬ ‫ﺗﻐﯿﺐ‬ ‫واﻟﺘﻲ‬ ‫اﻻﺟﻮاء‬ ‫ھﺬه‬ ‫ظﻞ‬ ‫وﻓﻲ‬ ، ‫اﻟﺘﺜﻤﯿﻦ‬ ‫و‬ ‫اﻟﺘﻘﯿﯿﻢ‬ ‫ﻣﺠﺎﻻت‬ ‫ﻓﻲ‬ ‫اﻟﺨﺒﺮاء‬ ‫اﻟﺪﺧﻮل‬ ‫ﻓﻜﺮة‬ ‫وﺗﺼﺒﺢ‬ .‫واﻻداء‬ ‫اﻟﺨﺪﻣﺔ‬ ‫أوﺗﺤﺴﯿﻦ‬ ‫اﻟﺠﻮدة‬ ‫رﻓﻊ‬ ‫ﻓﻲ‬ ‫ﺳﻮاء‬ ً‫ﺎ‬‫ھﺎﻣ‬ ً‫ا‬‫دور‬ ‫ﺗﻠﻌﺐ‬ ‫واﻟﺘﻲ‬ ‫اﻟﺘﻨﺎﻓﺴﯿﺔ‬ ‫اﻟﺒﯿﺌﺔ‬ ‫ﺗﻐﯿﺐ‬ ‫اﻟﻤﺤﻠﯿﯿﻦ‬ ‫اﻟﻤﺴﺘﺜﻤﺮﯾﻦ‬ ‫ﻣﻦ‬ ‫ﻗﻠﯿﻞ‬ .‫آﻣﻦ‬ ‫ﻏﯿﺮ‬ ‫إﺳﺘﺜﻤﺎر‬ ‫ﺑﮭﺎ‬ ‫اﻹﺳﺘﺜﻤﺎر‬ ‫وﯾﻌﺪ‬ ‫ﻛﺒﯿﺮة‬ ‫ﻣﺨﺎطﺮة‬ ‫ﺗﺤﺘﻤﻞ‬ ‫اﻟﺴﻮق‬ ‫ﺗﻠﻚ‬ ‫ﻣﺜﻞ‬ ‫إﻟﻲ‬ ‫اﻹﺳﺘﺜﻤﺎر‬ ‫ﻣﺎدة‬ ‫واﺳﺘﺎذ‬ ‫اﻟﻤﺠﺘﻤﻌﻲ‬ ‫اﻟﺘﺄﺛﯿﺮ‬ ‫ﻣﺠﺎل‬ ‫ﻓﻲ‬ ‫دوﻟﯿﺔ‬ ‫ﺷﺮﻛﺎت‬ ‫ﻟﻌﺪة‬ ‫ﻣﺴﺘﺸﺎر‬ ‫وھﻮ‬ ‫ﺳﯿﻠﻮس‬ ‫ﻛﺮﯾﺴﺘﯿﺎن‬ ‫اﻟﺒﺮوﻓﯿﺴﻮر‬ ‫اﻟﺪراﺳﺔ‬ ‫ﻛﺎﺗﺐ‬ ‫وﯾﻠﺨﺺ‬ ‫"اﯾﺠﺎد‬ ‫ھﻲ‬ ‫و‬ ‫واﺣﺪة‬ ‫ﻋﺒﺎرة‬ ‫ﻓﻲ‬ ‫اﻟﻨﺎﻣﯿﺔ‬ ‫ﻟﻼﺳﻮاق‬ ‫اﻟﺪﺧﻮل‬ ‫ﻓﻲ‬ ‫اﻟﺪوﻟﯿﺔ‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ﺗﺴﺎﻋﺪ‬ ‫ان‬ ‫ﯾﻤﻜﻦ‬ ‫اﻟﺘﻲ‬ ‫اﻟﻌﻮاﻣﻞ‬ ‫أوروﺑﺎ‬ ‫ﺟﺎﻣﻌﺎت‬ ‫ﻣﻦ‬ ‫ﻋﺪد‬ ‫ﻓﻲ‬ ‫اﻟﻤﺠﺘﻤﻌﻲ‬ ‫اﻟﺴﻮق‬ ‫داﺧﻞ‬ ‫ﻣﻦ‬ ‫ﻣﺎ‬ ‫ﻣﺠﻤﻮﻋﺔ‬ ‫او‬ ‫أﻓﺮاد‬ ‫إﺧﺘﯿﺎر‬ ‫ﻣﺠﺮد‬ ‫ﻣﻦ‬ ‫أﻛﺜﺮ‬ ‫ﺗﻌﻨﻲ‬ ‫ﺑﺴﺎطﺘﮭﺎ‬ ‫ﻣﻦ‬ ‫ﺑﺎﻟﺮﻏﻢ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ﻓﻜﺮة‬ ‫وﻟﻜﻦ‬ ."‫ﺧﻼﻟﮭﻢ‬ ‫ﻣﻦ‬ ‫ﻟﻠﻌﻤﻞ‬ ‫ﻣﺤﻠﯿﯿﻦ‬ ‫ﺷﺮﻛﺎء‬ ‫اﻟﺪوﻟﻲ‬ ‫اﻟﺸﺮﯾﻚ‬ ‫ﻣﺎﺑﯿﻦ‬ ‫اﻻداء‬ ‫ﻛﻔﺎءة‬ ‫ﻓﻲ‬ ‫اﻟﻜﺒﯿﺮ‬ ‫اﻟﻔﺎرق‬ ‫ﻣﻦ‬ ً‫ﻻ‬‫أو‬ ‫ﺗﻘﻠﻞ‬ ‫واﺿﺤﺔ‬ ‫آﻟﯿﺎت‬ ‫إﯾﺠﺎد‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ﺷﺮوط‬ ‫اھﻢ‬ ‫ﻣﻦ‬ ‫ان‬ ‫إذ‬ .‫ﻣﻌﮭﺎ‬ ‫ﻟﻠﻌﻤﻞ‬ ‫اﻟﻤﺴﺘﮭﺪﻓﺔ‬ ‫ﺑﻮﺿﻮح‬ ‫اﻵﺧﺮ‬ ‫ﻣﻦ‬ ‫طﺮف‬ ‫ﻛﻞ‬ ‫ﯾﻨﺘﻈﺮھﺎ‬ ‫اﻟﺘﻲ‬ ‫واﻟﻤﻤﯿﺰات‬ ‫اﻻھﺪاف‬ ‫ﺗﺤﺪﯾﺪ‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫اﻟﻤﺘﺒﺎدﻟﺔ‬ ‫اﻟﺜﻘﺔ‬ ‫ﻣﻦ‬ ‫رواﺑﻂ‬ ‫ﺑﻨﺎء‬ ‫ﻋﻠﻲ‬ ً‫ﺎ‬‫ﺛﺎﻧﯿ‬ ‫وﺗﻌﻤﻞ‬ ،‫اﻟﻤﺤﻠﻲ‬ ‫واﻟﺸﺮﯾﻚ‬ .‫اﻟﺸﺮﻛﺎء‬ ‫ﺑﯿﻦ‬ ‫ﻣﺎ‬ ‫اﻟﺘﻨﺎﻓﺮ‬ ‫أو‬ ‫ﻟﻠﺨﻼف‬ ‫ﻣﺠﺎل‬ ‫أي‬ ‫ھﻨﺎك‬ ‫ﯾﻜﻮن‬ ‫ﻻ‬ ‫ﺑﺤﯿﺚ‬ ‫ﻛﺒﯿﺮ‬ ‫اﻟﺘﻲ‬ ‫اﻟﻤﺠﺘﻤﻌﺎت‬ ‫ﻓﻲ‬ ‫واﺿﺢ‬ ‫ﺑﺸﻜﻞ‬ ‫اﻹﯾﺠﺎﺑﻲ‬ ‫اﻟﺘﺄﺛﯿﺮ‬ ‫واﻟﻲ‬ ‫ﻛﺒﯿﺮة‬ ‫ﻣﻜﺎﺳﺐ‬ ‫إﻟﻲ‬ ‫أدت‬ ‫واﻟﺘﻲ‬ ‫اﻟﻨﺎﺟﺤﺔ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ﺣﺎﻻت‬ ‫ﻣﻦ‬ ‫ﺑﺈﺛﻨﯿﻦ‬ ‫اﻟﻤﺜﻞ‬ ‫ﺳﯿﻠﻮس‬ ‫وﯾﻀﺮب‬ ‫ﺟﺎﺋﺰة‬ ‫ﻋﻠﻲ‬ ‫اﻟﺤﺎﺋﺰ‬ ‫ﯾﻮﻧﺲ‬ ‫ﻣﺤﻤﺪ‬ .‫د‬ ‫اﺳﺴﮫ‬ ‫واﻟﺬي‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫ﻓﻲ‬ ‫ﺟﺮاﻣﯿﻦ‬ ‫وﺑﻨﻚ‬ ‫ﻟﻺﺗﺼﺎﻻت‬ ‫ﺗﻠﯿﻨﻮراﻟﻨﺮوﯾﺠﯿﺔ‬ ‫ﺷﺮﻛﺔ‬ ‫ﻣﺎﺑﯿﻦ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫اﻷوﻟﻲ‬ .‫ﺑﮭﺎ‬ ‫ﺗﻌﻤﻞ‬ ‫ﺗﻠﯿﻨﻮراﻟﻨﺮوﯾﺠﯿﺔ‬ ‫ﻟﺠﺄت‬ ‫اﻷوﻟﻲ‬ ‫اﻟﺤﺎﻟﺔ‬ ‫ﻓﻲ‬ .‫ﺑﻨﺠﻼدﯾﺶ‬ ‫ﻓﻲ‬ ‫ﻛﻮﻧﺴﯿﺮن‬ ‫وﯾﺴﺖ‬ ‫وﻣﺆﺳﺴﺔ‬ ‫أرﺟﻮ‬ ‫ﻣﺎب‬ ‫ﺷﺮﻛﺔ‬ ‫ﺑﯿﻦ‬ ‫ﻣﺎ‬ ‫واﻟﺜﺎﻧﯿﺔ‬ 2006 ‫ﻟﻌﺎم‬ ‫اﻹﻗﺘﺼﺎد‬ ‫ﻓﻲ‬ ‫ﻧﻮﺑﻞ‬ ‫ﺑﻔﻀﻞ‬ ‫واﻹﻗﺘﺼﺎدي‬ ‫اﻟﺴﯿﺎﺳﻲ‬ ‫اﻹﺳﺘﻘﺮار‬ ‫ﻋﺪم‬ ‫رﻏﻢ‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫اﻟﻲ‬ ‫اﻟﺪﺧﻮل‬ ‫اﻟﻲ‬ ‫اﻟﺘﺸﺒﻊ‬ ‫ﺣﺪ‬ ‫اﻟﻲ‬ ‫وﺻﻠﺖ‬ ‫واﻟﺘﻲ‬ ‫اﻷوروﺑﯿﺔ‬ ‫اﻟﺴﻮق‬ ‫ﺑﮭﺎ‬ ‫ﺿﺎﻗﺖ‬ ‫ان‬ ‫ﺑﻌﺪ‬ ‫ﺟﺮاﻣﯿﻦ‬ ‫واﻟﺜﺎﻧﯿﺔ‬ ‫اﻟﻤﺤﻤﻮل‬ ‫إﺗﺼﺎﻻت‬ ‫ﻟﺨﺪﻣﺎت‬ ‫ﻓﻮن‬ ‫ﺟﺮاﻣﯿﻦ‬ ‫اﻻوﻟﻲ‬ ‫ﺷﺮﻛﺘﯿﻦ‬ ‫ﺑﺘﺄﺳﯿﺲ‬ ‫اﻟﺸﺮﯾﻜﯿﻦ‬ ‫وﻗﺎم‬ .‫اﻟﻤﻤﺘﺎزة‬ ‫اﻟﺴﻤﻌﺔ‬ ‫ذو‬ ‫ﺟﺮاﻣﯿﻦ‬ ‫ﺑﻨﻚ‬ ‫ﻣﻊ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ﺳﯿﺪات‬ " ‫ﺑﺈﺳﻢ‬ ‫ﻣﺎﻋﺮف‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫وذﻟﻚ‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫اﻧﺤﺎء‬ ‫ﻣﺨﺘﻠﻒ‬ ‫ﻓﻲ‬ ‫ﻟﻠﻔﻘﺮاء‬ ‫اﻟﻌﻤﻞ‬ ‫ﻓﺮص‬ ‫ﻣﻦ‬ ‫ﻣﻤﻜﻦ‬ ‫ﻋﺪد‬ ‫أﻛﺒﺮ‬ ‫ﺗﻮﻓﯿﺮ‬ ‫إﺳﺘﮭﺪﻓﺖ‬ ‫واﻟﺘﻲ‬ ‫ﻟﻺﺗﺼﺎﻻت‬ ‫اﻟﻤﻜﺎﻟﻤﺎت‬ ‫ﻣﻘﺎﺑﻞ‬ ‫دﺧﻞ‬ ‫ﻋﻠﻲ‬ ‫ﺧﻼﻟﮫ‬ ‫ﻣﻦ‬ ‫ﯾﺤﺼﻠﻦ‬ ‫واﻟﻼﺗﻲ‬ ‫ﻟﻠﻘﺮوﯾﺎت‬ ‫رﻣﺰي‬ ‫ﺑﺴﻌﺮ‬ ‫ﻣﺤﻤﻮل‬ ‫ﺗﻠﯿﻔﻮن‬ ‫ﺗﺄﺟﯿﺮ‬ ‫ﻛﺎﻧﺖ‬ ‫اﻟﻔﻜﺮة‬ "‫اﻟﻘﺮوﯾﺎت‬ ‫ﻣﻦ‬ ‫اﻟﻤﺤﻤﻮل‬ ‫اﻟﺘﻠﯿﻔﻮن‬
  • 2. 1/28/2014 ‫ﻣﺠﺘﻤﻌﻨﺎ‬ http://www.mogtamana.net/topics/index.php?t_article=472&printarticle 2/2 Share | ‫اﻟﻲ‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫ﺳﻮق‬ ‫ﻓﻲ‬ ‫اﻟﺸﺮﻛﺔ‬ ‫ﻧﺼﯿﺐ‬ ‫ﻟﯿﺼﻞ‬ ‫ﺿﺨﻤﺔ‬ ‫ارﺑﺎح‬ ‫ﺗﺤﻘﯿﻖ‬ ‫ﻣﻦ‬ ‫وﺗﻠﯿﻨﻮر‬ ‫ﻓﻮن‬ ‫ﺟﺮاﻣﯿﻦ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ھﺬه‬ ‫ﻣﻜﻨﺖ‬ ‫وﻗﺪ‬ .‫اﻟﻘﺮﯾﺔ‬ ‫أھﻞ‬ ‫ﺑﮭﺎ‬ ‫ﯾﻘﻮم‬ ‫اﻟﺘﻲ‬ ‫ﺟﺮاﻣﯿﻦ‬ ‫أرﺑﺎح‬ ‫وﺗﺼﻞ‬ ، ‫ﺷﺨﺺ‬ ‫اﻟﻒ‬ 250 ‫ﺣﻮاﻟﻲ‬ ‫اﻟﻲ‬ ‫وﺻﻠﺖ‬ ‫ﻋﻤﻞ‬ ‫ﻓﺮص‬ ‫ﺗﻮﻓﯿﺮ‬ ‫اﻟﻲ‬ ‫إﺿﺎﻓﺔ‬ ‫ﺷﺨﺺ‬ ‫ﻣﻠﯿﻮن‬ 150 ‫ﯾﻮازي‬ ‫ﻣﺎ‬ ‫او‬ % 60 ‫ﻣﻦ‬ ‫أﻛﺜﺮ‬ .‫ﻓﻮن‬ ‫ﺟﺮاﻣﯿﻦ‬ ‫اﻷم‬ ‫اﻟﺸﺮﻛﺔ‬ ‫ﻣﻦ‬ %10 ‫ﯾﻮازي‬ ‫ﻣﺎ‬ ‫اﻟﻲ‬ ‫ﻟﻺﺗﺼﺎﻻت‬ ‫ﻟﺠﺮاﻣﯿﻦ‬ ‫ﻣﻤﺎﺛﻞ‬ ‫ﻧﺠﺎح‬ ‫ﺗﺤﻘﯿﻖ‬ ‫ﻓﻲ‬ ‫ﻓﺸﻠﺖ‬ ‫اﻟﻌﻠﯿﺎ‬ ‫اﻟﻄﺒﻘﺔ‬ ‫اﺑﻨﺎء‬ ‫ﻣﻦ‬ ‫اﻟﺰﺑﺎﺋﻦ‬ ‫ﻣﻦ‬ ‫اﻟﻤﻌﺘﺎدة‬ ‫اﻟﺸﺮﯾﺤﺔ‬ ‫اﺳﺘﮭﺪﻓﺖ‬ ‫واﻟﺘﻲ‬ ‫اﻟﻤﻨﺎﻓﺴﺔ‬ ‫اﻻﺧﺮي‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ان‬ ‫وﯾﺬﻛﺮ‬ .‫اﻟﺘﺴﻮﯾﻖ‬ ‫ﻣﺠﺎل‬ ‫ﻓﻲ‬ ‫اﻟﻌﻠﯿﺎ‬ ‫ﻣﻦ‬ ً‫ﻻ‬‫ﺑﺪ‬ ‫اﻟﺪﻧﯿﺎ‬ ‫ﻟﻠﻄﺒﻘﺎت‬ ‫ﺗﻮﺟﮭﮭﺎ‬ ‫ﺑﻔﻀﻞ‬ ‫وذﻟﻚ‬ ‫ﻟﻠﻀﺮاﺋﺐ‬ ‫داﻓﻊ‬ ‫واھﻢ‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫ﻓﻲ‬ ‫ﺧﺎﺻﺔ‬ ‫ﺷﺮﻛﺔ‬ ‫اﻛﺒﺮ‬ ً‫ﺎ‬‫ﺣﺎﻟﯿ‬ ‫ﺗﻌﺪ‬ ‫واﻟﺘﻲ‬ ‫ﻓﻮن‬ ‫واﻟﺘﻲ‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫اﻧﺤﺎء‬ ‫ﻓﻲ‬ ‫ﺗﻠﯿﻨﻮر‬ ‫ﺷﺮﻛﺔ‬ ‫أﻗﺎﻣﺘﮭﺎ‬ ‫واﻟﺘﻲ‬ ‫ﻟﻺﺗﺼﺎﻻت‬ ‫اﻟﺒﺼﺮﯾﺔ‬ ‫اﻻﻟﯿﺎف‬ ‫ﺷﺒﻜﺔ‬ ‫اوﻟﮭﺎ‬ ‫ﻣﻜﺎﺳﺐ‬ ‫ﻋﺪة‬ ‫ﺗﺤﻘﯿﻖ‬ ‫ﻓﻲ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ھﺬه‬ ‫ﻧﺠﺤﺖ‬ ‫ﻛﻤﺎ‬ ‫ﻟﺪﻋﻢ‬ ‫اﻟﻤﻤﻮﻟﺔ‬ ‫اﻟﺪوﻟﯿﺔ‬ ‫اﻟﮭﯿﺌﺎت‬ ‫ﻣﻦ‬ ‫ﺑﮫ‬ ‫ﻻﺑﺄس‬ ‫ﻋﺪد‬ ‫دﺧﻮل‬ ‫اﻟﻲ‬ ‫إﺿﺎﻓﺔ‬ ،‫اﻹﺗﺼﺎﻻت‬ ‫وﺧﺪﻣﺎت‬ ‫اﻟﻤﺴﺘﺨﺪﻣﯿﻦ‬ ‫ﻣﻦ‬ ‫ھﺎﺋﻠﺔ‬ ‫اﻋﺪاد‬ ‫إﺳﺘﯿﻌﺎب‬ ‫ﻋﻠﻲ‬ ‫ﻗﺎدرة‬ ‫ﻣﺎﺗﺰال‬ ‫ﻟﺪي‬ ً‫ﺎ‬‫ﻣﺘﻮﻗﻌ‬ ‫ﻛﺎن‬ ‫ﻣﻤﺎ‬ ‫أﻛﺒﺮ‬ ‫ﺑﻘﻮة‬ ‫ﻣﻮازﯾﺔ‬ ‫ﻣﺸﺮوﻋﺎت‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫اﻟﺘﻨﻤﯿﺔ‬ ‫ﻋﺠﻠﺔ‬ ‫دﻓﻊ‬ ‫اﻟﻲ‬ ‫أدي‬ ‫ﻣﻤﺎ‬ ‫وأھﻤﯿﺘﮫ‬ ‫اﻟﻤﺸﺮوع‬ ‫ﻟﻘﻮة‬ ً‫ا‬‫ﻧﻈﺮ‬ ‫اﻟﺘﻨﻤﯿﺔ‬ ‫وﺟﮭﻮد‬ ‫اﻹﺳﺘﺜﻤﺎر‬ .‫اﻻطﺮاف‬ ‫ﻣﻦ‬ ‫اي‬ ‫اﻟﺒﺪاﯾﺔ‬ .‫داھﺎﻛﺎ‬ ‫اﻟﻌﺎﺻﻤﺔ‬ ‫ﻓﻲ‬ ‫اﻟﻘﻤﺎﻣﺔ‬ ‫ﻣﻦ‬ ‫ﺻﺤﯿﺔ‬ ‫ﺑﻄﺮﯾﻘﺔ‬ ‫ﻟﻠﺘﺨﻠﺺ‬ ‫ﻣﺸﺮوع‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫وذﻟﻚ‬ ‫ﺑﻨﺠﻼدﯾﺶ‬ ‫ﻓﻲ‬ ً‫ﺎ‬‫أﯾﻀ‬ ‫ھﻮ‬ ‫اﻟﻨﺎﺟﺤﺔ‬ ‫ﻟﻠﺸﺮاﻛﺔ‬ ‫اﻟﺜﺎﻧﻲ‬ ‫اﻟﻨﻤﻮذج‬ ‫اﻟﺸﺮﻛﺔ‬ ‫ﻛﺎﻧﺖ‬ ‫اﻟﺒﺪاﯾﺔ‬ ‫ﻓﻲ‬ .‫ﻋﻀﻮي‬ ‫ﺳﻤﺎد‬ ‫اﻟﻲ‬ ‫وﺗﺤﻮﯾﻠﮭﺎ‬ ‫اﻟﻘﻤﺎﻣﺔ‬ ‫ﺗﺪوﯾﺮ‬ ‫ﻹﻋﺎدة‬ ‫ﷲ‬ ‫ﻋﻨﺎﯾﺔ‬ ‫وإﻓﺘﺨﺎر‬ ‫ﺳﻨﺤﺎ‬ ‫ﻣﻘﺼﻮد‬ ‫اﻗﺎﻣﮭﺎ‬ ‫ﺻﻐﯿﺮة‬ ‫ﺷﺮﻛﺔ‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫ﻛﺎﻧﺖ‬ ‫اﻟﺰراﻋﺔ‬ ‫ﻓﻜﺮ‬ ‫ﻋﻠﻲ‬ ‫ﯾﻌﺘﻤﺪون‬ ‫اﻟﺬﯾﻦ‬ ‫اﻟﻘﻼﺋﻞ‬ ‫اﻷﺛﺮﯾﺎء‬ ‫اﻟﻤﺰارﻋﯿﻦ‬ ‫ﻣﻦ‬ ‫أو‬ ‫اﻟﺤﺪاﺋﻖ‬ ‫اﺻﺤﺎب‬ ‫ﻣﻦ‬ ‫اﻟﺼﻔﻮة‬ ‫ﻛﺎﻧﻮا‬ ‫ﻋﻤﻼءھﺎ‬ ‫ان‬ ‫وﺧﺎﺻﺔ‬ ‫ﺿﯿﻖ‬ ‫إطﺎر‬ ‫ﻓﻲ‬ ‫ﺗﻌﻤﻞ‬ ‫اﻟﻜﯿﻤﯿﺎﺋﯿﺔ‬ ‫ﻟﻸﺳﻤﺪة‬ ‫اﻟﻤﻨﺘﺠﺔ‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ﻛﺒﺮي‬ ‫ﻣﻦ‬ ‫ﻟﻮاﺣﺪة‬ ‫ﻓﻠﺠﺄت‬ ‫ﻟﻠﺘﻮﺳﻊ‬ ‫اﻟﺸﺮﻛﺔ‬ ‫إﺣﺘﺎﺟﺖ‬ ‫اﻟﻘﻤﺎﻣﺔ‬ ‫ﻣﻦ‬ ‫اﻛﺒﺮ‬ ‫ﻛﻢ‬ ‫ﻣﻦ‬ ‫اﻟﺘﺨﻠﺺ‬ ‫اﺟﻞ‬ ‫ﻣﻦ‬ ‫وﻟﻜﻦ‬ .‫اﻟﻌﻀﻮﯾﺔ‬ ‫ﻋﻤﻞ‬ ‫ﻓﺮص‬ ‫ﺗﻮﻓﯿﺮ‬ ً‫ﻻ‬‫او‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ھﺬه‬ ‫ﻧﺘﺎج‬ ‫ﻣﻦ‬ ‫ﻛﺎن‬ .‫ﻛﺒﯿﺮ‬ ‫ﻣﺴﺘﻮي‬ ‫ﻋﻠﻲ‬ ‫اﻻﺳﻤﺪة‬ ‫ھﺬه‬ ‫وﺗﺴﻮﯾﻖ‬ ‫اﻟﻌﻀﻮﯾﺔ‬ ‫ﻟﻼﺳﻤﺪة‬ ‫ﻣﺼﻨﻊ‬ ‫ﺑﺈﻧﺸﺎء‬ ‫إﻗﻨﺎﻋﮭﺎ‬ ‫ﻓﻲ‬ ‫وﻧﺠﺤﺖ‬ ‫ھﺬا‬ ‫أن‬ ‫واﻻھﻢ‬ ‫ﺟﯿﺪة‬ ‫ﺑﺎﺳﻌﺎر‬ ‫ﻟﻠﺒﯿﺌﺔ‬ ‫ﺻﺪﯾﻖ‬ ‫ﻋﻀﻮي‬ ‫ﺳﻤﺎد‬ ‫ﻋﻠﻲ‬ ‫اﻟﺤﺼﻮل‬ ‫ﻣﻦ‬ ‫اﻟﻔﻘﺮاء‬ ‫اﻟﻤﺰارﻋﯿﻦ‬ ‫وﺗﻤﻜﯿﻦ‬ ‫واﻟﻘﺮي‬ ‫اﻟﻤﺪﯾﻨﺔ‬ ‫ﻓﻲ‬ ‫اﻟﻔﻘﺮاء‬ ‫ﻣﻦ‬ ‫ﻣﺘﺰاﯾﺪة‬ ‫ﻷﻋﺪاد‬ ‫اﻟﻤﯿﺜﯿﻦ‬ ‫ﻏﺎز‬ ‫ﻹﻧﺘﺎج‬ ‫اﻟﺠﺎﻧﺒﯿﻦ‬ ‫ﻣﻊ‬ ‫ﺷﺮاﻛﺔ‬ ‫ﻓﻲ‬ ‫دﺧﻠﺖ‬ ‫واﻟﺘﻲ‬ ‫اﻟﺪﻧﻤﺎرﻛﯿﺔ‬ ‫رﯾﺴﺎﯾﻜﻠﻨﺞ‬ ‫واﯾﺪ‬ ‫وورﻟﺪ‬ ‫ﺷﺮﻛﺔ‬ ‫رأﺳﮭﺎ‬ ‫ﻋﻠﻲ‬ ‫اﺟﻨﺒﯿﺔ‬ ‫أﻣﻮال‬ ‫رؤوس‬ ‫إﺟﺘﺬب‬ ‫اﻟﻤﺸﺮوع‬ .‫اﻟﻜﮭﺮﺑﺎﺋﯿﺔ‬ ‫ﻟﻠﻄﺎﻗﺔ‬ ‫ﺑﺪﯾﻞ‬ ‫ﻛﻤﺼﺪر‬ ‫اﻟﻌﻀﻮي‬ ‫اﻟﺴﻤﺎد‬ ‫ﺗﺨﺼﯿﺐ‬ ‫ﻋﻤﻠﯿﺎت‬ ‫إطﺎر‬ ‫ﻓﻲ‬ ‫ﯾﺘﻮﻟﺪ‬ ‫اﻟﺬي‬ ‫و‬ ‫إﺿﻄﻼع‬ ‫وﻟﺪﯾﮭﻢ‬ ‫اﻟﻔﻘﺮاء‬ ‫ﻣﻊ‬ ‫ﺑﺎﻟﻔﻌﻞ‬ ‫ﯾﻌﻤﻠﻮن‬ ‫ﺷﺮﻛﺎء‬ ‫ﻋﻦ‬ ‫ﺑﺎﻟﺒﺤﺚ‬ ‫اﻟﻨﺎﻣﯿﺔ‬ ‫اﻟﺪول‬ ‫اﻹﺳﺘﺜﻤﺎرﻓﻲ‬ ‫ﻓﻲ‬ ‫اﻟﺮاﻏﺒﺔ‬ ‫اﻟﺸﺮﻛﺎت‬ ‫ﺳﯿﻠﻮس‬ ‫ﯾﻨﺼﺢ‬ ‫ﺑﺤﺜﮫ‬ ‫ﻧﮭﺎﯾﺔ‬ ‫وﻓﻲ‬ .‫اھﺪاﻓﮭﺎ‬ ‫ﺗﺤﻘﯿﻖ‬ ‫ﻓﻲ‬ ‫اﻟﺸﺮاﻛﺔ‬ ‫ھﺬه‬ ‫ﻣﺜﻞ‬ ‫ﺗﻨﺠﺢ‬ ‫ﻟﻜﻲ‬ ‫اﻟﺴﺎﺋﺪة‬ ‫ﺑﺎﻟﺜﻘﺎﻓﺔ‬ ‫ﻛﺎﻣﻞ‬ ‫طﻨﻄﺎوى‬ ‫أﻟﻔﮫ‬ : ‫ﻋﺮض‬ ©2014 AUC Center for Electronic Journalism More ShareShareShareShare