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16:916:9
16:916:9
“… uses technologies such as LCD, LED and Projection to
display content (like digital images, video, and
streaming media) and information.”
Digital Signage
16:916:9
Retail and Info.
16:916:9
Professionals & Offices.
16:916:9
Dashboards & Data
16:916:9
$23.76 B 2020
8.18% annual growth from 2014
16:916:9
Compared to the global SaaS market in 2020, it is 18% in size.
SaaS
Digital
Signage
Digital Signage
Software & Players
Addressable
Market
15%
$3.5 B
16:916:9
The Idea
16:916:9
$35
…more like $60, but still low-cost!
 Low power consumption
 No mechanical parts
 Highly reliable
 Exceptional video playback
 Available worldwide
 Large community
 Market-proven
 Linux-based
16:916:9
Advertising
Networks
Large
Retailers
Banking
Menu
Boards
Small
Retail
Health-
care
Venues
Professionals
& SMEs
Corporate
Demand for small scale deployments will grow by 2020.
2x
Customers
Venue
Chains
Screen
Count
16:916:9
Deploy
Decided to build a Cloud Digital Signage platform for the masses.
Manage
Acquire Affordable, Plug-n-Play Players Incl.
Preconfigured, no tech stuff required
Intuitive UI, Re-use Content
Make it
Easy to
16:916:9
The Service
16:916:9
Yodeck
Cloud Service
Player
16:916:9
Yodeck
Set Content & Layout Schedule Target Screens Store on the Cloud
Fetch Schedule & Media Save Everything Locally Playback on any TV
16:916:9
A Quick Taste
Check it out yourself at Yodeck.com
16:916:9
Easy, Visual, Drag-n-Drop Layout Editor
16:916:9
Drag-n-Drop Content on a Playlist Reel
16:916:9
Content Scheduling for Humans
16:916:9
Actual example: What you see…
16:916:9
…is what you get (on screen).
16:916:9
+
Wholesale: 110+ “Resellers” and “Whitelabel Partners” in 40+ countries
16:916:9
Competition
16:916:9
How many can you evaluate before building?
800+ Vendors
Many Players on a Huge Market
We evaluated exactly ZERO.
16:916:9
Approach
16:916:9
• No need to be a new FB – don’t think TOO big
• No need to address a new/hot market
• No need to “burn” cash – instead, be capital-
efficient
• Easy to use
• Affordable (even disruptive) pricing
• Self-serviced, fully automated
• For a growing market
• An MVP and target early profitability
Avoid
Make it
We followed a successful “recipe”
16:916:9
Development
Started
It works! Pilot
MVP - Nov 2015
Public Beta
2014 2015 2016 2017 2018 2019
You are here
Cashflow
Positive
Content Library
Launch
The Yodeck timeline.
2013
New Plans
Launch
Feb 2016
1st Customer
2 3 4 5 7 8 13 14
2020
28
16:916:9
Performance
16:916:9
MRR Growth ( == Screen Count )
Direct
1453 884
Partners
569
120 821Largest Customer
(number of screens)
(all data updated on 2018-11-15)
Lifetime Value
End-Customers
16:916:9
~50%
16:916:9
Used at:
(valid as of Nov 2018)
16:916:9
Future
16:916:9
2. Content
3. Expand
1. Grow
16:916:9
Our Secret Sauce
16:916:9
8 x Software Engineers
2 x Customer Success
1 x Business Development
1 x Digital Content Specialist
1 x Technical Support
1 x CEO
16:916:9
Hiring:
• Python / Linux Software Engineers
• Designers
• Growth Marketer
• Sales
• Support
16:916:9
info@yodeck.com
Flipnode LLC – 315 Montgomery Str., 9th Floor,
San Francisco, CA 94104, USA, +1 415 992 6050
http://yodeck.com
R&D Center: Likourgou 1, 1st floor,
Athens 10551, Greece, +30 211 800 3734

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