1. The $5 Textbook
David Wiley
Brigham Young University
Digital Promise

2. Download These Slides
http://slideshare.net/opencontent/

3. <1>

4. Education Is Sharing
the context

5. Teachers Share With Students
knowledge and skills
feedback and criticism
encouragement

6. Students Share With Teachers
questions
assignments
tests

7. If There Is No Sharing
there is no education

8. Successful Educators
share most completely
with the most students

9. Knowledge is Magical
can be given without being given away

10. Physical Expressions Are Not
to give a book you must give it away

11. Expressions Are Different
To give a book you must give it away

12. When Expressions Are Digital
they also become magical

15. An Indescribable Advance
the first time in human history

16. Both Knowledge and Expressions
can be given without giving away

17. Unprecedented Capacity
we can share as never before

18. Unprecedented Capacity
we can educate as never before

19. What Does “Share” Mean?
online it means copy and distribute

20. Cost of “Copy”
For one 250 page book:
• Copy by hand - $1,000
• Copy by print on demand - $4.50
• Copy by computer - $0.00084

21. Cost of “Distribute”
For one 250 page book:
• Distribute by mail - $5.20
• Distribute by internet - $0.00072

22. Copy and Distribute are “Free”
this changes everything

23. Educational Sharing
also means adapting or editing

24. Sense-making, Meaning-making
connecting to prior knowledge
relating to past experience
(in an appropriate language)

25. Digital Makes Editing “Free”
editing a printed book or magazine
is difficult and expensive

26. Free Copy, Distribute, Edit
we can share as never before

27. Free Copy, Distribute, Edit
we can educate as never before

28. Except We Can’t
© forbids copying, distributing, and editing

29. © Cancels the Possibilities
of digital media and the internet

30. Internet Copyright
Enables Forbids
what to do?

32. Use copyright to enforce sharing

33. The 4Rs
Reuse – copy verbatim
Redistribute – share with others
Revise – adapt and edit
Remix – combine with others

35. Over 400 Million Items
using CC licenses at end of 2010

36. The “Open” in OER
free permission to do the 4Rs

37. Internet OER
Enables Allows
sharing and educating at
unprecedented scale

38. </1>

39. <2>

41. $80
average HS science textbook cost

42. 7 Years
average life of HS textbook in UT

43. Absolutely No
highlighting, underlining, note taking

44. Classroom Sets
1 laptop per child?
< 1 textbook per child

45. “Open” Textbooks
free 4R permissions

46. 4Rs
reuse, revise, remix, redistribute

48. Digital or Print
whatever local infrastructure supports

49. Direct Engagement
highlighting, underlining, note taking

50. Take It Home
in fact, just keep it

51. Free, Right?
what does it cost?

52. You Get What You Pay For, Right?
will students learn less?

55. UOT Pilot, Year 1
7 teachers, 1200 students

56. 4Rs PD
2 days with teachers

58. 20%
250 / 1250 pages

60. What Not To Do
ignore 4Rs, use 3 ring binders,
print booklets, print small #s

61. Learning Impacts?

62. Statistics
mean = +3%
median = -1%

63. UOT Pilot, Year 2
22 teachers, 2700 students

64. 20%
250 / 1250 pages

66. $5.35
$14,400 / 2690

67. 7 Year Cycle Open
Biology $10.57 $5.16
Chemistry $10.86 $4.89
Earth Systems $10 $4.61
Physics $11.43 N/A

68. 53%
savings in year 2

69. From Lulu to CreateSpace
price for year 3 will drop $1+

70. Calculator
http://opencontent.org/calculator/

71. USOE Stewardship
statewide strategy
winter 2012

72. Grades 6-12 = 278,000
language arts
math
science

73. Cost of Traditional Books Over Cycle $61,875,000
Cost of Open Books Over Cycle $28,875,000
Potential Savings Over Entire Cycle $33,000,000
Potential Savings Per Year (at 53%) $4,714,286

74. </2>

75. <3>

76. Some Related Items
not just UT, of course

77. WA HB 2337
“provide professional development
programs that offer support,
guidance, and instruction regarding
the creation, use, and continuous
improvement of open courseware”

79. Postsecondary Students
Pay $35 instead of $150+ per book
300,000 students have saved $39M+

80. Postsecondary Students
Pay $35 instead of $150 per book
300,000 students have saved $39M+

81. Project Kaleidoscope (NGLC)
Preliminary research results

82. “How would you rate the quality
of the texts used for this course?”
Answer Response %
WORSE than… 4 3%
About the SAME AS… 67 56%
BETTER than… 49 41%

83. “How do you feel about the online
format of the texts used…?”
Answer Response %
I like it MORE than … 65 52%
I have no preference 38 31%
I like it LESS than… 21 17%

84. “Imagine a future course you are
required to take. If two different
sections were offered…”
Answer Response %
I would enroll in the section with 17 13%
TRADITIONAL PUBLISHED TEXTS
I would enroll in the section with 93 74%
TEXTS LIKE THOSE OFFERED IN
THIS COURSE
I would have no preference 16 13%

85. </3>

86. <4>

87. What Does It All Mean?
future implications

88. Transition to Digital
Chairman Genachowski and Secretary Duncan
how do open textbooks support?

89. Digital
diagnostic and adaptive
(interactive)

90. Open
free
full local control (4Rs)

91. What If?
what would a digital + open
future look like?

92. </4>

93. Thank You
http://davidwiley.org/
@opencontent