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& TRAINING
& TECHNOLOGY
w/ SOCIAL MEDIA @paulgordonbrown
TEACHING
SITES AND TOOLS
FOR TEACHING
AND TRAINING
SESSION
OUTCOMES
SHAREBEST PRACTICES
& PEER LEARNING
RESEARCH AND
STATISTICS ON
SOCIAL MEDIA
IN THE CLASSROOM
First, a few premises…
@paulgordonbrown
Social Media is an
ENGAGEMENT!
PLATFORM
@paulgordonbrown
TEACHING
& TRAINING

ARE RELATED
BUT DIFFERENT
@paulgordonbrown
Teaching v. Training
broad based
knowledge
specific
technical
knowledge or
skill
@paulgordonbrown
Teaching v. Training
often for
longer periods
typically short
term
@paulgordonbrown
BLENDED
TECHNIQUES

WORK BEST
@paulgordonbrown
SOCIAL JUSTICE
& SOCIAL MEDIA
@paulgordonbrown
So why use social media?
@paulgordonbrown
ENTER INTO
LEARNING
PARTNERSHIPS*
*Marcia Baxter Magolda
SUPPORT
CHALLENGE
respect learners
thoughts & feelings
situate in learners’
experience
mutual learning &
problem solving
complex work & life
challenges
develop personal
authority
share authority;
interdependence
META OUTCOMES OF
TEACHING HOW
TO ENGAGE ONLINE
@paulgordonbrown
CHALLENGE
YOURSELF AND
YOUR TEACHING
@paulgordonbrown
Some statistics…
@paulgordonbrown
Blogs, Wikis, Podcasts and Facebook: How Today’s Higher Education Faculty Use Social Media 1
BLOGS, WIKIS, PODCASTS AND FACEBOOK
Mike Moran
Pearson Author and Chief Strategist
Converseon
Jeff Seaman, Ph.D.
Co-Director, Babson Survey Research Group
Babson College
Hester Tinti-Kane
Vice President of Marketing
Pearson Learning Solutions
A LWAY S L E A R N I N G
how today’s
higher education faculty
use social media
OCTOBER 2012
70
70 70
27%
36%
39%
37%
HumanitiesandArts
70
24%
Professionsand
AppliedSciences
SocialSciences
Mathematicsand
ComputerScience
Natural
Sciences
Faculty social
media use by
discipline
70
70
70
30%
35%
41%
55+
45-54
35-44
Faculty social
media use by
age
70
38% Under 35
34%Use
66%Do NOT Use
Faculty social media use in the classroom
@paulgordonbrown
Blogs and Wikis
Podcasts
Facebook
LinkedIn
Twitter 3%
4%
8%
14%
22%
Faculty social
media use in
teaching by site
Institutional support
Time (learning or use)
Lack of integration with LMS
Inability to measure effectiveness
Grading and assessment
Separate course and personal accounts
Concerns about privacy
Integrity of student submissions
Perceived barriers to social media use by faculty
70%
66%
63%
54%
48%
42%
37%
33%
TOOLS
@paulgordonbrown
Blogging
More suited for:!
• Teaching!
!
Common platforms:!
• Wordpress!
• Blogger!
@paulgordonbrown
Blogging
Outcomes suitable to the platform:!
• Engage more deeply on subject matter!
• Work on writing skills!
• Ability to construct an argument !
• Integrate multimedia in construction!
• Engage in discussion and dialogue through comments!
• Establish an online thought presence!
• Gateway towards publishing
@paulgordonbrown
Social Networking
More suited for:!
• Teaching!
• Training!
!
Common platforms:!
• Facebook!
• LinkedIn!
!
!
@paulgordonbrown
Social Networking
@paulgordonbrown
Outcomes suitable to the platform:!
• Establish peer learning networks (PLE/PLN)!
• Decenter the teaching/learning experience!
• Enable ease of sharing!
• Continue discussions outside of the classroom
Twitter
More suited for:!
• Teaching!
• Training!
!
Research (particularly by Junco)!
has shown positive academic outcomes!
including engagement and grades.!
!
@paulgordonbrown
Twitter
@paulgordonbrown
Outcomes suitable to the platform:!
• Establish peer learning networks (PLE/PLN)!
• Decenter the teaching/learning experience!
• Enable ease of sharing!
• Continue discussions outside of the classroom!
• Easier access to the instructor!
• Participate in wider discussions (hashtags)!
• Include “alumni” in the conversation
Photosharing
More suited for:!
• Training!
!
Common platforms:!
• Instagram!
• Flickr!
!
@paulgordonbrown
Photosharing
@paulgordonbrown
Outcomes suitable to the platform:!
• Share experiences!
• Build community!
• Create contest-like opportunities!
• Crowdsource
Polling
More suited for:!
• Teaching!
• Training!
!
Common platforms:!
• PollEverywhere!
• Proprietary Clickers!
@paulgordonbrown
Polling
@paulgordonbrown
Outcomes suitable to the platform:!
• Immediate feedback!
• Check for understanding!
• Engagement!
• Peer learning
Content Curation
More suited for:!
• Teaching!
!
Common platforms:!
• Delicious!
• ScoopIt!
• Pintrest!
@paulgordonbrown
Content Curation
@paulgordonbrown
Outcomes suitable to the platform:!
• Create peer-curated resources!
• Provide opportunities for deeper learning!
• Aid in course/session improvement!
• Peer engagement in co-construction!
• Develop a PLN/PLE in the course
Presentations
More suited for:!
• Teaching!
• Training!
!
Common platforms:!
• Prezi!
• Slideshare!
@paulgordonbrown
Presentations
@paulgordonbrown
Outcomes suitable to the platform:!
• Student review of the material after-the-fact!
• Better ways of representing concepts!
• Incorporation of media!
• Find similar presentation and ideas for content
@paulgordonbrown

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