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Website analytics beyond your
   organization's website
        Pete Shelton, IFPRI
         August 27, 2009
Outline of presentation

  Context of Web 2.0
  Search 2.0
  Benchmarking
  Which indicators?
Search 2.0: Many tools to rule them all!

  http://www.google.com
  http://trends.google.com
  http://news.google.com
  ht...
Web 2.0 stats may help explain the "why"
Source: alexa
* lower number ranking indicates higher popularity (1=highest)
Other indicators and how to collect data

  News/blog mentions
     http://news.google.com
     http://technorati.com
  RS...
Website analytics beyond your presentation
Website analytics beyond your presentation
Website analytics beyond your presentation
Website analytics beyond your presentation
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Website analytics beyond your presentation

August 27, 2009
OneWorld Partners Training
Washington, DC

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Website analytics beyond your presentation

  1. 1. Website analytics beyond your organization's website Pete Shelton, IFPRI August 27, 2009
  2. 2. Outline of presentation Context of Web 2.0 Search 2.0 Benchmarking Which indicators?
  3. 3. Search 2.0: Many tools to rule them all! http://www.google.com http://trends.google.com http://news.google.com http://blogsearch.google.com http://www.alexa.com http://technorati.com http://search.twitter.com http://digg.com http://www.topix.com
  4. 4. Web 2.0 stats may help explain the "why"
  5. 5. Source: alexa * lower number ranking indicates higher popularity (1=highest)
  6. 6. Other indicators and how to collect data News/blog mentions http://news.google.com http://technorati.com RSS mentions Go to http://www.google.com and type in "filetype:xml" after search term Public tweets (Twitter) http://search.twitter.com Publication citations http://scholar.google.com http://isiknowledge.com/ http://citeseer.ist.psu.edu

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