This presentation summarizes assessment of investor relations websites of public companies listed on the Warsaw Stock Exchange and the NewConnect Alternative Trading System taking part in the 5th edition of the Golden Website Contest organized by the Polish Association of Listed Companies. The author is juror in the 2nd stage of the contest, in the Innovative Communication category.

1. Modern communication tools
of public companies
Warsaw, 28 March 2012 Piotr Biernacki

2. #investor relations
#presentations
#design
Associate Director @
This presentation was delivered during Polish Association of Listed Companies’ conference on summarising the 1. and
2. stage of the Golden Website contest (5th edition). The author was member of the 2. stage jury in the Innovations in
Communication category. The information in the presentation, all data, statistics and comments refer to public
companies listed on the Warsaw Stock Exchange and NewConnect Alternative Trading System

3. We’ve checked
54 best
IR websites of
WSE companies

4. 37% use in IR communication
tools developed after
2000

5. 26% use in their
communication
audio or video

6. 19% use social media
in investor relations

7. 13% know what
social media are
but don’t use them in IR

8. 2% deliver to their
investors
financial data in
XBRL

9. Why?

10. a w
a rs
W
Many companies think investors will remain their
shareholders only because they are attracted to public
companies listed on the Warsaw Stock Exchange. In reality
you can’t tie investors to one particular capital market.
They will transfer their assets to markets where they find
interesting investments and best access to information

11. The Model Investor The communications
Relations Web in the internet has
Service created in changed a lot till
2008 helped many 2012. The Model
young companies in needs to be
their first steps on renovated and
the public capital accompanied by
market and in education on the IR
l.gpw.pl/
internet investor http://www.naszmode website best
relations practices

12. Thank you :-)
@piotrbiernacki
www.drivingtrust.com
piotr.biernacki@eurorscg.pl
+48.693.330.003
© Piotr Biernacki
This presentation uses artwork of several authors, including i.a. works by whyamiKeenan (Flickr), Flemington Precast & Supply L.L.C.; - detailed
information available from the presentation’s author.
No part of the presentation may be copied or used in any other purpose then the reader’s personal educational purpose.