Ready to market your business on Pinterest, but don’t know where to start? Learn how you can grow your Pinterest traffic, sales and profits.
Plus:
- How to use Pinterest to connect with your target market (and find people looking for your product or service)
- How to get your business found on Pinterest and build a loyal following
- How to create content your audience cares about (identify what you have now and how to position it for maximum Pinterest exposure)
- Steps to create a reliable stream of traffic to your website and blog. Why (and how) you must leverage other social channels to boost channel awareness
2. Rebekah Radice
#pinteresthacks
➔ Global Brand Ambassador for
Post Planner
➔ Award Winning Blogger
➔ Social Media Strategist
➔ Author, “How to Use Social
Media to Virtually Crush the
Competition”
➔ @RebekahRadice
➔ @PostPlanner
4. Housekeeping...
#pinteresthacks
➔ Don’t forget to use the hashtag
#pinteresthacks
➔ Clear off your desk and shut down
your tech toys - you won’t want to
miss a second of this
➔ Grab a pen and paper or your
favorite note-taking app and get
ready to take notes
5. Have You Ever Wondered...
#pinteresthacks
➔ How to get noticed and create brand
awareness with Pinterest?
➔ How to market your business on
Pinterest?
➔ How to create content that gets
shared?
➔ How to drive traffic to your website,
increase sales, revenue and cash
flow?
6. Succeeding at Pinterest
➔ If you want to
succeed at
Pinterest, you
have to work
smart.
#pinteresthacks
9. Help Get Your
Content Found
➔ Use
searchable
keywords in
your
boards,
description
s
#pinteresthacks
10. Help Get Your Content Found
➔ Find out what content is ranking already
on Pinterest’s analytics
#pinteresthacks
11. Help Get Your Content Found
➔ Look at Tailwind’s
word clouds to see
what users are saying
when they pin your
content
#pinteresthacks
12. Help Get Your Content Found
➔ Hashtags - useful, but
not supported by
Pinterest in search
#pinteresthacks
13. More on Hashtags
➔ Two things to know on
Hashtags -
◆ Could lead to being
found on category
pages, but could also
lead your competitor
if the hashtag is too
generic
◆ Hashtags are only
clickable in your Pin
description
#
#pinteresthacks
14. #2 Reuse viral content from
other platforms/accounts
Find viral
content on
PostPlanner,
repost on
Pinterest.
#pinteresthacks
30. #7 Follow the right people
Type in relevant keywords,
find people, follow.
#pinteresthacks
31. Tip: Don’t do this too often or Pinterest could flag your
account. There is no magic number, but 300 is limit based
on testing. Stick with 50-100 relevant pinners to stay away
from seeming spammy.
#pinteresthacks
33. #8 Run a Contest
● No “Pin to Win” style contests
● Don’t require a minimum number of pins
● Be careful with Pinterest’s branding
#pinteresthacks
A great contest is a creative contest
40. Join Us Next Time - June 8th
at 10am PT | 1pm ET
Pinterest for Profit
● How to use Pinterest to connect with your target market
(how to find people looking for your product/service)
● How to create content your audience cares about (identify
what you have now and how to position it for maximum
Pinterest exposure)
● Steps to create a reliable stream of traffic to your website
and blog
● Why (and how) you must leverage other social channels
to boost channel awareness
#pinteresthacks