1. MIND TREE: A
COMMUNITY OF
COMMUNITIES

2. MIND TREE
• Mind tree Limited, formerly known as Mind Tree Consulting Limited is a
mid-sized international information technology (IT) consulting and
implementation company.
• It operates in two units: Product engineering Services and IT Services. Mind
tree was started in 1999 by ten industry professionals.
• Currently co-headquartered in Warren, New Jersey, and Bangalore.
• It has three development centre's in India and 15 offices in Asia, Europe,
and the United States.
• Mind tree is ranked #18 in Indian IT companies and overall #445 in Fortune
India 500 list of 2011.
• It was the First Indian IT firm that went public, and offered an IPO

3. MINDTREE LIMITED 2012
• Mind tree partners kryptos networks for cloud offering
• V.G. Siddhartha owns a 22 per cent stake in MindTree through his
companies and personal holdings.
• Attrition rate fell to 21.7%
• Entering into software testing
• sales turnover Rs 596.30 crore [391.20 crore in 2011] and net profit
Rs 72.20 crore [32.20crore in 2011]for the quarter ended Sep '12.

4. CULTURE AT MIND TREE
• Multicultural managed by focusing in value
• Soul searching by 300 person
• CLASS in all system
• Culture-led organization
• large deals are not given to a service provider primarily because of
culture
• Expertise & brand perception [siegel and gale]

5. CULTURE AT MIND TREE
• Multicultural managed by focusing in value
• Soul searching by 300 person
• CLASS in all system
• Culture-led organization
• large deals are not given to a service provider primarily because of
culture
• Expertise & brand perception [siegel and gale]

6. CULTURE AT MIND TREE
• 3-4 hours session by bagchi to new employees
• 40% appraisal weight to performance against values
• 360 degree feedback
• People are not a commodity

8. STRENGTHS AND WEAKNESS
• Strengths
• No cultural diversity
• CLASS determines all factors
• Value is culture, culture is value
• Involvement of kk, soota and bagchi

9. STRENGTHS AND WEAKNESS
• Weakness
• Cant insist people to help others
• Senior manager doesn’t know about the value of the company
• Measurement

10. GARDENING
• Organization found difficult to empathize with people
• Hierarchy
• Nurture the top 100 people in mind tree
• One to one discussion – personal professional
• Emotionally-bonded
• Listening-sense making-Action Response

11. GARDENING PROCESS
Gardener
Identification
administers the session1 Session2 Session3 session4
on leaders
5 questions
Sense making Review and Sense making
Code of Leader expand
Who am I and action questioning by based on action
engagement responses
response leaders response

12. IMPLICATIONS OF GARDENING
PROCESS
• Leadership, self-awareness and 'capacity expansion'
• Making people aware of their mission, visions and values
• To unlock their hidden potential- sense making(SESSION 2)
• created an atmosphere of openness and raised communication
• Succession planning
• Improves ability to make choices and face consequences
• Less power to listen between employee

13. QUESTIONS
• Key elements of mind tree approach to knowledge management?
• How effect are they?
• How mind tree create, develop and develop cop?
• What Roles do they play?

14. • A holistic, encompassing approach
• Concept of ba
• Cko

15. Five-year Vision (FY 2014)
• We will achieve US $1 billion in sales
• We will be among the Global Top 20 in the IT Services business in
profitability, as measured by PAT
• (Profit After Tax) to Sales and RoCE (Return on Capital Employed)
• We will be among Top 20 most admired companies globally in the IT
Services business, known for our
• customer satisfaction, people practices, knowledge management and
corporate governance
• We will touch and improve the lives of the differently-abled, through
leadership in Assistive Technologies

16. Community of practices
• “communities do not appear on the organization chart , nor do they
report to anyone . In fact , as soon as they start reporting to someone
they cease to be a community “ – Datta
• Technical, non-technical and role based areas.
• 55 Communities,75 % workforce involved in communities,3 %
champions (200).

18. • 8526 users visited Konnect in Q3 logging in 66,000 visits and
2,100,000 page views.
• 170 events per quarter
• 3500 people attend / Q

20. Knowledge lifecycle

21. KM goal at Mind tree :
•To establish systems , Process and Culture that helps to
continuously build their intellectual capital.
•Intellectual capital can be found in 3 forms
People/individuals
Organization
Interfaces

22. Mind Tree’s holistic
approach
•Control
•Community

23. 5*50 approach
•Soota ‘s idea of 5*50 in April, 2010
•Innovative 5 ideas
•Stages of idea selection
•Idea submission
On the portal the idea submissions have the following
fields
Idea:
Submitted by:
Primary category:
Primary Nurturer:
State: feasible/viable/etc
IP Potential:

24. Effective KM practice at Mind Tree

25. KM System of Mind
Tree

26. 5*50 approach
•Soota ‘s idea of 5*50 in April, 2010
•Innovative 5 ideas
•Stages of idea selection
•Idea submission
On the portal the idea submissions have the following
fields
Idea:
Submitted by:
Primary category:
Primary Nurturer:
State: feasible/viable/etc
IP Potential:

27. Awards and recognitions
•Community Champion award
•Innovation award
•Top 10 submitters award
•Patenting Award
•Community of the quarter award

28. Thank you