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Subject Title:
VENTURE CAPITAL
Lesson:
The Funding Process
Note 101
Venture Capital - investment is also referred to risk capital or
patient risk capital; as it includes the risk of losing the money if the
venture doesn’t succeed and takes medium to long term period for
the investments to fructify.
Venture Capital typically comes from institutional investors and high
net worth individuals and is pooled together by dedicated
investment firms.
Structure of Venture Capital Firms
Venture Capital firms are typically structured as partnership;
This comprises both high net worth with large amounts of available
capital, such as state and private pension funds, university financial
endowments, foundations, insurance companies, and pooled investment
vehicles, called fund of funds or mutual funds.
Venture Capital Funding
Venture capitalists are typically very selective in deciding what to invest
in:
Funds are most interested in ventures with exceptionally high growth
potential, providing the financial returns and successful exit event within
the required timeframe (typically 3-7 years) that venture capitalists
expect.
Venture Capital Funding
Young companies to raise venture capital require a combination of
innovative technology, potential for rapid growth, a well-developed
business model, and an impressive management team.
This scheme meets businesses having large up-front capital requirements
which cannot be financed by cheaper alternatives such as debt.
Venture Capital Funding
Intangible assets such as software, and other intellectual properly, whose
value is unproven, explains why venture capital is most prevalent in the
fast-growing technology and life sciences or biotechnology fields.
Venture capitalists are expected to nurture the companies in which they
invest, in order to increase valuations are favorable.
Step 1 : Business Plan Submission
The first step in approaching a VC is to submit a business plan. At
minimum, your plan should include:
● A description of the opportunity and market size;
● Resumes of your management team;
● A review of the competitive landscape and solutions;
● Detailed financial projections; and
● A capitalization table
You should also include an executive summary of your business proposal
along with the business plan.
Once the VC has received your plan, it will discuss your opportunity
internally and decide whether or not to proceed. This part of the process
can take up to three weeks, depending on the number of business plans
under review at any given time.
Don’t be passive about your submission, Follow up with the VC to check
the status of your proposal and to find out if there’s additional
information you could be providing that might help the VC with its
decision. If you are asked for further information, respond quickly and
effectively, if possible, always try to get face-to-face meeting with the
VC.
Keep in mind that most VC’s receive an average of 200 business plans
each month. Of those, less than five percent will be invited to meet with
the VC’s partners. Just two percent will reach the due diligence phase,
and less than one percent will be offered a term sheet. Some 0.3 percent
of those submitting a business plan will ultimately obtain VC funding.
The overwhelming majority of successful proposals come from a trusted
referral of the VC such as a limited partner, another VC, a known
attorney or accountant, or professional. If you can get your business plan
referred by such a contact, you dramatically increase your odds of
succeeding in getting VC funding.
Step 2: Introductory Conversation/Meeting
If your firm has the potential to fit with the VC’s investment preferences,
you will be contacted in order to discuss your business in more depth. If
after this phone conversation, a mutual fit is still seen, you’ll be asked to
visit with the VC for a one-to-two hour meeting to discuss the
opportunity in more detail. After this meeting, the VC will determine
whether or not to move forward to the due diligence stage of the
process.
Step 3: Due Diligence
The due diligence phase will vary depending upon the nature of your
business proposal. The process may last from three weeks to three
months, and you should expect multiple phone calls, emails, management
interviews, customer references, product and business strategy
evaluations and other such exchanges of information during this time
period.
Step 4: Term Sheets and Funding
If the due diligence phase is satisfactory, the VC will offer you a term
sheet. This is a non-binding document that spells out the basic terms and
conditions of the investment agreement. The term sheet is generally
negotiable and must be agreed upon by all parties, after which you should
expect a wait of roughly three to four weeks for completion of legal
documents and legal due diligence before funds are made available.
TYPES OF FUNDING
The first professional investor to a deal at the start-up stage is
referred to as the Series A investor. This investment is followed by
middle and later stage funding - the Series B, C, and D rounds. The
final rounds include mezzanine, late stage and pre-IPO funding.
Seed Capital . If you’re just starting out and have no product or
organized company yet, you would be seeking seed capital. Few VCs fund
at this stage and the amount invested would probably be small.
Investment capital may be used to create a sample product, fund market
research, or cover administrative set-up costs.
Startup Capital - At this stage, your company would have a sample
product available with at least one principal working full-time. Funding at
this stage is also rare. It tends to cover recruitment of other key
management, additional market research, and finalizing of the product or
service for introduction to the marketplace.
Early Stage Capital - Two to three years into your venture, you’ve gotten
your company off the ground, a management team is in place, and sales
are increasing. At this stage, VC funding could help you increase sales to
the break-even point, improve your productivity, or increase your
company’s efficiency.
Expansion Capital - Your company is well established, and now you are
looking to a VC to help take your business to the next level growth.
Funding at this stage may help you enter new markets or increase your
marketing efforts. You should seek out VCs that specialize in later stage
investing.
Late Stage Capital - At this stage, your company has achieved impressive
sales and revenue and you have a second level of management in place.
You may be looking forward for funds to increase capacity, ramp up
marketing, or increase working capital.
THE STAGES IN
VENTURE CAPITAL
(VC) INVESTING
1. SEED - The first stage of venture capital financing, Seed-stage
financings are often comparatively modest amounts of capital
provided to investors or entrepreneurs to finance the early
development of a new product or service. These early financings
may be directed toward product development, market research,
building a management team and developing a business plan.
2. EARLY STAGE - For companies that are able to begin operations but
are not yet at the stage of commercial manufacturing and sales. Early
stage financing supports a step-up in capabilities. At this point, new
business can consume vast amounts of cash, while VC firms with a large
number of early-stage companies in their portfolios can see costs quickly
escalate.
2A. START-UP. Supports product development and initial marketing.
Start-up financing provides funds to companies for product
development and initial marketing. This type of financing is usually
provided to companies just organized or to those that have been in
business just a short time but have not yet sold their product in the
marketplace.
Generally, such firms have already assembled key management,
prepared a business plan and made market studies. At this stage, the
business is seeing its first revenues but has yet to show a profit. This is
often where the enterprise brings in its first “outside” investors.
28. First Stage - Capital is provided to initiate commercial manufacturing
and sales. Most first-stage companies have been in business less than
three years and have a product or service in testing or pilot production.
In some cases, the product may be commercially available.
3. Formative Stage - financing includes seed stage and early stage
4. Later Stage - Capital provided after commercial manufacturing and
sales but before any initial public offering. The product or service is in
production and is significant revenue growth, but may or may not be
showing a profit. It has usually been in business for more than three
years.
4A. THIRD STAGE - Capital provided for major expansion such as
physical plant expansion, product improvement and marketing.
4B. EXPANSION STAGE - Financing refers to the second and third
stages.
4C. MEZZANINE (bridge) - Finances the step of going public and
represents the bridge between expanding the company and the IPO.
5. Balanced-stage - financing refers to all the stages, seed through
mezzanine.

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Subject title: VENTURE CAPITAL

  • 2. Note 101 Venture Capital - investment is also referred to risk capital or patient risk capital; as it includes the risk of losing the money if the venture doesn’t succeed and takes medium to long term period for the investments to fructify. Venture Capital typically comes from institutional investors and high net worth individuals and is pooled together by dedicated investment firms.
  • 3. Structure of Venture Capital Firms Venture Capital firms are typically structured as partnership; This comprises both high net worth with large amounts of available capital, such as state and private pension funds, university financial endowments, foundations, insurance companies, and pooled investment vehicles, called fund of funds or mutual funds.
  • 4. Venture Capital Funding Venture capitalists are typically very selective in deciding what to invest in: Funds are most interested in ventures with exceptionally high growth potential, providing the financial returns and successful exit event within the required timeframe (typically 3-7 years) that venture capitalists expect.
  • 5. Venture Capital Funding Young companies to raise venture capital require a combination of innovative technology, potential for rapid growth, a well-developed business model, and an impressive management team. This scheme meets businesses having large up-front capital requirements which cannot be financed by cheaper alternatives such as debt.
  • 6. Venture Capital Funding Intangible assets such as software, and other intellectual properly, whose value is unproven, explains why venture capital is most prevalent in the fast-growing technology and life sciences or biotechnology fields. Venture capitalists are expected to nurture the companies in which they invest, in order to increase valuations are favorable.
  • 7. Step 1 : Business Plan Submission The first step in approaching a VC is to submit a business plan. At minimum, your plan should include: ● A description of the opportunity and market size; ● Resumes of your management team; ● A review of the competitive landscape and solutions; ● Detailed financial projections; and ● A capitalization table
  • 8. You should also include an executive summary of your business proposal along with the business plan. Once the VC has received your plan, it will discuss your opportunity internally and decide whether or not to proceed. This part of the process can take up to three weeks, depending on the number of business plans under review at any given time.
  • 9. Don’t be passive about your submission, Follow up with the VC to check the status of your proposal and to find out if there’s additional information you could be providing that might help the VC with its decision. If you are asked for further information, respond quickly and effectively, if possible, always try to get face-to-face meeting with the VC.
  • 10. Keep in mind that most VC’s receive an average of 200 business plans each month. Of those, less than five percent will be invited to meet with the VC’s partners. Just two percent will reach the due diligence phase, and less than one percent will be offered a term sheet. Some 0.3 percent of those submitting a business plan will ultimately obtain VC funding.
  • 11. The overwhelming majority of successful proposals come from a trusted referral of the VC such as a limited partner, another VC, a known attorney or accountant, or professional. If you can get your business plan referred by such a contact, you dramatically increase your odds of succeeding in getting VC funding.
  • 12. Step 2: Introductory Conversation/Meeting If your firm has the potential to fit with the VC’s investment preferences, you will be contacted in order to discuss your business in more depth. If after this phone conversation, a mutual fit is still seen, you’ll be asked to visit with the VC for a one-to-two hour meeting to discuss the opportunity in more detail. After this meeting, the VC will determine whether or not to move forward to the due diligence stage of the process.
  • 13. Step 3: Due Diligence The due diligence phase will vary depending upon the nature of your business proposal. The process may last from three weeks to three months, and you should expect multiple phone calls, emails, management interviews, customer references, product and business strategy evaluations and other such exchanges of information during this time period.
  • 14. Step 4: Term Sheets and Funding If the due diligence phase is satisfactory, the VC will offer you a term sheet. This is a non-binding document that spells out the basic terms and conditions of the investment agreement. The term sheet is generally negotiable and must be agreed upon by all parties, after which you should expect a wait of roughly three to four weeks for completion of legal documents and legal due diligence before funds are made available.
  • 16. The first professional investor to a deal at the start-up stage is referred to as the Series A investor. This investment is followed by middle and later stage funding - the Series B, C, and D rounds. The final rounds include mezzanine, late stage and pre-IPO funding.
  • 17. Seed Capital . If you’re just starting out and have no product or organized company yet, you would be seeking seed capital. Few VCs fund at this stage and the amount invested would probably be small. Investment capital may be used to create a sample product, fund market research, or cover administrative set-up costs.
  • 18. Startup Capital - At this stage, your company would have a sample product available with at least one principal working full-time. Funding at this stage is also rare. It tends to cover recruitment of other key management, additional market research, and finalizing of the product or service for introduction to the marketplace.
  • 19. Early Stage Capital - Two to three years into your venture, you’ve gotten your company off the ground, a management team is in place, and sales are increasing. At this stage, VC funding could help you increase sales to the break-even point, improve your productivity, or increase your company’s efficiency.
  • 20. Expansion Capital - Your company is well established, and now you are looking to a VC to help take your business to the next level growth. Funding at this stage may help you enter new markets or increase your marketing efforts. You should seek out VCs that specialize in later stage investing.
  • 21. Late Stage Capital - At this stage, your company has achieved impressive sales and revenue and you have a second level of management in place. You may be looking forward for funds to increase capacity, ramp up marketing, or increase working capital.
  • 22. THE STAGES IN VENTURE CAPITAL (VC) INVESTING
  • 23. 1. SEED - The first stage of venture capital financing, Seed-stage financings are often comparatively modest amounts of capital provided to investors or entrepreneurs to finance the early development of a new product or service. These early financings may be directed toward product development, market research, building a management team and developing a business plan.
  • 24. 2. EARLY STAGE - For companies that are able to begin operations but are not yet at the stage of commercial manufacturing and sales. Early stage financing supports a step-up in capabilities. At this point, new business can consume vast amounts of cash, while VC firms with a large number of early-stage companies in their portfolios can see costs quickly escalate.
  • 25. 2A. START-UP. Supports product development and initial marketing. Start-up financing provides funds to companies for product development and initial marketing. This type of financing is usually provided to companies just organized or to those that have been in business just a short time but have not yet sold their product in the marketplace.
  • 26. Generally, such firms have already assembled key management, prepared a business plan and made market studies. At this stage, the business is seeing its first revenues but has yet to show a profit. This is often where the enterprise brings in its first “outside” investors.
  • 27. 28. First Stage - Capital is provided to initiate commercial manufacturing and sales. Most first-stage companies have been in business less than three years and have a product or service in testing or pilot production. In some cases, the product may be commercially available.
  • 28. 3. Formative Stage - financing includes seed stage and early stage
  • 29. 4. Later Stage - Capital provided after commercial manufacturing and sales but before any initial public offering. The product or service is in production and is significant revenue growth, but may or may not be showing a profit. It has usually been in business for more than three years.
  • 30. 4A. THIRD STAGE - Capital provided for major expansion such as physical plant expansion, product improvement and marketing. 4B. EXPANSION STAGE - Financing refers to the second and third stages. 4C. MEZZANINE (bridge) - Finances the step of going public and represents the bridge between expanding the company and the IPO.
  • 31. 5. Balanced-stage - financing refers to all the stages, seed through mezzanine.