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Krakow, march 2015
Agile product management
Lean startup for
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Angel Medinilla
angel.medinilla@proyectalis.com
www.proyectalis.com/en/AngelMedi...
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my Pleasure!
</vanity>
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how much time, you said?
(71 slides to go!!)
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Gee, we are agile!!
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Still…...
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black holes in agility
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leading vs. self organization
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customer collaboration
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challenge status quo
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where’s the backlog coming from?
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“Double the cr*p, double fast”
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product death cycle - (C) David j. bland
Nobody uses
our product
Ask customer
wh...
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product death cycle - (C) David j. bland
Nobody uses
our product
Ask customer
wh...
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product death cycle - (C) David j. bland
Nobody uses
our product
Ask customer
wh...
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“Horror movie with a feature monster”
Too few
features
Too many
features
Magic f...
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“requirements gathering”
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PROduct management
The “requirements gathering era”
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PROduct management
The “requirements gathering era”
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PROduct management
The “requirements gathering era”
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PROduct management
The “requirements gathering era”
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PROduct management
The “requirements gathering era”
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the visionary myth
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Wrong products!
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very Wrong products!
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very, very Wrong products!
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very, very, very Wrong products!
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Agile kaizen
kaizen culture
Team / people kaizen
process kaizen
product kaizen
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lean startup
Build
measurelearn
mvppivot
actionable metricsvalidated learning
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lean startup
Basically: be sure there’s a market that wants your product, before...
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10 things to improve your product management
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1) Start with a vision
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verb, target, outcome
“Organize world's information, make it universally accessi...
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2) understand value
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project space- product space - problem space
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project space- product space - problem space
*
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3) gather your assumptions
opportunities: Design thinking
Empathize: user personas, impact mapping, empathy maps, user journeys, interviews……..
defin...
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opportunity canvas
(C) Jeff Patton - “User story mapping”
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Business Model Generation Canvas
(C) alex osterwalder
Partners
Costs Revenues
Ac...
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Value proposition canvas
(C) alex osterwalder
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Lean canvas
(C) ash maurya
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impact map
(C) godjko adzic
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4) validate your assumptions early
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Mve, mvp, mmfs
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ttfu!
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validation board
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5) iterative & incremental development
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5) iterative & incremental development
Not “half baked cake”!!
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be very good at slicing!
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6) inception
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- Why are we here?
- Vision / Pitch
- Product Box
- What it’s NOT
- Meet your ne...
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7) no “scrum norris”
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7) no “scrum norris”
“Scrum Norris is ScrumMaster and Product
Owner – simultaneo...
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7) no “scrum norris”
“Scrum Norris pairs alone”
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7) no “scrum norris”
“Scrum Norris sits on the stand-up
meeting”
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7) no “scrum norris”
“Scrum Norris does not move story cards,
he moves the taskb...
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7) no “scrum norris”
“Scrum Norris burns-down with napalm”
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Agile product development
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Agile product development
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8) define funnel & success metrics
- Acquisition
- activation
- recurrence
- ref...
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9) build metrics and goals into assumptions
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goal modelling / goal scoring
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Metrics should hurt!
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10) K.I.S.S!
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trim your backlog!
backlog is a funnel, not a tunnel
there’s always more to do t...
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prioritization
prioritize outcome and goals, not stories or features
you won’t m...
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wrap up...
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Strategy meeting Strategy meeting
Portfolio Management - portfolio review meetin...
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Portfolio Management - portfolio review meetings
sprint Planning, grooming, demo...
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Portfolio Management - portfolio review meetings
sprint Planning, grooming, demo...
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Over all…: Make it about your client..
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..but be the one managing!
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Thank you and... BLOG IT!!
(Oh, yes, and buy the books!)
http://www.proyectalis....
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More at http://Slideshare.net/proyectalis “requirements gathering” Lean Startup for Agile Product Management

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“requirements gathering”

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