Online Tools + Transit Apps = 1 Unique Experience Could a mobile app really entice someone to ride your transit? Could an online tool improve communication between a transit agency and the public? Whether it’s engaging people in planning decisions or providing real-time information for transit riders, online tools and mobile apps can improve customer engagement and personalize communication. View successful online tools and mobile apps designed to meet the demands of customers -- both present and future. Hear how those tools are helping agencies improve both planning and meeting customer’s needs by providing real time information and apps that are improving riders' overall transit experience. Moderator: Shyam Dunna, Chief Executive Officer and President, nMomentum, Atlanta, Georgia Dave Biggs, Co-Founder, MetroQuest, Vancouver, British Columbia Nat Parker, Chief Executive Officer, GlobeSherpa, Portland, Oregon Thomas Coleman, Innovation and Technology Manager, Parsons Brinckerhoff, Chicago, Illinois Matthew Decuir, Co-Founder, OMG Transit, Minneapolis, Minnesota