2. ANGEL BROCKING
Parent Company
Angel Group
Category Brokerage Houses, Consumer Financial Services
Sector
Banking and Financial Services
Tagline/ Slogan
Service truly personalized
Unique retail-focused stock trading business
USP model
3. STP
Segment Brokerage
Target Group Urban and Rural Investors
Complete Investment and Stock trading
Positioning Solutions
4. 1. EQUITY
Online Trading
Three different online products tailored for traders & investors
Customized single screen Market Watch for multiple exchanges
Real-time rates
Flash news & intra-day calls
Intra-day & historical charts with technical tools
Online research
E-broking & back-office software training
5. 2.DERIVATIVES
3. COMMODITIES
Three different online products tailored for
traders & investors
Single screen customized Market-Watch for
MCX & NCDEX with BSE & NSE
Streaming quotes
4. LIFE INSURANCE
6. 5. MUTUAL FUNDS
Pan India presence
Online and offline transaction facility
Schemes from all major fund houses
Latest MF News and Fund Manager views
Latest New Fund Offers (NFO)
Information and tools to help you select the right
scheme
Dedicated Customer Help desk
24×7 Web-enabled Client Back Office
8. Account opening fees:
Stock trading account - Rs 575/-
Demat account - Rs 200/-
Commodity trading - Rs 625/-
Brokerage:
If Initial margin cheque is more then 25,000
Intraday (Buy & Sell): Rs. 0.04% per trade*
Delivery (Buy & Sell): Rs. 0.40% per trade*
F&O (Buy & Sell) : Rs. 0.04% per trade*
If Initial margin cheque is more then 50,000
Intraday (Buy & Sell) : Rs. 0.03% per trade*
Delivery (Buy & Sell): Rs. 0.30% per trade*
F&O (Buy & Sell): Rs. 0.03% per trade*
9.
If Initial margin cheque is more then 1,00,000
Intraday (Buy & Sell) : Rs. 0.02% per trade*
Delivery (Buy & Sell) : Rs. 0.20% per trade*
F&O (Buy & Sell) : Rs. 0.02% per trade*
If Initial margin cheque is more then 3,00,000
Intraday (Buy & Sell) : Rs. 0.015% per trade*
Delivery (Buy & Sell): Rs. 0.15% per trade*
F&O (Buy & Sell): Rs. 0.015% per trade*
If Initial margin cheque is more then 5,00,000
Intraday (Buy & Sell): Rs. 0.01% per trade*
Delivery (Buy & Sell): Rs. 0.10% per trade*
F&O (Buy & Sell) : Rs. 0.01% per trade*
10. STRENGTH WEAKNESS
1. Innovative range of financial 1. Less penetration in rural areas
products
2. Known for transparent 2. Indians are mostly conservative
functioning and prefer investing in Gold and
land
. Innovative I. T solutions for
customers
4. Emphasis on building stronger
bond with customers
11. OPPORTUNITIES THREAT
1. High purchasing power and 1. Stringent Economic measures
people looking to more investment by Government and RBI
opportunities
2. Growing rural market 2. Entry of foreign finance firms in
Indian Market
3. Earning Urban Youth
12. User friendly browser-based / application based
online trading platform.
Investors have different investment options like
Equity Trading, F&O, Commodities, PMS, Mutual
Funds, Life Insurance, Personal Loans, IPO and
Depository Services available under one roof.
The auto square off time is at 3:15 and an investor
can buy up to 4 times the value in his account.
Trading account can be linked with popular private
banks like HDFC Bank, ICICI Bank, UTI bank etc.
Presence in 450+ cities
Trading is available in both BSE and NSE.
13. Online money transfer from trading account to bank account is
not available:
Trading account can be linked with popular private banks like
HDFC Bank, ICICI Bank, UTI bank etc. A trader can transfer
money from his bank to the trading account online. But the
reverse transactions are not yet available online.
This means money, a trader gets after selling shares doesn’t get
credited in his bank account directly. The trader has to call Angel
Trade and request for the deposit. This takes couple of working
days.
This way angel trade is kind of behind with ICICIDirect where 3
accounts (Bank account, trading account and demat account) are
connected so seamlessly that no manual interfere requires. In
ICICIDirect, a trader gets the money back into his ICICI Bank
account as soon as the trader settle down.
14. Angelbrocking.com
Angel Brocking Blog
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