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Sketchstorming

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Sketchstorming

  1. 1. Sketchstorming DesignDojo December 17, 2015
  2. 2. Founded in 2012 with offices across the globe More than 1b words subtitled in 200+ languages 35m+ active users, 8m+ registered users 18,000+ hours of premium video
  3. 3. Product Development Process
  4. 4. Process Development Process Insights Ideas Define: Functional & Content Requirement Design: Ideate & Prototype Build Launch Data Users Competitors Validate: UX Research min. 2 iterations Measure Success
  5. 5. Sketchstorming
  6. 6. Source: https://www.pinterest.com/pin/477451997970973073/
  7. 7. General misconception
  8. 8. But, what about these?
  9. 9. Focus on quantitynot quality!
  10. 10. Sketches examples
  11. 11. A few things to keep in mind during sketchstorming... Defer judgement Stay focus Be playful!
  12. 12. Sketch Warm-up Exercise 3 mins Activity:
  13. 13. Why are we doing this? To warm up your inner creativity by turning blank shapes into recognizable objects. To build your fluency (speed) and flexibility in ideation process.
  14. 14. Our sketches
  15. 15. How might we improve the online experience of booking a flight ticket? 15 minutes
  16. 16. Go for quantity! 8.05pm: Ideation 8.25pm: Share ideas among group members 8.40pm: Reflect
  17. 17. Reflection
  18. 18. Thank You! @RVikiDesign on Twitter and Facebook @borryshasian @choongchingteo @estherfanLL

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