Digital commerce is growing very rapidly with emerging trends in how people research and buy. This is also posing survival challenges to traditional offline retailers. This presentation covers both aspects.
This presentation was given by Gulf Bay Consulting's Founder Bruce Burke at the Prepaid Press Expo. The presentation was given in the "Using Social Media" session held August 16, 2011: Paris Hotel, Las Vegas, Nevada
Mobile Advertising Overview by Joyce Schwarz Joyce Schwarz
An overview of what's happening in mobile advertising prepared for client presentation by Joyce Schwaz, JCOM, www.joycecom.com For more info email: joyceschwarz@gmail.com
This was the presentation given by Gus Murray, Revolt's Managing Director on Data, Creativity & Insight - Killing the misconception that data is the enemy of creativity at the Komfo Summit, Copenhagen September 22nd. The presentation was aimed to help brands understand the benefit of a data-informed approach to delivering better creative and strategic solutions.
For more information on our approach or how we could help your brand, go to revolt.dk
Blockchain and the Return of CreativitySamuel Scott
In this November 2018 talk in Amsterdam, Samuel Scott discusses blockchain and how the technology might pave the way for a return to creativity in online advertising.
The mobile world what it means to your social media marketingThomas Clifford
Mobile marketing is all people can talk about these days. By 2014, there will be
more mobile Internet users than desktop internet users. There are so many options vying for your marketing budget these days. What do you do and where do you spend your time and energy? This presentation will shed light on mobile marketing, QR codes and analytics and how it ties into your social media efforts. This will allow you be better educated and do what’s best for you and your customers.
This presentation was given by Gulf Bay Consulting's Founder Bruce Burke at the Prepaid Press Expo. The presentation was given in the "Using Social Media" session held August 16, 2011: Paris Hotel, Las Vegas, Nevada
Mobile Advertising Overview by Joyce Schwarz Joyce Schwarz
An overview of what's happening in mobile advertising prepared for client presentation by Joyce Schwaz, JCOM, www.joycecom.com For more info email: joyceschwarz@gmail.com
This was the presentation given by Gus Murray, Revolt's Managing Director on Data, Creativity & Insight - Killing the misconception that data is the enemy of creativity at the Komfo Summit, Copenhagen September 22nd. The presentation was aimed to help brands understand the benefit of a data-informed approach to delivering better creative and strategic solutions.
For more information on our approach or how we could help your brand, go to revolt.dk
Blockchain and the Return of CreativitySamuel Scott
In this November 2018 talk in Amsterdam, Samuel Scott discusses blockchain and how the technology might pave the way for a return to creativity in online advertising.
The mobile world what it means to your social media marketingThomas Clifford
Mobile marketing is all people can talk about these days. By 2014, there will be
more mobile Internet users than desktop internet users. There are so many options vying for your marketing budget these days. What do you do and where do you spend your time and energy? This presentation will shed light on mobile marketing, QR codes and analytics and how it ties into your social media efforts. This will allow you be better educated and do what’s best for you and your customers.
THE CX-FACTOR: UNRAVELLING CUSTOMER EXPERIENCE LEADERSHIPsinnerschrader
Customer expectations are increasing and crossing sector boundaries. Knowing your customers’ needs is key for differentiation and loyalty for most organizations. Employees need to be empowered, new business models developed and new partnerships forged. But where does CX belong in a company? How do we measure it? And more importantly, what does it take to deliver great customer experience across the entire organization?
Camilla Eckerdal is Head of CX Design at one of the world’s leading Telco’s – Telia and Stefan Moritz is VP Customer Experience at one of the world’s top-ranking design and innovation consultancies – Veryday.
Measuring brand experience in a digital worldQualtrics
Panel Edge’s Mark Cullen talks through the digital revolution and how big data is giving organisations near limitless possibilities to track and manage customer interactions. But how should they collect that data, and what can they do with it all?
Digital Trends 2016, Changing Retail through Technology Rakesh Raghuvanshi
Does your brand believe in Digital Marketing ? If the answer is Yes ; then how come you are not getting discovered in your category level searches, product specific searches , stores level searches ?? .I ts like having a great playground and not allowing anyone to play in it .
"Well Coded Content drives Discovery"
Great content with poor code or poor ( read thin ) content with great coding; both will result in you not getting discovered for relevant search intent . To harness buyers from browsers you need to provide them with relevant information to help them take a well informed purchase decision . India being a mobile first country ; is your Brand Mobile first if no ; So how do consumers use their mobile phone for shopping - well across the age group more than 55 + % consumers look for local stores for buying products and servises , 50+% of consumers search for product information and these are the most critical online to offline conversion triggers . to Offline is one of the fastest growing shift in retail and this has encouraged brands with physical stores to come back in black by taking all their inventory across stores online , offering details like availability, return offline buy online , book online and pickup offline , product price ,drive direction , chat live with store manager , geo fenced offers and deals , product and service reviews and ratings and all the in a single place supported by buy online , or buy nearby buttons supported with real time analytics with deep learning reports auto generated . This helps in making purchase decision very simple for customers and very simple for brands to manage growth .
Future Teacher education Lab: espaço inovador para a formação de professoresNeuza Pedro
Apresentação do Espaço FTE-lab do Instituto de Educação da Universidade de Lisboa, um projeto inovador para a formação inicial e contínua de professores do ensino básico, secundário e superior.
This presentation is about the complex ecosystem that education has become. There are revolutionary changes happening in the system requiring professional managers to handle many issues.
The National Consortium of Education Foundations presents 5 Emerging trends for consideration in innovative programs in support of K12 schools and school districts.
THE CX-FACTOR: UNRAVELLING CUSTOMER EXPERIENCE LEADERSHIPsinnerschrader
Customer expectations are increasing and crossing sector boundaries. Knowing your customers’ needs is key for differentiation and loyalty for most organizations. Employees need to be empowered, new business models developed and new partnerships forged. But where does CX belong in a company? How do we measure it? And more importantly, what does it take to deliver great customer experience across the entire organization?
Camilla Eckerdal is Head of CX Design at one of the world’s leading Telco’s – Telia and Stefan Moritz is VP Customer Experience at one of the world’s top-ranking design and innovation consultancies – Veryday.
Measuring brand experience in a digital worldQualtrics
Panel Edge’s Mark Cullen talks through the digital revolution and how big data is giving organisations near limitless possibilities to track and manage customer interactions. But how should they collect that data, and what can they do with it all?
Digital Trends 2016, Changing Retail through Technology Rakesh Raghuvanshi
Does your brand believe in Digital Marketing ? If the answer is Yes ; then how come you are not getting discovered in your category level searches, product specific searches , stores level searches ?? .I ts like having a great playground and not allowing anyone to play in it .
"Well Coded Content drives Discovery"
Great content with poor code or poor ( read thin ) content with great coding; both will result in you not getting discovered for relevant search intent . To harness buyers from browsers you need to provide them with relevant information to help them take a well informed purchase decision . India being a mobile first country ; is your Brand Mobile first if no ; So how do consumers use their mobile phone for shopping - well across the age group more than 55 + % consumers look for local stores for buying products and servises , 50+% of consumers search for product information and these are the most critical online to offline conversion triggers . to Offline is one of the fastest growing shift in retail and this has encouraged brands with physical stores to come back in black by taking all their inventory across stores online , offering details like availability, return offline buy online , book online and pickup offline , product price ,drive direction , chat live with store manager , geo fenced offers and deals , product and service reviews and ratings and all the in a single place supported by buy online , or buy nearby buttons supported with real time analytics with deep learning reports auto generated . This helps in making purchase decision very simple for customers and very simple for brands to manage growth .
Future Teacher education Lab: espaço inovador para a formação de professoresNeuza Pedro
Apresentação do Espaço FTE-lab do Instituto de Educação da Universidade de Lisboa, um projeto inovador para a formação inicial e contínua de professores do ensino básico, secundário e superior.
This presentation is about the complex ecosystem that education has become. There are revolutionary changes happening in the system requiring professional managers to handle many issues.
The National Consortium of Education Foundations presents 5 Emerging trends for consideration in innovative programs in support of K12 schools and school districts.
Global trends in education that apply at the elementary, secondary, tertiary and adult education levels in many countries across the globe. This was a Spotlight Session hosted by the Center for Interactive Learning and Collaboration in September, 2010.
The education sector in India is poised to witness major growth in the years to come as India will have world’s largest tertiary-age population and second largest graduate talent pipeline globally by the end of 2020. Currently, higher education contributes 59.7 percent of the market size, school education 38.1 percent, pre-school segment 1.6 percent, and technology and multi-media the remaining 0.6 percent. India’s IT firms are working with academic institutions and setting up in-house institutes to groom the right talent as these companies move to Social Media, Mobility, Analytics and Cloud technologies.
The total amount of Foreign Direct Investments (FDI) inflow into the education sector in India stood close to US$ 1,300 million from April 2000 to March 2016, according to data released by Department of Industrial Policy and Promotion (DIPP).
The education sector has seen a host of reforms and improved financial outlays in recent years that could possibly transform the country into a knowledge haven. With human resource increasingly gaining significance in the overall development of the country, development of education infrastructure is expected to remain the key focus in the current decade. In this scenario, infrastructure investment in the education sector is likely to see a considerable increase in the current decade
Top 10 trends In Education Technology for 2016karima1
Technology is essential to learning. It improves education to a great extent has been revolutionizing education for the better. With technology, educators, and learners have a variety of learning tools at their fingertips. This presentation focuses on technology which will improve education in 2016 and beyond
The following is an infographic identifying technological trends for 2016. This forms part of an assignment for an EDID 6506 course in issues and trends in instructional design, technology and distance education
e-Commerce Trends from 2014 to 2015 by Divante.coDivante
The new and actual version of this Report is here
https://www.slideshare.net/divanteltd/ecommerce-trends-from-2017-to-2018-by-divante
e-Commerce sales worldwide will reach $1.7 trillion in 2015. The World's Leading E-Commerce Companies, Capital Market, E-Commerce startups to watch, Omnichannel, B2C e-commerce sales worldwide and more!
LAS CLAVES DEL ÉXITO EN LA GENERACIÓN DE UN CANAL DE VENTAS POR INTERNET, SOL...Marcos Pueyrredon
Material de apoyo utilizado por el experto internacional Enio Harbin, WebSphere Commerce Manager para Latinoamérica de IBM en el panel "LAS CLAVES DEL ÉXITO EN LA GENERACIÓN DE UN CANAL DE VENTAS POR INTERNET, SOLUCIONES PARA ACELERAR LA OFERTA EN LOS NEGOCIOS ONLINE" que que se llevo a durante el III Congreso Latinoamericano de Comercio Electronico Ecommerce LATAM 2009 (www.ecommercelatam.org) realizado el 2 de diciembre del 2009 en Hotel W de la ciudad de Santiago, Chile. Si usted esta interesado en acceder a mas informacion, material y videos del panel y el resto del Congreso ingrese en http://www.comunidadebusiness.com/group/ecommercelatam2008
Digital Transformation is disrupting your business. If you go no further than "uber-ing" a ride to airport, ordering a product from Amazon, you'll know that business as usual doesn't apply.
74% of executives believe that digital transformation is about improving value for customers. Volker Hildebrand of SAP Hybris explains what it means and how going Beyond CRM enables you to engage better with customers - in his Keynote from #CRM2016 - CRM Insider.
For more about CRM see: http://www.sap.com/beyondCRM
🚀 SaaS has become a cornerstone for business innovation in today's rapidly evolving digital landscape. Dive into these top 5 SaaS ideas that have proven successful, offering insights into what truly resonates in the market. Check more SaaS ideas in our article:
https://www.aimprosoft.com/blog/20-best-saas-application-ideas-for-a-profitable-product-in-2023/
A presentation by Joe Couto, Accellos Senior Vice President and 3PL General Manager at Afri-logistics and Supply Chain Summit 2016 in Johannesburg, South Africa.
This presentation was made by Balaji Venkatesan (Nudg Labs) as part of the "Startup Showcase" in AI Dev Days held on 9th March 2018 in Bangalore.
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There are so many low hanging fruits in automating and cognifying processess of many small businesses. Overview of the opportunities and the last mile problem.
In August, 2010, Blueliner gave this presentation on mobile marketing, which focuses on the tremendous growth of mobile web usage, how consumers are using their mobile devices, and what people expect from mobile marketing.
2018 - Thinking beyond borders in Global Retail Import Export TradeRolf
By Rolf Visser, "Thinking beyond borders in Global Retail" is all about the How and drivers for cross-border ecommerce. Cross-border e-commerce is a profound driver of positive-sum growth, far outpacing the growth of the economy as a whole. The unstoppable rise of a global e-commerce marketplace could create a trigger for governments to lower trade barriers and harmonize procedures and trade rules. Research includes rare Import and Export facts & figures.
Product companies have to cross the threshold of Product-Market fit before scaling. Validating the solution & business model hypothesis is the essence of this step.
Navigating the Turbulent Times - PM in War and PeaceRam Narayanan
Organisations find themselves operating in environments of intense pressure interspersed with periods of relative calm. The Product Management function plays a pivotal role in Navigating the Turbulent Times and keeping the company focused on product driven growth. What does this mean? Read on.
Product Management Masterclass at TiE Bangalore Aug 2016Ram Narayanan
Product Management is a central role in any technology company but is sometimes a mystery to the non-practitioners. This Masterclass seeks to demystify the role and the people who call themselves Product Managers.
Data Driven Management of a Mobile Product - Tools & Techniques Feb 2016Ram Narayanan
Data driven product management of mobile products. The essence of design thinking for developing technology products for B2B and B2C markets. The "Why" and the "What".
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Reference: emarketer/ inmobi reportsEcommerce sales topped $1 trillion for the first time in 2012Internet is influencing retail sales60% of U.S. retail sales will involve the web by 201738% of all retail transactions across clothing, electrical and home sectors were now influenced by the internet.M-commerce is saturating the globe -23% of e-retail transactions on Thanksgiving and Black Friday came from mobile devices.Nearly 65% of emails in US are opened on mobile devices33% of online shoppers, at top 10 stores in US shop only on mobile devices83% of global shoppers who use mobile devices plan to make a mobile purchase in the coming yearAsia-Pacific poised to surpass US in B2C ecommerce spendingChina boasts highest number of e-comm buyers – 220m in 2012
ECOMMERCE – ONLINE COMMERCEPerfect Example of Globalization – Instant access to the largest market available - 1.5 billion connected people and growing!Simply the most cost effective way to open a business. Leveraged the most radical innovations – The internet & mobileForced Retailers to break old paradigms Ecommerce challenges and Opportunties in 2014‘Mobile First’ philosophy will drive growthLogistics have to shine - Faster and Intutive ShippingEcommerce will get more social Personalized ExperiencesAdvanced Analytics & Big Data will become accessibleThe Industry will Consolidate FurtherIt will be about seamless multi-channel experienceStartups will continue to mushroom; most will perish
Only 15% of retailers with FB apps had browsing in 2013 vs 62% in 2012Spurring shoppers to create, participate and share is at the heart of most retail social marketing. People follow brands on social media to learn about products. Adding sharing buttons on product pages has become standard (94% of retailers in 2013 vs. 89% in 2012).Social sharing was one of the most effective marketing tactics for increasing conversions in 2013. Performed as well as UGC, product-collections or images & videoSocial media was found influential to inspire people to buy brands/products they had never bought before
Payment gateways have a high failure rate.As if the preference for cash on delivery was not bad enough, Indian payment gateways have an unusually high failure rate by global standards. Ecommerce companies using Indian payment gateways are losing out on business, as several customers do not reattempt payment after a transaction fails. Feature phones still rule the roost.Though the total number of mobile phone users is very high, a significant majority still use feature phones, not smartphones. So, for all practical purposes this consumer group is unable to make ecommerce purchases on the move. Though we are still a couple of years away from the scales tipping in favor of smartphones, the rapid downward spiral in the price of entry-level smartphones is an encouraging sign. the next few quarters will witness announcements of new smartphones in India at the $30-40 price point. That should spur growth in smartphone ownership.Postal addresses are not standardized.If you place an online order in India, you will quite likely get a call from the logistics company to ask you about your exact location. Clearly your address is not enough. This is because there is little standardization in the way postal addresses are written. Last mile issues add to ecommerce logistics problems. Logistics is a problem in thousands of Indian towns.The logistics challenge in India is not just about the lack of standardization in postal addresses. Given the large size of the country, there are thousands of towns that are not easily accessible. Metropolitan cities and other major urban centers have a fairly robust logistics infrastructure. But since the real charm of the Indian market lies in its large population, absence of seamless access to a significant proportion of prospective customers is a dampener. The problem with logistics is compounded by the fact that cash on delivery is the preferred payment option in India. International logistics providers, private Indian companies, and the government-owned postal services are making a valiant effort to solve the logistics problem. If someone could convert the sheer size of the problem into an opportunity, we might soon hear of a great success story coming out of the Indian logistics industry.Overfunded competitors are driving up cost of customer acquisition.The vibrancy in the Indian startup ecosystem over the past couple of years has channeled a lot of investment into the ecommerce sector. The long-term prospects for ecommerce companies are so exciting that some investors are willing to spend irrationally high amounts of money to acquire market share today. Naturally the Indian consumer is spoiled for choice. However, this trend has reversed as investors are getting worried about slipping further down a slippery slope, expect more rational behavior in 2014.While this article focuses on ecommerce challenges in India, an intrinsically one-sided topic, it is important to note that ecommerce giants are increasingly attracted to India. Cross-border ecommerce to India is growing, and many large international players are also making a significant investment in setting up shop in India.over the past three years, 49 venture capital firms had invested US$853 million in 53 e-commerce companies. There will be massive consolidation among these 53 companies over the next year - It is unlikely that more than 15 will survive as independent entities by 2014,Logistics Will ShineOne of the enablers of cross-border ecommerce will be reliable logistics services. Shorter Delivery Periods: Some expect logistics to reach a point where those much-hyped Amazon drones buzz around the cityscape, delivering goods instantly. That piece of science fiction apart, delivery periods are indeed getting shorter — be it next-day delivery in major cities or faster deliveries across borders.Lower Shipping Costs: With the growth in ecommerce volumes, many logistics players have achieved critical mass on an increasing number of routes. As a result, we will see more affordable shipping costs in 2014 — especially when one factors in inflation of input costs for logistics providers.Not Just Delivery: Logistics has never really been only about delivering the product. There is planning, analytics, documentation, compliance, disclosure, taxation, and a whole lot more. In 2014, logistics players will provide even more value-added services specific to ecommerce.If effective logistics is not your strength, then you need to make it one.Ecommerce Will Get More SocialThis trend manifested itself quite strongly in 2013. In 2014, anaccelerated social influence on ecommerce. This will take many forms — from greater integration of online purchases with social platforms, to a higher correlation between your purchases and those by others in your network.As an ecommerce player, you cannot be seen as barely keeping up with expectations — such as only allowing Facebook logins and displaying the “Like” button on your website. Far greater social integration is expected.Advanced Analytics Will Become AccessibleData analytics is not a new field. All ecommerce websites have some form of analytics installed. But while extensive data mining and advanced analytics were the previously the privilege of the biggest ecommerce players, predict that 2014 will witness a clear trend of advanced analytics becoming accessible to small and mid-sized businesses.Ecommerce players that harness the benefits of data analytics can develop a strong competitive edge.The Ecommerce Industry Will Consolidate Furtherbetter part of the past five years as a phase in which ecommerce businesses bloated on investor’s money, and common sense economics took a back seat. 2013 demonstrated some correction to that insanity, and the ecommerce industry saw some consolidation. See more consolidation in 2014.If you are not specifically facing a liquidity crisis, look around for outstanding acquisition opportunities.It Will Be About Multiple Devices and Multiple ChannelsIn the past 18 months, mobile ecommerce has seen a nice spurt, with the greatest growth coming from tablet devices. But this observation does not interest most ecommerce marketers, as they have categorized it as a foregone conclusion. As a result, it has now become silly to advise ecommerce businesses to ensure that their websites are responsive — because that is obvious. What is not obvious is that classic physical retailers seem to have accepted ecommerce and showrooming (the practice of checking products at a physical store, while buying them online) as realities, and are now willing to explore multiple sales channels, with ecommerce being a big part of the plan.In 2014, no ecommerce player will be forgiven for ignoring mobile devices. At the same time, don’t think of the multi-channel approach as a strategy in itself. The real strategy is customer service. And since the customer buys through multiple channels, you need to be present in most.Startups Will Continue to Mushroom; Most Will PerishSetting up an ecommerce business for the domestic market was always easy; there are actually online guides that claim to help you set one up in 5 minutes. 2014 will continue the trend of more ecommerce startups opening shop and joining the gold rush. Sadly, do not see most of them being able to deal effectively with the skyrocketing costs of customer acquisition.Setting up an ecommerce website is nothing. Setting up a business that executes its mission — while sustaining economic principles — is the challenge.
http://internetretailing.net/2010/12/multichannel-shoppers-spend-82-more/http://www.zdnet.com/in/india-e-commerce-industry-faces-consolidation-7000016219/http://www.atkearney.com/consumer-products-retail/global-retail-development-index/full-report/-/asset_publisher/oPFrGkbIkz0Q/content/2013-global-retail-development-index/10192Regulatory IssuesInconsistency: At the bare minimum, business requires consistency in regulation. But the challenges that ecommerce is throwing at regulators is causing them to repeatedly change their mind. Even in developed countries, such as the U.S., there is debate about the applicability of state taxes on ecommerce transactions, so you can imagine the inconsistency of legal and tax regulations in less developed countries like India. Domestic incorporation: Several countries treat domestic companies quite differently from those incorporated abroad. So if you are serious about selling to customers in a specific country, you might find it to your advantage to incorporate locally.Legal limitations to sale: Every country has its unique set of dos and don’ts about what can be sold to whom. Most countries consider transactions entered into by minors as unenforceable, but the exact age of legal adulthood varies by country. Likewise, several categories of products — food, alcohol, weapons, and antiques, among others — have specific requirements. Even as an ecommerce business, you can be held liable for not meeting those requirements. For instance, a customer’s country might mandate that all packaged food must have the ingredients, nutritional values, manufacturing date, and expiration date printed on the label. If you are shipping goods from a country that does not meet these regulations, you could be in violation of local laws in the customer’s country.Clarity and strength of legal frameworks: It’s not just about meeting local laws — it’s also about having recourse to courts and competent authorities when the need arises. Several countries around the world have a rather weak legal framework. Even where the framework is sound, there is often a huge issue with delays in the judicial process. So, while an ecommerce player selling to another country will be bound to live up to the regulations of that country, for all practical purposes it may not be able to defend its legal rights there.
Payment gateways have a high failure rate.As if the preference for cash on delivery was not bad enough, Indian payment gateways have an unusually high failure rate by global standards. Ecommerce companies using Indian payment gateways are losing out on business, as several customers do not reattempt payment after a transaction fails. Feature phones still rule the roost.Though the total number of mobile phone users is very high, a significant majority still use feature phones, not smartphones. So, for all practical purposes this consumer group is unable to make ecommerce purchases on the move. Though we are still a couple of years away from the scales tipping in favor of smartphones, the rapid downward spiral in the price of entry-level smartphones is an encouraging sign. the next few quarters will witness announcements of new smartphones in India at the $30-40 price point. That should spur growth in smartphone ownership.Postal addresses are not standardized.If you place an online order in India, you will quite likely get a call from the logistics company to ask you about your exact location. Clearly your address is not enough. This is because there is little standardization in the way postal addresses are written. Last mile issues add to ecommerce logistics problems. Logistics is a problem in thousands of Indian towns.The logistics challenge in India is not just about the lack of standardization in postal addresses. Given the large size of the country, there are thousands of towns that are not easily accessible. Metropolitan cities and other major urban centers have a fairly robust logistics infrastructure. But since the real charm of the Indian market lies in its large population, absence of seamless access to a significant proportion of prospective customers is a dampener. The problem with logistics is compounded by the fact that cash on delivery is the preferred payment option in India. International logistics providers, private Indian companies, and the government-owned postal services are making a valiant effort to solve the logistics problem. If someone could convert the sheer size of the problem into an opportunity, we might soon hear of a great success story coming out of the Indian logistics industry.Overfunded competitors are driving up cost of customer acquisition.The vibrancy in the Indian startup ecosystem over the past couple of years has channeled a lot of investment into the ecommerce sector. The long-term prospects for ecommerce companies are so exciting that some investors are willing to spend irrationally high amounts of money to acquire market share today. Naturally the Indian consumer is spoiled for choice. However, this trend has reversed as investors are getting worried about slipping further down a slippery slope, expect more rational behavior in 2014.While this article focuses on ecommerce challenges in India, an intrinsically one-sided topic, it is important to note that ecommerce giants are increasingly attracted to India. Cross-border ecommerce to India is growing, and many large international players are also making a significant investment in setting up shop in India.over the past three years, 49 venture capital firms had invested US$853 million in 53 e-commerce companies. There will be massive consolidation among these 53 companies over the next year - It is unlikely that more than 15 will survive as independent entities by 2014,Logistics Will ShineOne of the enablers of cross-border ecommerce will be reliable logistics services. Shorter Delivery Periods: Some expect logistics to reach a point where those much-hyped Amazon drones buzz around the cityscape, delivering goods instantly. That piece of science fiction apart, delivery periods are indeed getting shorter — be it next-day delivery in major cities or faster deliveries across borders.Lower Shipping Costs: With the growth in ecommerce volumes, many logistics players have achieved critical mass on an increasing number of routes. As a result, we will see more affordable shipping costs in 2014 — especially when one factors in inflation of input costs for logistics providers.Not Just Delivery: Logistics has never really been only about delivering the product. There is planning, analytics, documentation, compliance, disclosure, taxation, and a whole lot more. In 2014, logistics players will provide even more value-added services specific to ecommerce.If effective logistics is not your strength, then you need to make it one.Ecommerce Will Get More SocialThis trend manifested itself quite strongly in 2013. In 2014, anaccelerated social influence on ecommerce. This will take many forms — from greater integration of online purchases with social platforms, to a higher correlation between your purchases and those by others in your network.As an ecommerce player, you cannot be seen as barely keeping up with expectations — such as only allowing Facebook logins and displaying the “Like” button on your website. Far greater social integration is expected.Advanced Analytics Will Become AccessibleData analytics is not a new field. All ecommerce websites have some form of analytics installed. But while extensive data mining and advanced analytics were the previously the privilege of the biggest ecommerce players, predict that 2014 will witness a clear trend of advanced analytics becoming accessible to small and mid-sized businesses.Ecommerce players that harness the benefits of data analytics can develop a strong competitive edge.The Ecommerce Industry Will Consolidate Furtherbetter part of the past five years as a phase in which ecommerce businesses bloated on investor’s money, and common sense economics took a back seat. 2013 demonstrated some correction to that insanity, and the ecommerce industry saw some consolidation. See more consolidation in 2014.If you are not specifically facing a liquidity crisis, look around for outstanding acquisition opportunities.It Will Be About Multiple Devices and Multiple ChannelsIn the past 18 months, mobile ecommerce has seen a nice spurt, with the greatest growth coming from tablet devices. But this observation does not interest most ecommerce marketers, as they have categorized it as a foregone conclusion. As a result, it has now become silly to advise ecommerce businesses to ensure that their websites are responsive — because that is obvious. What is not obvious is that classic physical retailers seem to have accepted ecommerce and showrooming (the practice of checking products at a physical store, while buying them online) as realities, and are now willing to explore multiple sales channels, with ecommerce being a big part of the plan.In 2014, no ecommerce player will be forgiven for ignoring mobile devices. At the same time, don’t think of the multi-channel approach as a strategy in itself. The real strategy is customer service. And since the customer buys through multiple channels, you need to be present in most.Startups Will Continue to Mushroom; Most Will PerishSetting up an ecommerce business for the domestic market was always easy; there are actually online guides that claim to help you set one up in 5 minutes. 2014 will continue the trend of more ecommerce startups opening shop and joining the gold rush. Sadly, do not see most of them being able to deal effectively with the skyrocketing costs of customer acquisition.Setting up an ecommerce website is nothing. Setting up a business that executes its mission — while sustaining economic principles — is the challenge.
http://internetretailing.net/2010/12/multichannel-shoppers-spend-82-more/http://www.zdnet.com/in/india-e-commerce-industry-faces-consolidation-7000016219/http://www.atkearney.com/consumer-products-retail/global-retail-development-index/full-report/-/asset_publisher/oPFrGkbIkz0Q/content/2013-global-retail-development-index/10192Logistics and Reverse LogisticsUnless you are exclusively selling digital downloads, you will have to develop a strong logistics process. Effective logistics has repeatedly proven to be a strong competitive advantage for online, as well as offline, retailers. The costs associated with cross-border logistics can be the tipping point for your ecommerce business.But it is not just about the costs. It is also about reliability and predictability. I have come across several small ecommerce businesses that work on the premise that their role ends once they can prove that they handed over the goods to the logistics provider. But that is not how the customer thinks. Customers believe that you are responsible for ensuring that the product reaches them.And if your delivery logistics are complex, imagine the complexity of reverse logistics. Given the costs, customs duties, and documentation, many ecommerce players may not be able to provide reverse logistics in cross-border situations.
http://internetretailing.net/2010/12/multichannel-shoppers-spend-82-more/http://www.zdnet.com/in/india-e-commerce-industry-faces-consolidation-7000016219/http://www.atkearney.com/consumer-products-retail/global-retail-development-index/full-report/-/asset_publisher/oPFrGkbIkz0Q/content/2013-global-retail-development-index/10192Organizational ReadinessAny discussion on the constraints to international ecommerce will be incomplete if we do not focus on the business’s own readiness for selling abroad. Right from an appreciation of local tastes to sensitivity for cultural factors, you must develop a deep understanding of every market you intend to tap.Despite the list of challenges mentioned in this article, cross-border ecommerce presents huge business potential in growing economies around the world. A judicious approach will help you reap the fruits of cross-border ecommerce.
OFFLINE COMMERCESTILL THE BULWARK OF RETAIL COMMERCE IN THE WORLDBUT RAPIDLY CHANGING CUSTOMER PREFERENCES WILL FORCE EVOLUTIONMultichannel shoppers spend 82% more compared to those who only buy in-storeNo one country emerged as the hottest new market for retail expansion38% of all retail transactions are now influenced by the internet in UKThe multi-channel consumer is particularly well informed about the products they buy and this greater confidence is resulting in a higher value and a higher volume of purchases.Retailers have, to a great extent been like the allegorical frog in a pot of water that slowly comes to a boil without it realizing it.eCommerce is going to keep growing until traditional retailers start delivering a more engaging in store experience and even then that will just slow its growth.increasingly polarized world of greater channel fragmentation that will result in greater non-store retail growth and smaller retail formats.Its easy to flog offline but real issues exist OFFLINE TO ONLINE – TRANSITIONAL CHALLENGESBig challenge for retail – turning online “saves” into offline purchasesOrganizational readiness Paradigm shift towards consumer taking over powerretailers will need to prepare for a wall-less omnichannel retail worldconsumers believe the best thing retailers can do to improve shopping is to better integrate the offline and online shopping experience. The same study found that 89% of consumers want retailers to let them shop in the way that is most convenient for them.
OFFLINE COMMERCESTILL THE BULWARK OF RETAIL COMMERCE IN THE WORLDBUT RAPIDLY CHANGING CUSTOMER PREFERENCES WILL FORCE EVOLUTIONMultichannel shoppers spend 82% more compared to those who only buy in-storeNo one country emerged as the hottest new market for retail expansion38% of all retail transactions are now influenced by the internet in UKThe multi-channel consumer is particularly well informed about the products they buy and this greater confidence is resulting in a higher value and a higher volume of purchases.Retailers have, to a great extent been like the allegorical frog in a pot of water that slowly comes to a boil without it realizing it.eCommerce is going to keep growing until traditional retailers start delivering a more engaging in store experience and even then that will just slow its growth.increasingly polarized world of greater channel fragmentation that will result in greater non-store retail growth and smaller retail formats.Its easy to flog offline but real issues exist OFFLINE TO ONLINE – TRANSITIONAL CHALLENGESBig challenge for retail – turning online “saves” into offline purchasesOrganizational readiness Paradigm shift towards consumer taking over powerretailers will need to prepare for a wall-less omnichannel retail worldconsumers believe the best thing retailers can do to improve shopping is to better integrate the offline and online shopping experience. The same study found that 89% of consumers want retailers to let them shop in the way that is most convenient for them.
http://internetretailing.net/2010/12/multichannel-shoppers-spend-82-more/ECOMMERCE – OFFLINE COMMERCEHOPE EXISTS- As online sales skyrocket in developing markets, an online presence is a low-risk way to test new markets and complement existing store footprints. - retailers will have a more granular comprehension of product movement.- speed of technology innovation will further transform the retail landscape- “Are you omni?” Because, make no mistake, your shoppers are.- It's time to play to win and stop playing not to loseGenerational difference is creating two mega-cohorts – the ‘over 50’s’ and ‘under 30’s’ – dividing markets into two distinct shopping nations. “The demographic and income gaps between shopper segments are expected to widen creating more shopper segments with different expectations for product offerings and shopping experiences,” said Bryan Gildenberg, Kantar Retail’s Chief Knowledge Officer. “Retailers must do away with the ‘one size Forward-thinking retailers should diversify format portfolios, test smaller footprints and offer niche products targeted to specific shopper segments.”“Retailers must rethink where and how they sell and operate for future growth. Brick-and-mortar retail operators will be under pressure to balance localization and personalization in an increasingly global world. Retailers will need to seek a balance between global skill sets that can be applied everywhere and a need to adapt to the local market.”
http://internetretailing.net/2010/12/multichannel-shoppers-spend-82-more/ECOMMERCE – OFFLINE COMMERCEHOPE EXISTS- As online sales skyrocket in developing markets, an online presence is a low-risk way to test new markets and complement existing store footprints. - retailers will have a more granular comprehension of product movement.- speed of technology innovation will further transform the retail landscape- “Are you omni?” Because, make no mistake, your shoppers are.- It's time to play to win and stop playing not to loseGenerational difference is creating two mega-cohorts – the ‘over 50’s’ and ‘under 30’s’ – dividing markets into two distinct shopping nations. “The demographic and income gaps between shopper segments are expected to widen creating more shopper segments with different expectations for product offerings and shopping experiences,” said Bryan Gildenberg, Kantar Retail’s Chief Knowledge Officer. “Retailers must do away with the ‘one size Forward-thinking retailers should diversify format portfolios, test smaller footprints and offer niche products targeted to specific shopper segments.”“Retailers must rethink where and how they sell and operate for future growth. Brick-and-mortar retail operators will be under pressure to balance localization and personalization in an increasingly global world. Retailers will need to seek a balance between global skill sets that can be applied everywhere and a need to adapt to the local market.”
http://internetretailing.net/2010/12/multichannel-shoppers-spend-82-more/ECOMMERCE – OFFLINE COMMERCEHOPE EXISTS- As online sales skyrocket in developing markets, an online presence is a low-risk way to test new markets and complement existing store footprints. - retailers will have a more granular comprehension of product movement.- speed of technology innovation will further transform the retail landscape- “Are you omni?” Because, make no mistake, your shoppers are.- It's time to play to win and stop playing not to loseGenerational difference is creating two mega-cohorts – the ‘over 50’s’ and ‘under 30’s’ – dividing markets into two distinct shopping nations. “The demographic and income gaps between shopper segments are expected to widen creating more shopper segments with different expectations for product offerings and shopping experiences,” said Bryan Gildenberg, Kantar Retail’s Chief Knowledge Officer. “Retailers must do away with the ‘one size Forward-thinking retailers should diversify format portfolios, test smaller footprints and offer niche products targeted to specific shopper segments.”“Retailers must rethink where and how they sell and operate for future growth. Brick-and-mortar retail operators will be under pressure to balance localization and personalization in an increasingly global world. Retailers will need to seek a balance between global skill sets that can be applied everywhere and a need to adapt to the local market.”
http://internetretailing.net/2010/12/multichannel-shoppers-spend-82-more/ECOMMERCE – OFFLINE COMMERCEHOPE EXISTS- As online sales skyrocket in developing markets, an online presence is a low-risk way to test new markets and complement existing store footprints. - retailers will have a more granular comprehension of product movement.- speed of technology innovation will further transform the retail landscape- “Are you omni?” Because, make no mistake, your shoppers are.- It's time to play to win and stop playing not to loseGenerational difference is creating two mega-cohorts – the ‘over 50’s’ and ‘under 30’s’ – dividing markets into two distinct shopping nations. “The demographic and income gaps between shopper segments are expected to widen creating more shopper segments with different expectations for product offerings and shopping experiences,” said Bryan Gildenberg, Kantar Retail’s Chief Knowledge Officer. “Retailers must do away with the ‘one size Forward-thinking retailers should diversify format portfolios, test smaller footprints and offer niche products targeted to specific shopper segments.”“Retailers must rethink where and how they sell and operate for future growth. Brick-and-mortar retail operators will be under pressure to balance localization and personalization in an increasingly global world. Retailers will need to seek a balance between global skill sets that can be applied everywhere and a need to adapt to the local market.”
ECOMMERCE – OFFLINE COMMERCEHOPE EXISTS- As online sales skyrocket in developing markets, an online presence is a low-risk way to test new markets and complement existing store footprints. - retailers will have a more granular comprehension of product movement.- speed of technology innovation will further transform the retail landscape- “Are you omni?” Because, make no mistake, your shoppers are.- It's time to play to win and stop playing not to loseGenerational difference is creating two mega-cohorts – the ‘over 50’s’ and ‘under 30’s’ – dividing markets into two distinct shopping nations. “The demographic and income gaps between shopper segments are expected to widen creating more shopper segments with different expectations for product offerings and shopping experiences,” said Bryan Gildenberg, Kantar Retail’s Chief Knowledge Officer. “Retailers must do away with the ‘one size Forward-thinking retailers should diversify format portfolios, test smaller footprints and offer niche products targeted to specific shopper segments.”“Retailers must rethink where and how they sell and operate for future growth. Brick-and-mortar retail operators will be under pressure to balance localization and personalization in an increasingly global world. Retailers will need to seek a balance between global skill sets that can be applied everywhere and a need to adapt to the local market.”
ECOMMERCE – OFFLINE COMMERCEHOPE EXISTS- As online sales skyrocket in developing markets, an online presence is a low-risk way to test new markets and complement existing store footprints. - retailers will have a more granular comprehension of product movement.- speed of technology innovation will further transform the retail landscape- “Are you omni?” Because, make no mistake, your shoppers are.- It's time to play to win and stop playing not to loseGenerational difference is creating two mega-cohorts – the ‘over 50’s’ and ‘under 30’s’ – dividing markets into two distinct shopping nations. “The demographic and income gaps between shopper segments are expected to widen creating more shopper segments with different expectations for product offerings and shopping experiences,” said Bryan Gildenberg, Kantar Retail’s Chief Knowledge Officer. “Retailers must do away with the ‘one size Forward-thinking retailers should diversify format portfolios, test smaller footprints and offer niche products targeted to specific shopper segments.”“Retailers must rethink where and how they sell and operate for future growth. Brick-and-mortar retail operators will be under pressure to balance localization and personalization in an increasingly global world. Retailers will need to seek a balance between global skill sets that can be applied everywhere and a need to adapt to the local market.”
STRATEGIES FOR TRADITIONAL OFFLINE RETAILERS Total value chain management: Retailers will need to integrate themselves seamlessly into their shoppers’ replenishment processes, and best-in-class retailers will find ways to act as a bridge between this real-time consumer data and the rest of the supply chain.Dynamic clustering to optimize fragmented growth: Forward-looking retailers will reframe the way their teams think about retail by consistently experimenting with structure and adapting it to shoppers’ cultures.Competing on a truly global scale: Best-in-class retailers will operate using the concept of trading ecosystems, capable of understanding how those ecosystems require different competitive strategies.Branding in omnichannel space: Leading retailers will need to build key capabilities and new multimedia, omnichannel-enabling tools to allow customers to interface through any channel of their preference on a 24/7 basis.Managing data security and privacy: Retailers will need to master building digital engagement segmentation, cost/benefit/risk management and reputation recovery processes.Managing diverse retail models: Leading retailers will need to address the challenges to their economic models and adapt their frame of mind on store formats, employment models and return on investment.----Find customersSatisfy customersVarious value chains on logistics
Perfect Example of Globalization – Instant access to the largest market available - 1.5 billion connected people and growing!Simply the most cost effective way to open a business. Leveraged the most radical innovations – The internet & mobileForced Retailers to break old paradigms