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Making information technology work for rural india

presentation at the launch event of Rural Development SIG of Internet Society

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Making information technology work for rural india

  1. 1. Making information Technology work for Rural India Ramanjaneyulu
  2. 2. Centre for Sustainable Agriculture 50,000 farmers directly and 200,000 farmers indirectly Agroecological Approaches • Organic/Natural Farming • Adapting to Climate Change • PGS Regional Council • Open Source Seed Initiative Diversifying Livelihoods • Supplementary/ complementary livelihoods • Building knowledge, skills and attitude • Individual/group enterprises • Handholding support Building Producer Organizations • Supporting FPOs, CBOs, SHGs • Food hubs • Sahaja Aharam Retail Improving Governance • Research and Analysis of policy support and regulatory systems • Monitoring performance of public support systems • Kisan Mitra Helpline Caring for those who feed the nation
  3. 3. Focus of work 2019 Sikkim Tripura Punjab Maharashtra Telangana Andhra Pradesh CSA offices and Project sites (6 states)
  4. 4. Context • India lives in villages • 60% of population • Low income-low literacy-low skills • Technology access-internet, mobile phones accessible • Content: mostly to access rural markets and clients
  5. 5. Key areas to work on To build Infrastructure Public Services Communication To improve Health Education Livelihoods To generate Resilience Employment Economic activity
  6. 6. Problems • People related • Agricultural related problems • Infrastructure related problems • Economic problems • Social and Cultural problems • Leadership related problems • Administrative problems
  7. 7. People related • Traditional way of thinking. • Poor understanding. • Low level of education to understand • Developmental efforts and new technology. • Deprived psychology and scientific orientation. • Lack of confidence. • Poor awareness. • Low level of education. • Existence of unfelt needs. • Personal ego.
  8. 8. Agriculture related • Lack of expected awareness, knowledge, skill and attitude. • Unavailability of inputs. • Poor marketing facility. • Insufficient extension staff and services. • Multidimensional tasks to extension personnel. • Small size of land holding. • Division of land. • Unwillingness to work and stay in rural areas.
  9. 9. The current crisis in rural India Land Labor Inputs Subsidies Capital Yield Prices Income Production resources Risks •Pests and Diseases •Droughts •Floods Moving away from the hands of Cultivators Yields are stagnated Prices not being remunerative Ecological risks •Groundwater depletion •Pesticide poisoning •Soil salinity etc Living costs Livelihood/Income sources Social security
  10. 10. Poor infrastructure facilities • Water • Electricity • Transport • Educational institutions • Communication • Health • Employment • Storage facility etc
  11. 11. Economic problems • Unfavorable economic condition to adopt high cost technology. • High cost of inputs/services • Under privileged rural industries
  12. 12. Leadership • Leadership among the hands of inactive and incompetent people. • Self interest of leaders. • Biased political will
  13. 13. Administrative problems • Political interference. • Lack of motivation and interest. • Unwillingness to work in villages. • Improper utilization of budget. • No proper monitoring of programs and lack in their implementation
  14. 14. 1800 120 3244; 08500 98 3300 • Cluster level • Making public support services accessible for farmers • FPOs, Farmer Service Centres, Volunteers, Department • District Level • Coordinating with various line departments • Distress Helpline to resolve grievances and rapid response in case of extremities • State and National Level • Monitoring public support services for farmers • Policy Research and advocacy KisanMitra Improving governance of agriculture support systems
  15. 15. Central Team District Level Coordination Farmers direct calls Field coordinators Farmer Service Centres Farmer Producer Organisations District Level Coordination Field coordination Kisan Mitra Model http://kisanmitra.ekrishi.net
  16. 16. KisanMitra Farmer Service Centres • FPOs and Women SHGs • Departments/offices • 100 centres in AP and telangana • Provide all services to farmers – Extension support – Inputs – Custom hiring centre – Financial linkages – Procurement for market
  17. 17. v KisanMitra improving governance
  18. 18. KISAN MITRA - IMPACT AREAS ● Distress/Suicide Farmer Families ○ Pesticide Poisoning ○ Distress Case Counselling & Relief ○ Education for children & Livelihood support ○ Ex-Gratia & other beneficiary schemes ○ Welfare schemes being targeted to Distressed & Needy ● Improving Access to Credit ● Resolving land title related issues ● Feed back to the district and state level bankers committees ● Facilitating ~5000 LEC cards & JLG Group Loans for Tenant Farmers (All Districts) ● Crop Loss & Compensation ● Improving Policies like PMFBY(Crop Insurance) by feedback ● Analysis and presentations on natural disasters like drought, floods, Hailstorms etc ● Improving access to markets ● Open procurement centres ● Timely payments ● Other support systems ● Electricity issues like Transformer Issues, Loose Wires, New connections to villages etc., ● Water supply and Irrigation/Canal related issues proactively resolved ● Grouping of Issues of FPOs, SHGs and collectively representing & Solving ● Revenue & Rythu Bandhu Issues followed up & communicated ● Improving Regulations: Seeds, Pesticides etc
  19. 19. Farmer Field Schools • Training every farmer • Practitioners as trainers • Knowledge based extension
  20. 20. Bio villages • Natural/organic farming • Adapting to climate change • Alternate livelihoods • Water Positive farming • Carbon neutral villages
  21. 21. Creating Livelihoods Sericulture Backyard Poultry Honey Production • Developing Livelihoods Plan • Building the capacities • Green Enterprises for Bioinputs • Providing linkages For diversifying incomes and assets Composting Azolla Sheep and Goat
  22. 22. Incubating community institutions and enterprises • Organising Federations of farmers groups • Farmer Producer Organisations • Farmer Cooperatives-16 in Andhra Pradesh, 4 in Telangana, 2 in Sikkim • Farmer Producer Companies: 7 in Telangana, 1 in Maharashtra, 2 in Tripura • Handholding Supporting 225 in Telangana • Hand holding support to 78 FPOs in Andhra Pradesh • Organic Retail Marketing through Consumer Cooperative, Hyderabad
  23. 23. Support Services FPOs Extension Services Business Planning Financial Mobilisation Management and Governance Quality Management Convergence with ongoing programs and schemes Market linkages Value addition
  24. 24. • Natural/Organic Food directly from farmers • Food/Nutritional Counselling for consumers • Better price to farmers • FPOhub to incubate farmer producer organisations
  25. 25. farm support services http://www.ekrishi.net • Pestoscope • FARMetrix • FPOhub • Traceability • MARKET • HIRE • FINANCE • KisanMitra
  26. 26. Areas for cooperation • Building open source tools and knowledge systems • Standardisation and Integration protocols • Access to data and analytics-financial, weather, market etc • Crowd sourced information for social audit • Building knowledge and skills for people • Volunteering • Partnerships • Innovative business models
  27. 27. Centre for sustainable agriculture http://www.csa-india.org http://www.krishi.tv http://www.ekrishi.net http://www.sahajaaharam.com eKrishi : 08500 68 3300 Sahaja Aharam : 08500 78 33 00 Rytu Swarajya Vedhika: 08500 98 33 00 mobile : 090 0069 9702 csa@csa-india.org, Facebook: ramoo.agripage

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