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Bajaj electronics
Bajaj Electronics a Retail store
 Retailing includes all the activities in
selling goods or services directly to final
co...
Process includes in Retail Management
Characteristics of Retailing
 It offers direct interaction
 Customer service
 Different forms
 More employment opportu...
Available products
 Home appliances electronic
 Telecom products
 Photography equipment
 Kitchen equipment
 Computer ...
Associated Brands
Display techniques
 They mainly concentrate on product
differentiation and brand segregation
 All LED’s are connected wi...
Existing pricing
 Value pricing
 Time pricing
 Bundling
 Psychological pricing
Customer service
 Sales& Bajaj financial support executives they
briefly explain the product manufactured by various
bran...
Offers and discounts
 Scratch card
 Bumper draw
 Seasonal/festivels
offers
Warrenty
 Bajaj Electronics is not liable for the Mis placements
of products or any violation of official warrenty
provid...
Financial Support
Major Competitors
Retail Electronic store management
Retail Electronic store management
Retail Electronic store management
Retail Electronic store management
Retail Electronic store management
Retail Electronic store management
Retail Electronic store management
Retail Electronic store management
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Retail Electronic store management

Retail Management

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Retail Electronic store management

  1. 1. Bajaj electronics
  2. 2. Bajaj Electronics a Retail store  Retailing includes all the activities in selling goods or services directly to final consumer for personal , non business use  “every sale of goods and services to final consumer –food products, apparels, movie tickets”
  3. 3. Process includes in Retail Management
  4. 4. Characteristics of Retailing  It offers direct interaction  Customer service  Different forms  More employment opportunities  Sale promotions are different at this point only
  5. 5. Available products  Home appliances electronic  Telecom products  Photography equipment  Kitchen equipment  Computer hardware and peripherals  Water systems
  6. 6. Associated Brands
  7. 7. Display techniques  They mainly concentrate on product differentiation and brand segregation  All LED’s are connected with LAN connection
  8. 8. Existing pricing  Value pricing  Time pricing  Bundling  Psychological pricing
  9. 9. Customer service  Sales& Bajaj financial support executives they briefly explain the product manufactured by various brands and EMI facilities provided by them  Bajaj electronics also offers Online portal for customers to buy the products ,With flexible & secure payment options  Net Banking  Cards
  10. 10. Offers and discounts  Scratch card  Bumper draw  Seasonal/festivels offers
  11. 11. Warrenty  Bajaj Electronics is not liable for the Mis placements of products or any violation of official warrenty provided by the manufacturer  It performs only a Third party sales between customer and manufacturers
  12. 12. Financial Support
  13. 13. Major Competitors

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