Tools Shoot Out - SEMPDX SearchFest
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Jon Henshaw walks you through the tools he recommends when doing an Internet marketing campaign.
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Tools Shoot Out - SEMPDX SearchFest
- 1. Tools Shoot Out Jon Henshaw Co-Founder & CPO Raven Internet Marketing Tools @RavenJon Friday, February 22, 13
- 2. Let’s start at the beginning Friday, February 22, 13
- 3. Friday, February 22, 13 http://domai.nr/
- 4. Friday, February 22, 13 http://www.domaintools.com/
- 5. Friday, February 22, 13 http://wordpress.org/
- 6. Friday, February 22, 13 http://www.initializr.com/
- 7. Friday, February 22, 13 http://lab.maltewassermann.com/viewport-resizer/
- 8. WordPress Plugins • Header Footer • Schema Creator • Gravity Forms • Go Codes • W3 Total Cache (AWS) Friday, February 22, 13
- 9. Now let’s optimize the crap out of this site! Friday, February 22, 13
- 10. Friday, February 22, 13 http://www.screamingfrog.co.uk/seo-spider/
- 11. Friday, February 22, 13 http://raventools.com/
- 12. Friday, February 22, 13 http://gtmetrix.com/
- 13. Time for research! Friday, February 22, 13
- 14. Friday, February 22, 13 http://raventools.com/blog/seo-competitor-analysis-checklist/
- 15. Friday, February 22, 13 Who are your competitors? Google it.
- 16. Friday, February 22, 13 http://www.opensiteexplorer.org/
- 17. Friday, February 22, 13 https://www.majesticseo.com/
- 18. Friday, February 22, 13 http://raventools.com
- 19. Friday, February 22, 13 http://raventools.com
- 20. Friday, February 22, 13 http://semrush.com
- 21. Strategy • Content • Social • Link Building / Outreach • Email Friday, February 22, 13
- 22. Goals • Affiliate Links • Newsletter Signup • Interest/Leads Form • Page Views • General Traffic/ Conversion Improvements Friday, February 22, 13
- 23. Friday, February 22, 13 http://gaconfig.com/
- 24. Friday, February 22, 13 http://piwik.org/
- 25. Friday, February 22, 13 http://piwik.org/docs/tracking-goals-web-analytics/
- 26. Time to create some content! Friday, February 22, 13
- 27. Friday, February 22, 13 http://raventools.com (Open Calais)
- 28. Friday, February 22, 13 http://rt.ly
- 29. Friday, February 22, 13 http://www.textbroker.com/
- 30. Friday, February 22, 13 http://www.writeraccess.com/
- 31. Friday, February 22, 13 http://raventools.com (Scribe Analysis)
- 32. Friday, February 22, 13 http://www.zemanta.com/
- 33. Establish and grow my social presence Friday, February 22, 13
- 34. Friday, February 22, 13 http://knowem.com/
- 35. Friday, February 22, 13 http://sendible.com/
- 36. Friday, February 22, 13 http://bufferapp.com/
- 37. Friday, February 22, 13 http://sproutsocial.com/
- 38. Friday, February 22, 13 http://raventools.com Manage all/multiple accounts in one location -- Hootsuite, UberVU, Social Fresh, Raven
- 39. Friday, February 22, 13 http://raventools.com
- 40. Friday, February 22, 13 https://www.stumbleupon.com/pd
- 41. Friday, February 22, 13 http://www.zemantamedia.com/ (also auto exports via API to Raven’s Link Manager)
- 42. Finding and Managing Sites Friday, February 22, 13
- 43. Friday, February 22, 13 Buzzstream, which is works well for large teams that want a more spreadsheet-like experience
- 44. Friday, February 22, 13
- 45. Friday, February 22, 13 Google blog search is the easiest way to find blogs and bloggers
- 46. Friday, February 22, 13 Add sites to Link Manager using Chrome Toolbar -- also leave notes to share with team or remind myself
- 47. Friday, February 22, 13 http://raventools.com
- 48. Friday, February 22, 13 Ontolo link prospecting -- exports to via API to Raven
- 49. Friday, February 22, 13 Link Prospector -- exports to via API to Raven
- 50. Friday, February 22, 13 http://raventools.com
- 51. Finding and Managing Contacts Friday, February 22, 13
- 52. Friday, February 22, 13 http://raventools.com Use Find Contacts feature and create contact associated with link record
- 53. Friday, February 22, 13 http://www.fullcontact.com/ Use FullContact to get additional info once you know their email or social handle
- 54. Friday, February 22, 13 Use Google Ripples to find connected contacts/networks
- 55. Friday, February 22, 13 Create lists in Twitter to help you better target people
- 56. Friday, February 22, 13 http://followerwonk.com
- 57. Friday, February 22, 13 https://www.peerindex.com/
- 58. Friday, February 22, 13 Create non-crappy message templates and keep track of messages -- Raven does this and buzzstream does too, but Toutapp is AMAZING at this.
- 59. Friday, February 22, 13 http://toutapp.com
- 60. Monitor Performance Friday, February 22, 13
- 61. Friday, February 22, 13 http://simplymeasured.com
- 62. Friday, February 22, 13 http://www.customreportsharing.com/
- 63. Friday, February 22, 13 http://raventools.com
- 64. Friday, February 22, 13 build reports for your customers
- 65. Bam! Friday, February 22, 13