1. Tobacco Market in Japan
Report Details:
Published:November 2012
No. of Pages: 53
Price: Single User License – US$1900
"On 11 March 2011, the Tohoku region of Japan experienced a massive earthquake which set off
a tsunami. This dual disaster resulted in widespread and severe destruction. Japan Tobacco Inc’s
production facilities were severely affected and were forced to temporarily terminate production of
cigarettes. Japan Tobacco Inc is the leading manufacturer in Japan and its supply shortage
induced consumers to substitute with other imported brands. Competitors’ volume sales
demonstrated strong growth in...
Euromonitor International's Tobacco in Japan report offers a comprehensive guide to the size and
shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing
you to identify the sectors driving growth. It identifies the leading companies, the leading brands
and offers strategic analysis of key factors influencing the market - be the new legislative,
distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Cigarettes, Cigarettes Including RYO Stick Equivalent, Cigars, Smokeless
Tobacco, Smoking Tobacco.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and
distribution data.
Why buy this report?
* Get a detailed picture of the Tobacco market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports,
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network of over 800 analysts worldwide, Euromonitor International has a unique capability to
develop reliable information resources to help drive informed strategic planning.
"

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Major points covered in Table of Contents of this report include
"TOBACCO IN JAPAN
Euromonitor International
November 2012
LIST OF CONTENTS AND TABLES
Executive Summary
March 2011 Earthquake Affects Market Landscape of Cigarettes
Economy Cigarettes Register Strongest Growth
Low and Ultra Low Tar Cigarettes Increase in Popularity
Value Sales of Cigarettes Increase While Volume Declines
Consumers Increase Purchase of Ryos To Economise on Tobacco Spending
Operating Environment
Legislative Overview/ Fctc Ratification
Summary 1 Legislation Summary at a Glance
Country-specific Legislation:
Minimum Legal Smoking Age
Smoking Prevalence
Table 1 Smoking Prevalence in Adult Population 2006-2011
Table 2 Number of Smokers by Gender 2006-2011
Tar Levels
Health Warnings
Advertising and Sponsorship
Point-of-sale Display Bans
Smoking in Public Places
Low Ignition Propensity (lip) Regulation
'reduced Harm'
Electronic Cigarettes
Litigation
Death by Cause
Table 3 Death by Cause 2007-2011
Taxation and Pricing
Duty Paid Packet Marks
Taxation Rates
Table 4 Taxation and Duty Levies 2006-2011
Average Cigarette Pack Price Breakdown
Table 5 Average Cigarette Pack Price Breakdown: Brand Examples

3. Production/imports/exports
Illicit Trade in Cigarettes
Market Indicators
Table 6 Illicit Trade Estimate of Cigarettes by Volume 2006-2011
Market Data
Table 7 Sales of Tobacco by Category: Volume 2006-2011
Table 8 Sales of Tobacco by Category: Value 2006-2011
Table 9 Sales of Tobacco by Category: % Volume Growth 2006-2011
Table 10 Sales of Tobacco by Category: % Value Growth 2006-2011
Table 11 Forecast Sales of Tobacco by Category: Volume 2011-2016
Table 12 Forecast Sales of Tobacco by Category: Value 2011-2016
Table 13 Forecast Sales of Tobacco by Category: % Volume Growth 2011-2016
Table 14 Forecast Sales of Tobacco by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 2 Research Sources
British American Tobacco Japan Ltd in Tobacco (japan)
Strategic Direction
Key Facts
Summary 3 British American Tobacco Japan Ltd : Key Facts
Company Background
Production
Competitive Positioning
Summary 4 British American Tobacco Japan Ltd: Competitive Position 2011
Japan Tobacco Inc in Tobacco (japan)
Strategic Direction
Key Facts
Summary 5 Japan Tobacco Inc : Key Facts
Summary 6 Japan Tobacco Inc : Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Japan Tobacco Inc : Competitive Position 2011
Philip Morris Japan Kk in Tobacco (japan)
Strategic Direction
Key Facts
Summary 8 Phillip Morris Japan KK : Key Facts
Company Background
Production
Competitive Positioning
Summary 9 Philip Morris Japan KK: Competitive Position 2011
Headlines

4. Trends
Competitive Landscape
New Product Developments
Summary 10 Cigarettes - New Product Launches
Distribution
Prospects
Category Background
Cigarettes: Price Bands
Summary 11 Cigarette Price Band Definitions
Cigarettes: Menthol/standard
Flavour Threads and Capsule Filters:
Cigarettes: Filter/non-filter
Cigarettes: Carbon/standard Filter
Cigarettes: Filter Length
Cigarettes: Regular Vs Slims Vs Superslims
Cigarettes: Pack Size
Cigarettes: Pack Type
Category Data
Table 15 Sales of Cigarettes by Tar Level: Volume 2006-2011
Table 16 Sales of Cigarettes by Tar Level: Value 2006-2011
Table 17 Sales of Cigarettes by Tar Level: % Volume Growth 2006-2011
Table 18 Sales of Cigarettes by Tar Level: % Value Growth 2006-2011
Table 19 Sales of Cigarettes by Price Band: % Volume Breakdown 2006-2011
Table 20 Sales of Cigarettes by Standard/Menthol: % Volume Breakdown 2006-2011
Table 21 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2006-2011
Table 22 Sales of Cigarettes by Filter Vs Non-filter: % Volume Breakdown 2006-2011
Table 23 Sales of Filter Cigarettes by Carbon Vs Non-carbon: % Volume Breakdown 2006-2011
Table 24 Sales of Cigarettes by Length: % Volume Breakdown 2006-2011
Table 25 Sales of Cigarettes by Regular/Slim/Superslim: % Volume Breakdown 2007-2011
Table 26 Sales of Cigarettes by Pack Size: % Volume Breakdown 2006-2011
Table 27 Sales of Cigarettes by Pack Type: % Volume Breakdown 2006-2011
Table 28 Cigarettes Company Shares 2007-2011
Table 29 Cigarettes Brand Shares 2008-2011
Table 30 Sales of Cigarettes by Distribution Format: % Analysis 2006-2011
Table 31 Cigarettes: Production, Imports and Exports: Total Volume 2006-2011
Table 32 Forecast Sales of Cigarettes by Tar Level: Volume 2011-2016
Table 33 Forecast Sales of Cigarettes by Tar Level: Value 2011-2016
Table 34 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2011-2016
Table 35 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2011-2016
Table 36 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2011-2016
Table 37 Forecast Sales of Cigarettes by Standard/Menthol: % Volume Breakdown 2011-2016
Table 38 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2011-2016

5. Table 39 Forecast Sales of Cigarettes by Filter Vs Non-filter: % Volume Breakdown 2011-2016
Table 40 Forecast Sales of Filter Cigarettes by Carbon Vs Non-carbon: % Volume Breakdown
2011-2016
Table 41 Forecast Sales of Cigarettes by Length: % Volume Breakdown 2011-2016
Table 42 Forecast Sales of Cigarettes by Regular/Slim/Superslim: % Volume Breakdown 2011-
2016
Table 43 Forecast Sales of Cigarettes by Pack Size: % Volume Breakdown 2011-2016
Table 44 Forecast Sales of Cigarettes by Pack Type: % Volume Breakdown 2011-2016
Headlines
Trends
Handmade Versus Machine Manufactured Splits
Table 45 Sales of Cigars by Handmade vs Machine-made: % Volume Breakdown 2007-2011
Table 46 Sales of Cigars by Handmade vs Machine-made: % Value Breakdown 2007-2011
Competitive Landscape
New Product Developments
Summary 12 Cigars - New Product Launches
Distribution
Prospects
Category Data
Table 47 Sales of Cigars by Category: Volume 2006-2011
Table 48 Sales of Cigars by Category: Value 2006-2011
Table 49 Sales of Cigars by Category: % Volume Growth 2006-2011
Table 50 Sales of Cigars by Category: % Value Growth 2006-2011
Table 51 Sales of Cigars by Handmade vs Machine-manufactured: % Volume Breakdown 2006-
2011
Table 52 Sales of Cigars by Handmade vs Machine-manufactured: % Value Breakdown 2006-
2011
Table 53 Company Shares of Cigars Excluding Cigarillos 2007-2011
Table 54 Brand Shares of Cigars Excluding Cigarillos 2008-2011
Table 55 Company Shares of Cigarillos 2007-2011
Table 56 Brand Shares of Cigarillos 2008-2011
Table 57 Sales of Cigars by Distribution Format: % Analysis 2006-2011
Table 58 Forecast Sales of Cigars by Category: Volume 2011-2016
Table 59 Forecast Sales of Cigars by Category: Value 2011-2016
Table 60 Forecast Sales of Cigars by Category: % Volume Growth 2011-2016
Table 61 Forecast Sales of Cigars by Category: % Value Growth 2011-2016
Headlines
Trends
the Role and Effect of Cannabis/marijuana
Distribution
Competitive Landscape
New Product Developments

6. Summary 13 Smoking Tobacco - New Product Launches
Prospects
Category Data
Table 62 Sales of Smoking Tobacco by Category: Volume 2006-2011
Table 63 Sales of Smoking Tobacco by Category: Value 2006-2011
Table 64 Sales of Smoking Tobacco by Category: % Volume Growth 2006-2011
Table 65 Sales of Smoking Tobacco by Category: % Value Growth 2006-2011
Table 66 Company Shares of RYO Tobacco 2007-2011
Table 67 Brand Shares of RYO Tobacco 2008-2011
Table 68 Company Shares of Pipe Tobacco 2007-2011
Table 69 Brand Shares of Pipe Tobacco 2008-2011
Table 70 Sales of Smoking Tobacco by Distribution Format: % Analysis 2006-2011
Table 71 Forecast Sales of Smoking Tobacco by Category: Volume 2011-2016
Table 72 Forecast Sales of Smoking Tobacco by Category: Value 2011-2016
Table 73 Forecast Sales of Smoking Tobacco by Category: % Volume Growth 2011-2016
Table 74 Forecast Sales of Smoking Tobacco by Category: % Value Growth 2011-2016
Headlines
Trends
New Product Developments
Summary 14 Smokeless Tobacco - New Product Launches
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