Presentation by Bronwen Wetton of the Tourism Community Development Trust. Given on 13 February 2012 for the Responsible Cape Town Pecha Kucha, part of Responsible Tourism Week 2012. www.responsiblecapetown.co.za/blog/how-to-use-rt-to-help-your-companys-bottom-line/
2. Background
• Formed in 2004.
• 4 members of the Tourism
Industry recognised the need for
help in many disadvantaged
areas.
• Working together & pooling funds
and resources could bring
significant change to local
communities
• More partners over the years
joined as Friends of the Trust
allowing more sustainable
projects to be undertaken
3. Our Goal
Bringing together all members in the Tourism & Hospitality
industry to create meaningful & long lasting change in
disadvantaged communities around us.
4. Projects To Date
Masikhule Crèche
Replaced Shack with brand new Crèche
5. Projects To Date
Baphumelele Educare Centre in Khayalitcha
The centre was in bad condition and was given a complete revamp.
6. Projects To Date
Rosalia’s Soup Kitchen
Rosie is an angel who provides food to 100s of hungry children daily.
The Trust rebuilt her kitchen into a proper brick structure attached to her home.
7. Projects To Date
Respite Home, Khayalitcha
Completed in 2007, 16 bedded clinic
9. Projects To Date
Blomvlei Library, Hanover Park
Hanover Park is a crime, gang & drug ridden community.
The new library will act as a place of safety, inspiration and education for the children.
10. Projects Gold Créche
Red Green and
To Date
From this: To this:
We replaced a shack with a new classroom with a Wendy House for the
crèche in Philippi to give the children a safe place during winter and summer.
11. “The travel and tourism industry could do more to reduce
poverty and support sustainable local economic development in
destination communities.
• Only 18% of companies questioned have sustainable supply
chains and procurement policies in place.”
•
WTM SURVEY 2011
12. Membership Options
Bronze Silver Gold
R1500 p/a R2500 p/a R4000 p/a
Platinum Diamond
R9000 p/a R10000 + p/a
Benefits include:
BEE Scorecard points
Tax deductible
Use of logo on marketing material/ website
And more…
13. Bring your clients to see the projects
Overseas visitors bring books to Blomvlei Library
15. Bring your staff to our volunteer days
Mandela Day 2011 – Overlanding Africa Staff
dig in compost and inserting tree supports.
16. More Mandela Day Volunteers
Picking up litter in the school grounds
17. World Responsible Tourism Day
SATSA members came out to plant trees to celebrate
World Responsible Tourism Day
18. Get in touch with communities around you.
“ tourism related industry members are starting to realise the real
positive impact a good sustainability programme
can make to both their profitability and to the
future of our planet.”
WTM SURVEY 2011
19. Support our fundraising events
We have an annual Fundraiser dinner which is always good fun while
supporting the work we do at the TCD Trust.
20. We thank you for the opportunity
to present the Tourism
Community Development Trust
to you.