This document discusses new opportunities for businesses to create participation commerce experiences at scale by involving customers, employees, and partners in product development and continuous improvement. It emphasizes that companies need to understand customer emotions, know what customers want them to become, and make business more human by focusing on the user experience. Participation commerce can involve customers submitting and collaborating on ideas through discovery, challenges, and integration with maker communities. The document recommends that companies strive for relevance by contributing to cultural shifts, understand customers' emotional needs to drive future growth, and co-create products and services that customers want to discuss and purchase through participation.
Generative AI for Social Good at Open Data Science East 2024
NEW POSSIBILITIES FOR CUSTOMER FOCUSED INNOVATORS
1. —
NEW OPPORTUNITIES FOR FUTURE AWARE BUSINESS LEADERS
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NEW POSSIBILITIES FOR CUSTOMER EXPERIENCE FOCUSED
INNOVATORS
Steve Jennings • Innotribe Sibos • 15 October, 2015 • Singapore
Creating participation commerce
experiences at scale
44. “I also tell customers that
they fulfill another vital
role: They are an avenue
to the truth. And in today’s
world, a CEO needs every
avenue to the truth that he
or she can find...”
– Jørgen Vig Knudstorp, CEO, LEGO
Group
Winning is a marathon, not a sprint, supported by authentic leadership, character and values.
Because the path to innovation takes commitment. If you are committed, your crowd will be committed, you will get to the good stuff, insights, ideas through to implementation.
do not compromise on values, seriously… you will be fucked. your values define you, it’s who you are.
Purpose + Vision :: Productivity Associates
Dialogue + Listening :: Collective Agency
Fairness + Dignity :: WD-40 Company and Collective Agency (a tie!)
Transparency :: NixonMcInnes
Accountability :: WD-40 Company
Individual + Collective :: Productivity Associates
Choice :: Happy
Integrity :: Menlo Innovations
Reflection + Evaluation :: SAYS
Decentralization :: SAYS
Winning is a marathon, not a sprint, supported by authentic leadership, character and values.
Because the path to innovation takes commitment. If you are committed, your crowd will be committed, you will get to the good stuff, insights, ideas through to implementation.
do not compromise on values, seriously… you will be fucked. your values define you, it’s who you are.
Purpose + Vision :: Productivity Associates
Dialogue + Listening :: Collective Agency
Fairness + Dignity :: WD-40 Company and Collective Agency (a tie!)
Transparency :: NixonMcInnes
Accountability :: WD-40 Company
Individual + Collective :: Productivity Associates
Choice :: Happy
Integrity :: Menlo Innovations
Reflection + Evaluation :: SAYS
Decentralization :: SAYS
Winning is a marathon, not a sprint, supported by authentic leadership, character and values.
Because the path to innovation takes commitment. If you are committed, your crowd will be committed, you will get to the good stuff, insights, ideas through to implementation.
do not compromise on values, seriously… you will be fucked. your values define you, it’s who you are.
Purpose + Vision :: Productivity Associates
Dialogue + Listening :: Collective Agency
Fairness + Dignity :: WD-40 Company and Collective Agency (a tie!)
Transparency :: NixonMcInnes
Accountability :: WD-40 Company
Individual + Collective :: Productivity Associates
Choice :: Happy
Integrity :: Menlo Innovations
Reflection + Evaluation :: SAYS
Decentralization :: SAYS
What we need from brands
What we need from brands
What we need from brands
What we need from brands
Winning is a marathon, not a sprint, supported by authentic leadership, character and values.
Because the path to innovation takes commitment. If you are committed, your crowd will be committed, you will get to the good stuff, insights, ideas through to implementation.
do not compromise on values, seriously… you will be fucked. your values define you, it’s who you are.
Purpose + Vision :: Productivity Associates
Dialogue + Listening :: Collective Agency
Fairness + Dignity :: WD-40 Company and Collective Agency (a tie!)
Transparency :: NixonMcInnes
Accountability :: WD-40 Company
Individual + Collective :: Productivity Associates
Choice :: Happy
Integrity :: Menlo Innovations
Reflection + Evaluation :: SAYS
Decentralization :: SAYS
Winning is a marathon, not a sprint, supported by authentic leadership, character and values.
Because the path to innovation takes commitment. If you are committed, your crowd will be committed, you will get to the good stuff, insights, ideas through to implementation.
do not compromise on values, seriously… you will be fucked. your values define you, it’s who you are.
Purpose + Vision :: Productivity Associates
Dialogue + Listening :: Collective Agency
Fairness + Dignity :: WD-40 Company and Collective Agency (a tie!)
Transparency :: NixonMcInnes
Accountability :: WD-40 Company
Individual + Collective :: Productivity Associates
Choice :: Happy
Integrity :: Menlo Innovations
Reflection + Evaluation :: SAYS
Decentralization :: SAYS
Winning is a marathon, not a sprint, supported by authentic leadership, character and values.
Because the path to innovation takes commitment. If you are committed, your crowd will be committed, you will get to the good stuff, insights, ideas through to implementation.
do not compromise on values, seriously… you will be fucked. your values define you, it’s who you are.
Purpose + Vision :: Productivity Associates
Dialogue + Listening :: Collective Agency
Fairness + Dignity :: WD-40 Company and Collective Agency (a tie!)
Transparency :: NixonMcInnes
Accountability :: WD-40 Company
Individual + Collective :: Productivity Associates
Choice :: Happy
Integrity :: Menlo Innovations
Reflection + Evaluation :: SAYS
Decentralization :: SAYS