All about apple just in one place

1. APPLE INC.
By.
Sharma Rishabh

2. Road Map
History
Some Interesting Facts About
Apple
Company Profile
Mission &Vision
Market Share
SWOT Analysis
Conclusion

3. 1974
The idea for Apple
Computers was
BORN
1976
First Computer was
SOLD

4. 1984
The Macintosh was
INTRODUCED
1985
was discharged
Steve Jobs

5. 1986 1990
1986: Apple chief executive John
Sculley becomes company
president. Jobs starts computer
company NeXT and buys
Lucasfilm's computer graphics
division, renaming it Pixar
1990:A new model of mac comes
in to light

6. 1994 1996
1996: Apple buys NeXT and makes Jobs an Apple adviser.

7. 1998 1999
Apple introduced all-in-
one
the iMac
Also Apple unveiled
the iBook

8. And the Innovations continue…

9. Comparison between Apple
products

11. Storage

17. Some Interesting
Facts About
Apple

18. Apple was started by

19. Best Global Brands 2013

20. APPLE SOLD 40 MILLION iPHONES LAST YEAR.
110,000 iPhones per day

21. officially bigger than Microsoft ($73.7 billion)
Now, Apple generated revenue of
$156 billion

22. Even bigger than the GDP of
100 other countries

23. Apple makes their employees work on
FAKE PROJECTS
until they can be trusted!

24. Apple Inc.
Company Profile
Vision & Mission

25. Apple Inc. Current Profile
Name Apple Incorporation
Former CEO Steve Job
New CEO Tim Cook
Revenue $ 156.508 billion (2012)
Area served Worldwide
Headquarter California, United States.
Total number of employees 72,800

26. Mission Statement
"Apple is committed to bringing the
best personal computing experience
to students, educators, creative
professionals and consumers around
the world through its innovative
hardware, software and Internet
offerings."

27. Vision Statement
We are “committed” in producing
high quality products and providing
high quality service thus setting high
industry standards for other
competitors.

28. Apple Inc.
Product Market Share
Local & International
Markets

29. iPod
42%
iPhone
23%
iPad
10%
Macintosh
Computers
25%
From Where Apple is Making
Money

30. 0
20,000
40,000
60,000
80,000
100,000
120,000
140,000
160,000
180,000
FY
2002
FY
2003
FY
2004
FY
2005
FY
2006
FY
2007
FY
2008
FY
2009
FY
2010
FY
2011
FY
2012
Financial history - Net Sales (in Million)

31. Global Market Share

32. Current Growing Products of Apple are…
iPads
iPhones

33. Apple Inc.
Competitors
&
Products line

34. iMac
iPod iPod Nano
iPad
Mac BookAir iPhone 4s iPhone 5s iPhone 5C

35. Apple Inc. Competitors
Apple has many competitors like in computers…

36. Apple Inc. Competitors
In smart phones industry

37. Apple Inc. Competitors
In iPads industry

38. Apple Inc.
SWOT Analysis &
Conclusion

39. 1. Faithful customers
2. Apple is a leading innovator
in mobile device technology
3. Strong financial
performance
($10,000,000,000 cash,
gross profit margin 43.9%
and no debt)

42. APPLE BRAND STRATEGY MODEL

43. 1.High price
2.Decreasing market share
3.Further Change in
management
4.Long term gross margin
decline

44. 1.High demand of iPad
mini and iPhone 6
2.iTV launch
3.Growth of tablet and
smartphone markets
4.Strong growth of
mobile advertising
market

45. 1.Rapid technological
change
2.2013 tax increases
3.Rising pay levels for
Foxconn workers
4.Strong dollar

46. Conclusion
•For more than 35 years, Apple Inc. has been a trend
setter company able to foresee the future of
domestic computers and consumer electronics.
•Apple R&D division constantly works to launch
gadgets with astonishing features beyond the
imagination of its customers.
•Apple products are now considered as a status
symbol.
•Youths in the world consider Apple phones as style
iconic gadgets.

47. Stay Hungry, Stay Foolish.
Think Different

48. Bibliography
 http://www.businessinsider.com/15-amazing-facts-about-apple-2010-10?op=1
 http://www.statisticbrain.com/apple-computer-company-statistics/
 http://retailindustry.about.com/od/retailbestpractices/ig/Company-Mission-
Statements/Apple-Inc--Mission-Statement.htm
 http://www.statisticbrain.com/apple-computer-company-statistics/
 http://www.microsoft.com/investor/reports/ar12/financial-highlights/index.html
 http://www.marketwatch.com/investing/stock/aapl/financials
 http://www.independent.co.uk/life-style/gadgets-and-tech/key-dates-in-apple-
history-2188349.html