2. It’s a Breeze: Build Weather Infused
Dashboards for Smarter Insurance,
Cities, Manufacturing and Retail with The
Weather Company and DataBlick
#data19
Thomas Sandquist
Sales Engineer
The Weather Company,
an IBM Business
Anya A’Hearn
Executive Director
DataBlick
Brian Snyder
Sales Engineer
The Weather Company,
an IBM Business
3. Forecast Business Impact with Weather
Signals and Tableau
RELATED SESSIONS
Nov 15 | 12:45 PM – 1:45 PM | Level 2 – Oceanside E
6. Median temp when users say Fall weather
becomes cool enough to don a sweater for
Northern Plains vs California.
6
55°F
62°F
7. Snow, Rain, Storms: Seek stability, focus on
preparation, finding comfort and escape
Weather impacts business
because weather impacts behavior
Reactions to weather
are universal
8. There isn’t a business on the planet
that isn’t impacted by WEATHER
Aviation Media & Entertainment Insurance
Oil & Gas
Government
Ground Transportation
Utilities
Financial
Services
Agriculture Retail
9. Driven by a
commitment
to science
and
innovation
We have data scientists and analytic
models that process data to provide
insights that fuel decisions across a
variety of industries - from aviation to
energy to advertising.
Data
science
Our Watson IoT network includes data
from drones, personal weather stations,
smartphones, satellites, radar systems,
and lidar systems - all of which help us
adjust the forecasts in real time.
Watson
Meteorologists who
forecast the weather
using analytical systems
from nearly 100 public &
private models, including
proprietary models.
100
Personal weather stations around
the world that increase the fidelity
of our forecasts and advance
observation and science.
250K
10. #1 most trusted brand
in news with 225+
million monthly visits
Source: 1. 2016 Harris Poll, US centric, 2. Qlik, 6 month average, April 2017 across The Weather Company properties
Go-to, trusted source for consumers
11. Source: Internal Salesforce and Peoplesoft data bases
700+
broadcast affiliates throughout
country rely on our weather
forecast information
businesses across
70 countries use our
data & decisioning
3.5K BIG
players like Facebook,
Yahoo, Google & Apple
choose our weather data
Go-to, trusted source for business
14. Manufacturing Example
Business Problem
• Major vehicle manufacturer of
aluminum parts
• Why are there days with a higher
fail rate of aluminum parts?
• They wondered if weather was a
cause, but could not find a
correlation
14
27. “Our chief responsibility to
our staff is to ensure they
return home safely to their
loved ones after each bridge
build. Having access to real
time weather data visualized
along the specific routes our
staff take to each work site
will enable our field teams to
mitigate our single biggest
safety risk.”
Alex McNeill, Global
Enterprise Risk Manager,
Bridges to Prosperity
Weather Use Case - Operations Planing and Safety
31. Point-Based
Data
Data for specific
location (.json,
.xml and .csv
output)
Imagery
Pre-rendered .png
images ready to
put on a base
map
GIS Layers
Threshold-based
calls like seasonal
forecasts and
custom maps.
Geojson or Tiler
32. The Weather Company Data Packages
Robust set of APIs to integrate weather into client applications, systems and processes
Specialty
Site based
current
conditions
Forecasts out to
10 days
Hourly forecasts
for 48 hours
Weather Alerts
Almanac
Location
Mapping
Radar Images
Satellite Images
Current
condition and
forecast
visualizations
Core
Air Quality , Pollen , Flu Outbreak, Tides,
Aches & Pains, Breathing, Dry Skin, Frizz,
Frost Potential Golf
Heating & Cooling, Leisure Travel
Running Weather, Ski, Static Electricity
Lifestyle Indices
Cleaned
Historical
API & Bulk
Historical
weather data
on demand
“HoD”
Currents on
Demand
Personal
Weather
Station
Observations
Enhanced
Current
Conditions
Precipitation
Forecast
15 Minute
Forecast
15 Day - Hourly
Forecast
15 day
gridded and
polygonal
forecast data
Enhanced
Forecast
Traffic Services, Insights Trips, Road
Safety, Truck & Fleet
Traffic Data
Forecasts
Current
Conditions
Historical
Advanced
Analytics
Enterprise Wide Usage Specific Usage
Power
Disruption Index
15 day cyclone
forecast
Storm Reports
Strike, Hail
Prediction
Shear, Hail, Rain,
Snow, Ice
trailing
estimates
Severe
Weather
Seasonal Forecast
Seasonal & Sub-seasonal
3-5 week and 1-7 month
Probabilistic
Forecast
Severe
Weather
Enhanced
Core
Salesforce
Wind Speed & Direction
Air Density Irradiance
Renewables
(Wind & Solar)
Reference Evapo Crop specific,
Reference Evapo, Model Evapo, Soil
Moisture, Soil Temperature
Agriculture
Distributions
out 10 days
Temperature
QPF (hourly
accumulated
precipitation)
Recent
lightning
strikes
Lightning
Conditions, forecasts, hazards
Aviation
Contains Imagery
33. TWC Imagery
• Tiler provides gridded raster data, typically in tiles of 256x256
pixels at various levels of detail; a client-side SDK can use
this data to create weather image tiles
• Featurizer provides geometric vector data, either a line or a
polygon, indicating where meteorological values cross a
particular threshold; this data can facilitate statistical analysis
34. Call TWC Imagery APIs
Multi-step workflow:
Step 1: Get Tiler Info - Provides current dimensions ‘t’ and ‘rt’ parameter
values on one or more products.
Step 2a: Get Tiler Data - Provides tiles of meteorological data from one or
more products.
OR
Step 2b: Get Featurizer Tile - Provides a polygon or line indicating when a
product’s data has crossed a given threshold, in web-mercator projection.
t = time interval rt = Runtime
35. Pulling Spatial Data Example:
Tropical Depression
Step 1: Get time slices
https://api.weather.com/v2/tiler/info?products=306:tdprob&meta=tru
e&apiKey=42fe9bd6bb0a4922be9bd6bb0ac92224
Step 2: Replace the URL below with t values from Step 1 In this
example, requesting Pacific Basin Tropical Depression with at least
a 10% probability
https://api.weather.com/v2/featurizer/feature?product=304:tdprob&t=
1571702400000&threshold=0.1&geometryType=polygon&apiKey=42f
e9bd6bb0a4922be9bd6bb0ac92224
Link to Documentation: https://ibm.co/v2HVapi
36. How to Create Multiple Layers
• Make a call for each layer
• Use Python or other tool to
merge Geometries into one
geojson file
• See Sample Scripts
37. Get free trial access to our HDAT/FDAT
Weather Data for 60 days
Go to
biz.weather.com/tableau_trial
to get started today
39. A $33 donation creates
ongoing safe access to
education for a student
like Imundu.
If 10,000 people at #data19
give just $6, we can cover
the costs for an entire
bridge for thousands of
people in rural Rwanda.
Give, and track our
progress, at
http://donate.bridgestopro
sperity.org/data19