This document discusses API automation and how a rule engine can help scale application development. It introduces Ritc, a rule engine as a service that combines the benefits of automation with the craft of APIs. Ritc aims to address resource bottlenecks in application development by facilitating the creation of intelligent, context-aware applications in the cloud through its rule-based platform.

1. API Automation as Craft
Developing business applications at scale
Ritc.io

2. Dave Goldberg
Ritc co-founder
Ritc: the Rule Engine API
Twitter: @davidgoldberg
Email: dave@ritc.io

3. http://www.flickr.com/photos/mikecogh/5268907514/sizes/m/in/photostream/

4. http://steampunkworkshop.com/lcd.shtml
Craft Not Craft

5. Not Craft
Platforms
Scale

6. http://steampunkworkshop.com/lcd.shtml
Craft
Craft
Doesn’t

7. SO
WHAT?
(we like it that way)

8. Huge emerging API ecosystem creating
new opportunities.

9. Resource
bottleneck
for
application
development

10. Is automation the answer?

11. APIs + Automation  JUNK MAIL
Something is missing
(without intelligence)

12. Rules
manage
context

13. Rules can facilitate great applications

14. A rule engine
scales your ability to
develop cloud-based applications

15. Ritc
is the
Rule Engine as a service.
Ritc creates value by combining
the benefits of automation with
the craft of APIs
Ritc.io

16. Ritc.io
We are developing a
platform that lets you
Craft your cloud
Come find me and we can discuss
how Ritc can be applied to help you!

17. RitcRules in the cloud
Ritc.io