2. 2013 digital marketing trends
in 2013 brands will get more savvy using social to
connect with their audience
Key Considerations for 2013 Digital Lead Generation
3. where is your audience?
Philippines Internet Usage Statistics 2010
4. our services
social advertising customer support
community engagement community management
content marketing SLA management
online make-over crisis management
marketing support
SMS/email marketing socialize your brand via social channels
social CRM
digital health check intelligence offline branding / stationary
better decisions traditional
social/web analytics video / animation
competitive analysis billboard / print
influencer / sentiment event management
5. salesforce marketing cloud
we mix great technology, forward-thinking digital strategy and
creative execution to help our clients connect with their audience
Click here to watch on YouTube
+
6. how we engage
start
game
digital plan
health check
creative
execution
optimize
strategy
delivery
team
we deliver using an agile method so that
you constantly get optimal results monitor
results
7. client team matrix
Social Integrated Social
Client Team Intelligence
Marketing Offline Support
Business Dev Digital Event Community
BI Mgr.
Mgr. Project Mgr. Director Mgr.
Relationship Web Dev Event Social Radian6
Mgr. Vendor Coordinator Support Rep Analyst
Video Prod.
Content Mgr.
Vendor
{
Creative Director
shared
we dedicate a team
creative Graphic Artist to meet your social
services
team
Writer needs.
Animation Artist
8. commbank story
“We’re changing the way banking happens”
- Andy Lark, Chief Marketing Officer
Think a bank can’t be mobile and social?
“Can’t” isn’t in Commonwealth Bank of
Australia’s vocabulary. The CommBank “CAN”
campaign—highlighting services ranging from
mobile payments to apps for home buyers—is
showing Australians what a modern bank can
be. “We’re changing the way banking
happens,” says Chief Marketing Officer Andy
Lark.
To watch the video, click here
9. social marketing
Listening allows us to
identify what people
want, then engage them
with relevant content.
10. social engagement
community engagement.
we proactively listen to social conversations
and engage accordingly..
angry buying curious happy high klout
?
?
resolve sell educate amplify offer
side benefit: organic SEO increase!
11. social support
“If our customers are on social
platforms, Comcast will be too.”
- Kip Wetzel, Executive Director Social Media Services & Strategy
Comcast—one of America’s largest video, high-speed
Internet and phone providers—is continuously
changing the way its customers can connect with the
company. Using social tools, Comcast agents like Bill
Gerth—known on Twitter as @ComcastBill—
proactively engage with customers online to answer
questions, solve problems, and foster positive,
transformative experiences.
To watch the video on YouTube, click here
12. our mission
“to be the preferred social agency
behind successful brands globally”
1. help our clients grow 2. create value
by leveraging the social internet through for shareholders by building a scaleable
the delivery of innovative services that delivery center with global touchpoints
help them understand, connect with and
enrich their audience
3. build a team environment 4. enrich local communities
that attracts, develops and retains
exceptional people by leveraging our technology and capabilities
14. one big happy family
we belong to a family of multinational companies that
enable us to deliver technology integrated solutions.
#1 Google Apps Cloud Service Provider Leading mobile apps firm Cloud platform for Software as a
700+ domains, 1 million+ end users specializing in mobile financial Service (SaaS), key services are
services and mCommerce CRM, recruitment, ERP
Online training and BPO recruitment Offshore business incubation and
Big Data Microsoft practice Recruitment Process Outsourcing
portal
Social recruitment portal