UX / CX in the context of creative & marketing industry
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This document discusses UX/CX in the creative and marketing industries in Hong Kong. It covers topics like designing mobile experiences, communicating in a multi-screen environment, how consumers look for information today, and the importance of connecting with audiences across digital platforms. The document also discusses experience design processes and includes various images and links.
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- 1. UX / CX in the context of creative & marketing industry in HK Thursday, November 14, 2013
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- 9. me@ ITP New York University Thursday, November 14, 2013
- 10. Red Burns, ITP Chairman Thursday, November 14, 2013
- 11. ITP, NYU Shanghai Thursday, November 14, 2013
- 12. designing the mobile experience kaki law recent presentation @ MMA APAC http://www.slideshare.net/robot1010/designing-the-mobile-experience-27738357 Thursday, November 14, 2013
- 13. Google Digicamp Thursday, November 14, 2013
- 14. the ways we communicate Thursday, November 14, 2013
- 16. http://thepirata.com/wp-content/uploads/2009/01/aquarium_phone_booth05.jpg Thursday, November 14, 2013
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- 19. http://techcrunch.com/2006/09/27/a-look-at-eight-multi-person-sms-services/ Thursday, November 14, 2013
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- 24. the ways we look for information today Thursday, November 14, 2013
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- 30. multi-screen, multi-device Thursday, November 14, 2013
- 31. “27 times a day” http://farm3.staticflickr.com/2503/4035220126_1a9bd29b93_z.jpg?zz=1 Thursday, November 14, 2013
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- 40. POP OOH DM the story Consumers Print Packaging .......... Thursday, November 14, 2013 Brands
- 41. POP OOH DM the story Consumers Print Packaging .......... Thursday, November 14, 2013 Brands
- 42. POP OOH DM the story Consumers Print Packaging .......... Thursday, November 14, 2013 Brands
- 43. “Itʼs not how much you say about your brands” Thursday, November 14, 2013
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- 46. 7:30 am get up from bed Thursday, November 14, 2013 8:30 am going to work 9:30 - 12:30 pm 1:00 pm 6:00 pm 9:30 - 12:30 pm office lunch taxi to home home
- 47. Consumers Thursday, November 14, 2013 Brands
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- 50. 1.connect your audience via digital means 2.always connected 3.multi devices Thursday, November 14, 2013
- 51. Experience Innovation Around the World Thursday, November 14, 2013
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- 59. inventing the future Thursday, November 14, 2013
- 60. transforming Thursday, November 14, 2013
- 61. crafting the “art” between art & science Thursday, November 14, 2013
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- 63. content strategist video editors strategic planning digital strategist User Experience Designer Creatives visual designers programmers copy writers producers community management QA Thursday, November 14, 2013 Analytics
- 64. content strategist video editors strategic planning digital strategist User Experience Designer Creatives visual designers programmers copy writers producers community management QA Thursday, November 14, 2013 Analytics
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- 66. Design Planning Thursday, November 14, 2013 Tech
- 67. what is Experience then? Thursday, November 14, 2013
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- 72. then HOW? Thursday, November 14, 2013
- 73. 4d/web build discovery Thursday, November 14, 2013 definition design development
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- 84. 4d 2.0 /web build 2.0 discovery & define Thursday, November 14, 2013 design evaluate build
- 85. more agile/ mobile design process evaluate wireframes discovery & define sketches build design prototype Thursday, November 14, 2013 customers /users
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- 94. future workshops experience design for website customer journey discovery mentorship program Thursday, November 14, 2013
- 96. Prepared for the SME Creative Community Thursday, November 14, 2013