Exterior entry signage study and conclusions april 2015
1. The Century
West Century Drive
• Architectural Review Committee
• Exterior Entry Signage Study and
Conclusions
• January – April, 2015
2. Objectives:
Reduce misdirection of drivers
arriving from the Century Plaza Hyatt
Hotel going to their self-parking
garage
Drivers now approach the security
booth and have to make a close U-
turn to exit West Century Drive or go
to the Hinoki restaurant or the self-
parking garage
3. Current Signage New Signage
Lacks adequate contrast
• Misleading arrow directions
• Not illuminated at night
• Small font
• Posted too low
• Creates safety issues
Greater day and night contrast
• Correct arrow directions
• Illuminated at night
• Larger font
• Posted higher up
• Enhanced driveway safety features
4. Current Signage New Signage
Encourages driver to straddle
double yellow line
Encourages driver to keep in
right exit lane
5. Current Signage New Signage
Font too small and poor
contrast
Larger font, greater contrast and
overall larger size
7. New Signage New Signage
Optional sign placement on 1st
lamp post above sensor
Optional sign placement on 1st
lamp post below sensor
8. New Signage New Signage
Optional white sign placement
on 2nd lamp post
Optional bronze sign placement
on 2nd lamp post
9. Use of Raised Pavement Markers to
Safely Separate In and Out Traffic Flow
Three Foot↓ Four Foot↓ Five Foot↓
Marker S P A C I N G
Red on left and yellow on right
10. Additional Entryway Possibilities
• White pavement strip by each STOP sign – APPROVED
• *Modification of right exit gate to improve its fully-open angle, thus
encouraging vehicles not to cross over the double yellow center lines
• *Modify the curb/sidewalk across from the entry booth so misdirected
vehicles that need to make a U-turn can avoid running up on the sidewalk
*Observations from the front entry signage study but neither concluded as necessary at this
time, pending six-month assessment of current enhancements, nor budgeted by the Board
11. Items for a Possible Teleconference
• Add an additional sign to 1st lamp post? Y_ N_ ; If Y which color? Bronze_White_
If Y, Above the sensor_ Below the sensor_
• Add an additional sign to 2nd lamp post? Y_ N_; If Y which color? Bronze_ White_
• Preferred pavement marker spacing? 3’_ 4’_ 5’_
• New booth signage redesign approved? Y_ N_