Zara- Case Study
Known for its fast, affordable fashion, retail chain Zara has built up a multi-billion dollar brand through listening and reacting quickly to its customers
1. Presented to: Professor Dr. Nabila Abass Presented by: Roula Jannoun Copyright 2010 - Roula Jannoun- BAU Known for its fast, affordable fashion, retail chain Zara has built up a multi-billion dollar brand through listening and reacting quickly to its customers
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12. Pricing to market At the Zara stores, price tags stated in many currencies and for multiple countries so customer feel equality . Copyright 2010 - Roula Jannoun- BAU
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Notes de l'éditeur
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