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SOCIAL MEDIA A DEFINITION

social media are media for social interaction, using highly
accessible and scalable publishing techniques.

http://en.wikipedia.org/wiki/Social_media

1
History of social media

1969
dialup

1980s,
mid1990

1971
First email

2

1978
Bulletin
board
system(BBS)
Beginning of
small virtual
community
1979

1984

1985

Usenet

The Prodigy online
service was
introduced.

The America Online
(AOL) service
opened.

Duke University and
the University of
North Carolina.

the second-largest
online service provider
in 1990

American global brand
company that
develops, grows, and
invests in brands and
web sites

pioneered sales
of dial-up connections

3
4

1992
Tripod opened
as a community
online for college
students.

1993

1994

First graphical
browser

Yahoo, which
opened as a
major Internet
search engine

More than 200
web servers
were online.

More than 1,500
Web servers
were online in
1994

EarthLink started
up as an online
service provider.
1997
The Web had one
million sites.

Blogging begins.

Online chat was
introduced
(messengers)

1998
Google opens as
a major Internet
search engine
and index.

1999
Friends reunited

First online social
network.

5
6

2000
Seventy million
computers were
connected to the
Internet.

2001
Wikipedia, the
online
encyclopedia and
world's largest wiki,
was started.

2002
Friendster, a social
networking
website, was
opened to the
public in the U.S.

Grew to 3 million
users in three
months.
7

2003
MySpace. another
social networking
website, was
launched.

There were more
than 3 billion Web
pages.

2004
Facebook was
started for students
at Harvard College.

2005
Facebook launched
a version for high
school students

YouTube began
storing and
retrieving videos

There were more
than 8 billion Web
pages.
.
8

2006
Twitter was
launched as a
social networking
and micro blogging
site.
Enabling members
to send and receive
140-character
messages called
tweets.
Facebook
membership was
expanded and
opened to anyone
over age 13.

2008

2009

Facebook
surpassed
MySpace

Facebook ranked
as the most-used
social network

unsuccessful to buy
Twitter

It's estimated that a
quarter of Earth's
population used the
Internet
9

2010

2011

Facebook's rapid
growth moved it
above 400 million
users.

Google
discontinued the
service of buzz.

Facebook won the
race as social
networking site

Google launched
Buzz, a social
networking site
integrated with the
company's Gmail

550 million people
on Facebook, 65
million tweets each
day

Social media
became most
powerful source for
updates

Population of
Internet users was
1.97 billion. 30% of
global population

2 billion video views
every day on
YouTube.

Refrence:http://www.uncp.edu/home/acurtis/NewMedia/SocialMedia/SocialMediaHistory.html

2012
SOCIAL MEDIA YOU KNOW ALL OF THESE…?

10
HUMANS WHAT’S UP WITH US?

•
•
•
•
•
•
•

We love to talk
We love to engage in passionate matters
We love to respond to other peoples passionate comments
We love to mirror ourselves against others
We love to talk in order to be heard
We love to express our opinion
We love to be “seen”

We love to socialize

11
Classification of
social media
• Social media technologies take on many
different forms including
1. Magazines
2. Weblogs
3. Social blogs
4. Instant messaging.
5. Social networks etc.

12
Why we Use of social media
1) For Marketing.
2) For Communications.
3) Share researches.
4) Share Thoughts.
5) To make Friends.

13
person’s Touch Points
Blog Sites

Music Sites
Read His friend’s
postings

Reads up on
new cd
releases

Movie Sites

Downloads
Songs

Buys tickets
online

Sports Sites
Gets the latest
updates on
favorite teams

Gaming Sites
Looks for
information
about Nascar
games

Checks scores

Google.com
Searches for
“what’s cool”

14
15

Marketing
•According to TNS media intelligence,
700 products are increasing per day and
10% in year.

•Things can be sale and purchased
though Ebay.com or many other Websites.
Control on social media

16

• Recently the earth’s population passed the
7 billion mark and over 2 billion of those
are connected to the internet and more
than 5 billion have a mobile phone.

Reference: http://ronabbass.wordpress.com/2011/03/26/jewish-control-of-the-internet-facebook-google-youtube-et-al/
• Facebook, the site had 955 million monthly
active users in June, 2012. Up 55 million from
the 900 million it had announced in April, 2012.
And Revenue $ 3.71 billion (2011).

17

Refrence:http://tribune.com.pk/story/330906/over-6-million-pakistanis-on-facebook/
Refrence:http://www.socialbakers.com/facebook-statistics/pakistan

Facebook Traffic
YouTube Traffic
• 60 hours of video are
uploaded every minute, or
one hour of video is
uploaded to YouTube every
second.
• Over 4 billion videos are
viewed a day.
• Over 800 million unique
users visit YouTube each
month.
• YouTube is localized in 39
countries and across 54
languages
• In 2011, YouTube had
more than 1 trillion views.

18
19
Reference:http://pewinternet.org/Commentary/2012/March/Pew-Internet-Social-Networking-full-detail.aspx

20
Advantages of social media
1)
2)
3)
4)
5)
6)
7)

Online information.
Easy approach to news world wide.
Buy and sell things at home.
Entertainment.
Easy communication.
In touch with friends all the time.
Easy send and receive data.

21
Disadvantages of social
media
1)
2)
3)
4)
5)
6)
7)

22

Waste of time.
Less physical activity (sports).
Blackmailing through social sites.
Spams.
Fake things (Marketing & Business sites).
Fake scandals (Celebs, Leaders).
Threats to governments (Libya’s Dictator
Muammar Qadhafi.
Conclusion
• Social Media have less advantages and
more disadvantages.
• News without any conformation or
references are spread world wide through
social media.

23

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Presentation on social media

  • 1. SOCIAL MEDIA A DEFINITION social media are media for social interaction, using highly accessible and scalable publishing techniques. http://en.wikipedia.org/wiki/Social_media 1
  • 2. History of social media 1969 dialup 1980s, mid1990 1971 First email 2 1978 Bulletin board system(BBS) Beginning of small virtual community
  • 3. 1979 1984 1985 Usenet The Prodigy online service was introduced. The America Online (AOL) service opened. Duke University and the University of North Carolina. the second-largest online service provider in 1990 American global brand company that develops, grows, and invests in brands and web sites pioneered sales of dial-up connections 3
  • 4. 4 1992 Tripod opened as a community online for college students. 1993 1994 First graphical browser Yahoo, which opened as a major Internet search engine More than 200 web servers were online. More than 1,500 Web servers were online in 1994 EarthLink started up as an online service provider.
  • 5. 1997 The Web had one million sites. Blogging begins. Online chat was introduced (messengers) 1998 Google opens as a major Internet search engine and index. 1999 Friends reunited First online social network. 5
  • 6. 6 2000 Seventy million computers were connected to the Internet. 2001 Wikipedia, the online encyclopedia and world's largest wiki, was started. 2002 Friendster, a social networking website, was opened to the public in the U.S. Grew to 3 million users in three months.
  • 7. 7 2003 MySpace. another social networking website, was launched. There were more than 3 billion Web pages. 2004 Facebook was started for students at Harvard College. 2005 Facebook launched a version for high school students YouTube began storing and retrieving videos There were more than 8 billion Web pages. .
  • 8. 8 2006 Twitter was launched as a social networking and micro blogging site. Enabling members to send and receive 140-character messages called tweets. Facebook membership was expanded and opened to anyone over age 13. 2008 2009 Facebook surpassed MySpace Facebook ranked as the most-used social network unsuccessful to buy Twitter It's estimated that a quarter of Earth's population used the Internet
  • 9. 9 2010 2011 Facebook's rapid growth moved it above 400 million users. Google discontinued the service of buzz. Facebook won the race as social networking site Google launched Buzz, a social networking site integrated with the company's Gmail 550 million people on Facebook, 65 million tweets each day Social media became most powerful source for updates Population of Internet users was 1.97 billion. 30% of global population 2 billion video views every day on YouTube. Refrence:http://www.uncp.edu/home/acurtis/NewMedia/SocialMedia/SocialMediaHistory.html 2012
  • 10. SOCIAL MEDIA YOU KNOW ALL OF THESE…? 10
  • 11. HUMANS WHAT’S UP WITH US? • • • • • • • We love to talk We love to engage in passionate matters We love to respond to other peoples passionate comments We love to mirror ourselves against others We love to talk in order to be heard We love to express our opinion We love to be “seen” We love to socialize 11
  • 12. Classification of social media • Social media technologies take on many different forms including 1. Magazines 2. Weblogs 3. Social blogs 4. Instant messaging. 5. Social networks etc. 12
  • 13. Why we Use of social media 1) For Marketing. 2) For Communications. 3) Share researches. 4) Share Thoughts. 5) To make Friends. 13
  • 14. person’s Touch Points Blog Sites Music Sites Read His friend’s postings Reads up on new cd releases Movie Sites Downloads Songs Buys tickets online Sports Sites Gets the latest updates on favorite teams Gaming Sites Looks for information about Nascar games Checks scores Google.com Searches for “what’s cool” 14
  • 15. 15 Marketing •According to TNS media intelligence, 700 products are increasing per day and 10% in year. •Things can be sale and purchased though Ebay.com or many other Websites.
  • 16. Control on social media 16 • Recently the earth’s population passed the 7 billion mark and over 2 billion of those are connected to the internet and more than 5 billion have a mobile phone. Reference: http://ronabbass.wordpress.com/2011/03/26/jewish-control-of-the-internet-facebook-google-youtube-et-al/
  • 17. • Facebook, the site had 955 million monthly active users in June, 2012. Up 55 million from the 900 million it had announced in April, 2012. And Revenue $ 3.71 billion (2011). 17 Refrence:http://tribune.com.pk/story/330906/over-6-million-pakistanis-on-facebook/ Refrence:http://www.socialbakers.com/facebook-statistics/pakistan Facebook Traffic
  • 18. YouTube Traffic • 60 hours of video are uploaded every minute, or one hour of video is uploaded to YouTube every second. • Over 4 billion videos are viewed a day. • Over 800 million unique users visit YouTube each month. • YouTube is localized in 39 countries and across 54 languages • In 2011, YouTube had more than 1 trillion views. 18
  • 19. 19
  • 21. Advantages of social media 1) 2) 3) 4) 5) 6) 7) Online information. Easy approach to news world wide. Buy and sell things at home. Entertainment. Easy communication. In touch with friends all the time. Easy send and receive data. 21
  • 22. Disadvantages of social media 1) 2) 3) 4) 5) 6) 7) 22 Waste of time. Less physical activity (sports). Blackmailing through social sites. Spams. Fake things (Marketing & Business sites). Fake scandals (Celebs, Leaders). Threats to governments (Libya’s Dictator Muammar Qadhafi.
  • 23. Conclusion • Social Media have less advantages and more disadvantages. • News without any conformation or references are spread world wide through social media. 23

Notes de l'éditeur

  1. 1969 CompuServe was the first major commercial Internet service provider for the public in the United States. Using a technology known then as dial-up, it dominated the field through the 1980s and remained a major player until the mid-1990s. 1971  The first email was delivered.1978 Two Chicago computer hobbyists invented the bulletin board system (BBS) to inform friends of meetings, make announcements and share information through postings. It was the rudimentary beginning of a small virtual community. Trolling and flame wars began. 
  2. 1979 Usenet was an early bulletin board that connected Duke University and the University of North Carolina1984 The Prodigy online service was introduced. Later, it grew to become the second-largest online service provider in 1990, with 465,000 subscribers compared with CompuServe's 600,000. In 1994, Prodigy pioneered sales of dial-up connections to the World Wide Web and hosting services for Web publishers. Subsequently, it was resold repeatedly and now is part of AT&T. 
  3. 2009 Google saw one trillion unique URLs – after eliminating duplicate entries. The Internet had at least 27 billion web pages 
  4. 2010 To compete with Facebook and Twitter, Google launched Buzz, a social networking site integrated with the company's Gmail. It was reported that in the first week, millions of Gmail users created 9 million posts.