Reuven Cohen is the founder and chief technologist of Enomaly Inc, having developed over 500 websites in the last 12 years. He has extensive experience in web application development and scaling. Cloud computing refers to on-demand access to computing resources that can be rapidly provisioned and released with minimal management effort. It includes infrastructure, platform and software as services that are scalable and billed based on usage. While cloud computing provides benefits like cost savings and flexibility, enterprises have challenges around control, security, integration and lack of management tools.