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Talent Bin

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Talent Bin

  1. 1. Technical Recruiting Rocket Fuel Fall /Winter 2015
  2. 2. 2 The modern internet allows us to create professional profiles for every active person across web communities. These implicit web resumes are more valuable than explicit resumes More Candidates: Does not require active candidates (job seeking / career building) Higher Quality Data: More recent (daily updates) and more complete (skill and fit) “Talent Bits & footprints” can be aggregated and assessed across many sources Career Builders 1995 2003 Job Seekers 2006 2008 & beyond Web resumes (everyone)
  3. 3. Talent bits, everywhere. 3 People leave "Talent Bits" that tell us their interests and what skills they possess.
  4. 4. 4 Candidate Data Search & CRM turns the entire professional web & public databases into your recruiters’ sourcing database
  5. 5. Different candidate self promotion mindsets! 5 “I put *everything* on my LinkedIn profile!” “I last logged into LinkedIn 12 months ago!” Sales, BizDev, Recruiting Staff Everyone Else…. Recruiters and sales people are on LinkedIn all day long. Software engineers? Not so much.
  6. 6. Different mindsets! 6 “I put *everything* on my LinkedIn profile!” “You have no idea I’m a java, python and javascript animal!” And if those engineering profiles are missing their skills, they won’t show up in your searches.
  7. 7. On the hunt…for few results. The more specific your searches get, the worse the results, as thin profiles drop out of your results.
  8. 8. Candidate overload 8 Bad: InMails are ignored / auto-filed. Worse: InMails are turned off. Worst: Candidate nukes his profile. Recruiter Survey: Engineers get 15 InMails / week. < 5% response. 130k’s a Crowd: 20k+ LinkedIn corporate customers. 130k Recruiter seats. The candidates who are discoverable are inundated with InMails, with undesirable outcomes.
  9. 9. Look where the candidates actually *are*! 9 Social Networks Software Engineering Specific Design SpecificOther Professional Sources Horizontal Professional Sources Vertical Discipline Sources Patents Mailing Lists Journals But these engineers are online, leaving professional information about themselves across the web.
  10. 10. 10 TalentBin crawls the broadest set of general sites. Publications General Events Creative Facebook: Professional interests and resume. Twitter: Professional Bio, Tweets, Lists, Followership. Google Plus: Professional interests and resume. Quora: Q&A for professional and non-professional topics. About.me: Personal bios and social profiles. Slideshare: Professional presentations. Lanyrd: Professional conference attendance community. Meetup: Professional and non-professional meetup and user group attendance. Behance: Professional community for designers, UI, UX, art direction, etc. MobyGames: Directory of Credits for all video game contributors Dribbble: Professional community for designers, UI, UX, art direction. PubMed: Directory of scholarly bio papers (biostats, bioinformatics, biochem, etc.). US Patent Database: Patents and listed inventors and companies. Carbonmade: Professional designers, UI, UX portfolios. Coroflot: Professional designers, UI, UX portfolios Krop: Professional designers, UI, UX portfolios Forrst: Professional designers, UI, UX portfolios.
  11. 11. 11 And the most software engineering sites. Mailing Lists Github: Social Coding. SourceForge: Open source communities. Bitbucket: Social Coding. Kaggle: Data Science competitions. Ohloh: Open source contribution tracking. Grokbase: Software email list serve tracking. Working With Rails: Rails coder directory. RubyGems: Ruby Gem Contributor Tracker TapFame: Mobile developer directory. Apache Foundation: Open source list serves. Ruby.org: Email list serves. Stack Overflow: Q&A for Software engineers. Server Fault: Q&A for DevOps. Ask Ubuntu: Q&A for DevOps. Programmers: Theoretical Q&A software engineers Unix / Linux: Q&A for Unix & Linux Users Database Administrators: Q&A for DBAs InfoSec: Q&A for information security Software QA: Q&A for QA people. Code Review: Q&A for Code Review. Game Dev: Q&A for Game Developers. Django People: Community for Python Programmers. And 100s of other software engineering email list serves.
  12. 12. 12 Mailing ListsPublicationsSocial We convert these talent bits into profiles 1. Extract professional activity 2. Analyze and score activity to surface skills and interests 3. Aggregate together all available contact vectors (email address, Twitter, etc.) Full 360-degree view of candidate EventsVertical
  13. 13. 13 Better data gives recruiters much better results 48K profiles 13K profiles 1.4K resumes Example search: “ Ruby on Rails ” – SF Bay Area
  14. 14. 14 In high population centers. 12.9K profiles 3.3K profiles Example search: “ Ruby on Rails ” – US Metros Seattle 6K profiles 972 profiles Dallas 38K profiles 7.1K profiles New York
  15. 15. 15 And smaller population centers too. 1.9K profiles 381 profiles Example search: “ Ruby on Rails ” – US Second Cities Columbus 6.2K profiles 526 profiles Detroit 6.3K profiles 1.7K profiles Denver
  16. 16. 16 •NET •Agile Development •Android •Back End •Big Data •Build Tools •C++ •Cloud Technologies •Clojure •Continuous Integration Software •Databases •Event-driven Programming •Flash •Front End •Gaming •Graph Databases •Graphic Design •Graphics Libraries •Groovy •HTML5 •iOS •Java •Java Frameworks •Javascript •Mac OS X •Mobile •MVC •MySQL •NoSQL •Object-Oriented Programming Languages •Objective-C •Perl •PHP •Python •Release Tools •Ruby •Ruby on Rails •Scala •SCM Tools •SQL •Swift •Test Automation •Version Control •Virtualization •Windows TalentBin is awesome for anything software and creative related, but below are some particularly good examples! Technologies where TalentBin is awesome!
  17. 17. 17 • Adobe Creative Suite • After Effects • Animator • Art Direction • Art Director • Brand Development • Brand Identity • Coreldraw • Digital Art • Digital Illustration • Drawplus • Final Cut • Fireworks • Graphic Art • Graphic Artist • Graphic Design • Graphic Designer • Identity Design • Illustration • Illustrator • Indesign • Lightroom • Logo Design • Photo Editing • Photoshop • Quarkxpress • Retouching • Typography • User Interface Design • User Experience Design • Visual Design • Visual Designer • Web Design TalentBin is awesome for anything software and creative related, but below are some particularly good examples! Creative Talent, too!
  18. 18. And you’ll find their full professional web footprint… 18 TalentBin fill in the gaps that LinkedIn misses. And helps you find those engineers not on LinkedIn.
  19. 19. Their professional skills… 19 See a ranked list of a candidate’s technical skills, based on the intensity of that activity, all across the web.
  20. 20. And where those skills are demonstrated… 20 See the actual activity the candidate has engaged in, and where, that demonstrates a given skills.
  21. 21. 21 TalentBin Interest Scoring TalentBin assigns an interest intensity score to each professional skill, based on the discovered activity. Each type of activity has its own weighting, based on source and action context, with some being weighted more heavily than others, accordingly.
  22. 22. And search across all those skills! 22
  23. 23. Portfolio and Publications too! 23
  24. 24. Other interests too… 24 Check out their other interests, as well. Music? Outdoors? Cooking? Help build instant rapport when engaging.
  25. 25. And even job and education history… 25
  26. 26. And all available contact methods… 26 5x the response rate of InMail using email, Twitter, Facebook, and other contact methods. Send as many messages you need, without limitation, and across a variety of methods. 1. Millions of personal email addresses 2. Social communication channels where candidates actually hang out. 3. Research team to sniff out emails not yet discovered. ~70% hit rate. Request their email from our concierge if one is not available on profile Email Social Communication Vectors
  27. 27. Automating your recruiting process 27 Take advantage of the fully automated recruiting process that TalentBin helps generate and manage Send Email Email has Open / Click TrackingAutomated Follow-Up Campaigns engage potential candidates with no added effort Stay on top of your full pipeline while engaging candidates and generating responses. Sent email lands directly on top of candidate inbox
  28. 28. DEMO (or see appendix slides for in-depth feature coverage)
  29. 29. Appendix
  30. 30. Find candidates other recruiting organizations can’t find. Get a full, 360 candidate view to qualify and start the conversation. Reach out using all available communication vectors, that candidates actually respond to. Stay on top of the candidates you find with pipeline management, tasks, and automation.
  31. 31. Hobbit: A robot that automatically runs searches 31 With, Hobbit / Job Req Translator, copy and paste the job description and we automatically run the search for you! Copy and paste your job description into the text box and click “Create my search!”
  32. 32. Hobbit: A robot that automatically runs searches 32 Hobbit reads your job description and turns the information into a quick boolean search. Results Count With, Hobbit / Job Req Translator, copy and paste the job description and we automatically run the search for you!
  33. 33. Holistic overview in search results. 33 Preview profiles before you deeply qualify them. Search Terms Preview the candidate before going in depth Web Identities Top Skills: Results Count
  34. 34. Powerful advanced search functionality. 34 Be as specific as you need, and drill your search down to find the best of the best. Tech term synonyms with “Query Expansion” Powerful Visual Boolean Search AND “AND” Clauses are listed Vertically and “OR” clauses are horizontal within a single line List of keywords and terms associated with a technology
  35. 35. Powerful advanced search functionality. 35 Be as specific as you need, and drill your search down to find the best of the best. Plus sign signifies “nice to have” qualifications. Minus sign signifies “AND NOT” – Allows you to remove CEO’s/Founders and Recruiters from your search
  36. 36. Narrow your search without losing results! 36 Even as you get very specific, skill-rich profiles mean you’re finding many more candidates than on LinkedIn.
  37. 37. Happier purple squirrel hunting… Find candidates other recruiting organizations can’t find. Get a full, 360 candidate view to qualify and start the conversation. Reach out using all available communication vectors, that candidates actually respond to. Stay on top of the candidates you find with pipeline management, tasks, and automation.
  38. 38. No more Codys 38 Bad: InMails are ignored / auto-filed. Worse: InMails are turned off. Worst: Candidate nukes his profile. Recruiter Survey: Engineers get 15 InMails / week. < 5% response. 130k’s a Crowd: 20k+ LinkedIn corporate customers. 130k Recruiter seats. Candidates inundated with irrelevant InMails, with undesirable outcomes.
  39. 39. Targeted Outreach Case Study 39 Personal email addresses, professional activity, and personal interests make a profitable combination.
  40. 40. Targeted Outreach Case Study 40 Personal email addresses, professional activity, and personal interests make a profitable combination. Only custom messaging in template. All other text is fully templated and mail-merged. 2 – 3 minutes of personalization per email to drive high engagement.
  41. 41. Targeted Outreach Case Study 41 Personal email addresses, professional activity, and personal interests make a profitable combination. Live candidate with resume. Live referral partner.
  42. 42. Example Customer Pipeline Analysis 42 100 Targeted Emails Sent 60 Opens 27 replies 10 phone screens 1 hire Ecommerce Recruiting Organization • ~ 20 hours of sourcing + outreach • 60 engagements • 27 replies = 15 positive. 12 “not now” (but keep me posted) • 10 phone screens > 1 hire • 12 pipelined candidates • 1 incremental tech hire Targeted Outreach and Follow Up Puts Butts in Seats
  43. 43. Targeted Outreach Case Study 43 Personal email addresses, professional activity, and personal interests make a profitable combination. 60 minutes of work drove one in-process candidate, one future fee, a referral partner, and one missed fee because of slow adoption.
  44. 44. Happier purple squirrel hunting… Find candidates other recruiting organizations can’t find. Get a full, 360 candidate view to qualify and start the conversation. Reach out using all available communication vectors, that candidates actually respond to. Stay on top of the candidates you find with pipeline management, tasks, and automation.
  45. 45. And all available contact methods… 45 5x the response rate of InMail using email, Twitter, Facebook, and other contact methods. Send as many messages you need, without limitation, and across a variety of methods. 1. Millions of personal email addresses 2. Social communication channels where candidates actually hang out. 3. Research team to sniff out emails not yet discovered. ~70% hit rate. Request their email from our concierge if one is not available on profile Personal Emails Social Communication Vectors
  46. 46. Fully Integrated Emailing System 46 Send your templated emails directly from TalentBin. Your email of choice Candidate Email
  47. 47. Fully Integrated “Mailbox” 47 Dedicated In-house Mailbox for response, follow up, and threaded communication with candidates, integrated with Profiles.
  48. 48. 48 Messages sent and Candidates contacted and much much more!! Profile gets tagged with outreach information. Report on outreach activity. Log messages in profile history. Metrics around Email outreach and activity
  49. 49. Automated Email Templates with Merging/Swapping Fields 49 Streamline your communications with integrated, reusable templates. Select the desired Template (some templates provided, others can be quickly built) TalentBin automatically drafts a message for you with key information from the candidate’s profile. You have control over editing the message and tweaking each and every template. You can also created an unlimited number of templates.
  50. 50. Automated Email Templates with Personalization 50 Personalize your messages by citing candidate contributions across the web related to specific technologies. Take advantage of the in-depth consumption of web data. See which web source each contribution professional or personal interest is emanating from. Use that data to personalize your candidate outreach. Boost response rates!
  51. 51. Automated Email Templates with Interest Swapping 51 Quickly and effectively swap out specific professional/personal interests for quick template personalization. You can swap the professional and personal interest variables to personalize the messages to your liking. This will help you build rapport and boost response rates. Allows you to swap interest variables
  52. 52. Activity View within Mailbox 52 View open and link tracking events real time, as they happen.
  53. 53. Email Open and Click Tracking 53 Which candidates are opening your outreach? Clicking on your job links? Who is interested, but just hasnt responded? Eyes signify email “opens” Hands signify “clicks” on links within an email
  54. 54. Email Open and Click Tracking 54 Which candidates are opening your outreach? Clicking on your job links? Who’s interested, but just hasn’t responded?
  55. 55. Mass Emailing 55 Send emails to up to 30 candidates at a time using TalentBin’s mass email functionality.
  56. 56. Automated Follow Up Campaigns 56 Candidate Drip Marketing sends automatic, pre-configured follow up messages to candidates, raising response rates. Add a candidate to Automated Follow Up Campaign with a single click. Customize your automatic follow up templates to fit your recruiting brand. *Derived from a random sampling of TalenBin profiles on 12.10.14 which were then looked up on LinkedIn. • Achieve 2x – 5x greater open, click, & response rates by sending 2nd, 3rd, or 4th outreach vs. a single outreach. • Scheduled, automated follow up outreach helps you achieve this enhanced candidate engagement, without the extra work. Choose between multiple campaigns.
  57. 57. Drip Marketing Case Study 57 Drip marketing drives candidates to respond, and proceed down your funnel – with no extra effort on your part. • Achieve 2x – 5x greater open, click, & response rates by sending 2nd, 3rd, or 4th outreach vs. a single outreach. • The vast majority of responses come from 2nd , 3rd , and 4th messages! (Automated) Persistence pays. *Case study executed by TalentBin Customer Success using TalentBin to recruit passive candidates.
  58. 58. Wait, Is This SPAM? No, It’s Good Recruiting. 58 As long as your messages are quality and “candidate focused”, candidates don’t feel like they’re being spammed.
  59. 59. Wait, Is This SPAM? No, It’s Good Recruiting. 59 As long as your messages are quality and “candidate focused”, candidates don’t feel like they’re being spammed.
  60. 60. Candidate Engagement On the Go 60 TalentBin’s Mobile App lets recruiters receive and respond to candidate communications at the moment they happen. Review TalentBin-centric email on your phone. Respond to candidates while still leveraging TalentBin’s open and click-tracking features.
  61. 61. Mobile Candidate Analytics 61 See what’s happening with your candidate communications, and take action. Right from your phone. See candidate opens and clicks while on the go. Then follow up on those implicit signs of candidate interest.
  62. 62. Holistic Mobile Recruiting Feature Set 62 TalentBin’s mobile features let recruiters take action from their phone, and reach candidates on theirs. • Review TalentBin email on your phone. • Respond with open & click-tracked emails. • See candidate opens & clicks, and act. TalentBin Mobile App Personal Emails and Social Messaging • Personal email addresses reach candidates on their phone, where 70% of email is read first. • TalentBin’s social messaging reaches candidates via their social mobile apps.
  63. 63. Integrated Social Communication 63 Use Social Communication vectors like Twitter, Meetup, and others, directly from TalentBin! Send social communication from directly within TalentBin. Instrumented hyperlinks track candidate engagement, feeding TalentBin’s Intelligent CRM. Social Communication shows up where candidates spend their time, driving engagement
  64. 64. Automated Twitter Templates with Merging Fields 64 Streamline your social communications with integrated, reusable templates. Select Desired Twitter Template Swap out profession and personal interest variables for Twitter outreach as well!
  65. 65. Templated Social Communication 65 Templates work with social communication vectors too! LinkedIn, Meetup, Quora and more!
  66. 66. Candidate Outreach That Makes an Impact 66 Social communication lands where candidates spend their time: phone, Gmail, Twitter, Facebook, etc. 1. Social communication lands where candidates spend time. 2. Mobile outreach elicits ease of response.
  67. 67. Reports on recruiter / team activity. 67 Easily see your team’s pipelines and activities, all in one place.
  68. 68. Happier purple squirrel hunting… Find candidates other recruiting organizations can’t find. Get a full, 360 candidate view to qualify and start the conversation. Reach out using all available communication vectors, that candidates actually respond to. Stay on top of the candidates you find with pipeline management, tasks, and automation.
  69. 69. Intelligent CRM to make you smarter. 69 What should you do next to maximize your hiring funnel? TalentBin will tell you.
  70. 70. Automated, streamlined CRM. 70 Less clicks. Less busywork. More time for high impact recruiting. Send an email? Attempting to Contact. Candidate responds? In Discussion. Push candidates down the funnel through impactful activity, not redundant bookkeeping.
  71. 71. Tracking a lead’s stage and notes. 71 Fully customize your stages to fit your team’ workflow.
  72. 72. 72 What other recruiters have viewed the profile? Who else is interacting with the lead? Is the candidate in progress against another req? Who else is touching a candidate. Collaborate with your team to recruit the best candidates, without stepping on each others’ toes.
  73. 73. Manage your pipeline 73 Manage each stage, for each open position. Stay on top of all parts of the funnel. Requisition Folders Stage Changer Stages
  74. 74. Hiring Manager “Reviewer” Seats 74 Allow hiring managers / “candidate reviewers” into the system to check out candidates, leave notes, etc.
  75. 75. Qualified leads, delivered weekly. 75 Each week, TalentBin sends your recruiters 10 new people they should recruit based on search behavior.
  76. 76. Recruiter Time Savings Analysis 76 Automation gets you a second full work week out of each recruiter.
  77. 77. Reduce manual outreach activity time by 95% 77 Let one recruiter work like two. Run circles around the competition.
  78. 78. Peak Customer Success
  79. 79. Dedicated Customer Success Teams! 79 From rigorous implementation and onboarding assistance to best-in-class ongoing support, our customer success team is here to rocket you to success. We’re here to help! Train with our recruiting experts Ongoing training and guidance Phone and email support during business hours all week long. Our customer success team is here to answer your questions and set you up for success. We’ll get you up to speed in your first month with best practices to ensure your success. We’ll monitor your progress every month and share ideas to maximize your hiring efficiency. Get TalentBin Certified Show your peers you’re a recruiting pro by becoming a TalentBin Certified Recruiter!
  80. 80. Amazing Self-Serve Support Resources 80 In addition to TalentBin’s excellent Customer Success team, we also have an award-winning, rich Support Center with hundreds of articles and videos to help you answer your question instantly.
  81. 81. Why TalentBin?
  82. 82. 82 100s of top technical recruiting orgs rely on
  83. 83. 83 gives Recruiters Wings
  84. 84. 84 gives Recruiters Wings
  85. 85. 85 gives Recruiters Wings
  86. 86. 86 gives Recruiters Wings
  87. 87. 87 “When we looked at talent search engine solutions, it was clear that TalentBin by Monster provided superior functionality and usability. Whenever we can, we send emails through TalentBin because we get tracking on email opens and click-throughs, and that shows us who is engaged with our outreach, and who we should spend time on.” Tiffany Hamilton, Operations Manager gives Recruiters Wings
  88. 88. 88 “TalentBin has been a huge help to my firm because it has helped us discover experienced, high-quality candidates who possess legitimate skills and expertise. Technical recruiting is incredibly time intensive and TalentBin has saved me many hours of work. At the end of the day, it’s a great tool because it comes down to the beauty and convenience of having everything you need in one spot. Plus, their support and customer success team are fantastic!” Natalie Ledbetter, Talent Acquisition Manager gives Recruiters Wings
  89. 89. 89 “Thanks to TalentBin by Monster, I have been able to discover more candidates from a better pool of talent, boost my outreach efforts, and see higher email open and response rates. And, while all of those things are obviously wonderful, the most important metric I have seen as a direct result of using TalentBin is an increase in the number of deals that I close—and that is really what matters the most. I am self-employed, which makes closing deals particularly important to me. Making an investment in TalentBin by Monster was a big decision for someone like me, but I’ve been extremely pleased with the results.” Lisa Rokusek, Recruiter gives Recruiters Wings
  90. 90. 90 “I love TalentBin by Monster’s tools and templates, and I use them all the time. I think an email is always received better than a LinkedIn message, because it’s more personal, and TalentBin by Monster quickly and easily provides me with the email addresses of the candidates I want to contact. I also don’t want to have to manage my messages on four different platforms, and TalentBin by Monster solves that problem for me. Their tracking features are also extremely helpful. Metrics are really important to us at XO Group. We track everything—how many emails have been sent, who replied to messages, who opened emails, who didn’t open them, and who clicked on the links we sent them. I love being able to see all of that information because it helps me do my job better. If I see that someone isn’t responding, I can try communicating with them via an alternate email address or a different platform. TalentBin is one of our favorite vendors at XO Group—they’re just so good.” Bec Bliss, Technical Recruiter gives Recruiters Wings
  91. 91. 91 “TalentBin by Monster helps me stay on top of the pipeline because it’s so efficient. It’s not that I spend less time doing my job, it’s that, now, the time I spend looking for candidates is quicker and more effective, thanks to the incredible organization of the TalentBin by Monster platform. I actually don’t want anyone else at my company using TalentBin by Monster because it helps me so much. It’s keeps me very organized, it’s easy to use and the search function is great. There is no doubt that I have found people I wouldn’t have found otherwise, and I have definitely placed quite a few people as a direct result of using TalentBin by Monster.” Tim Olesnavage, Recruiter gives Recruiters Wings
  92. 92. 92 “The LinkedIn profiles of engineers are often incomplete because the best technical people have their heads buried in a current project and are too occupied with that to bother updating their LinkedIn account. TalentBin by Monster provides me with the kind of details that let me know the engineer I am contacting is open to communicating with me, so it’s automatically easier for me to start a dialogue with someone I’ve identified as a potential candidate. Knowing personal details about someone makes it easier to have a conversation—I’ll spend more time with someone on the phone if I know they liked kayaking in college, or if we have a Meetup group in common, and TalentBin allows me to discover that kind of pertinent information.” Jim Asiano, Director of Network Programs gives Recruiters Wings
  93. 93. 93 “Since becoming a TalentBin by Monster client, I and the other recruiters at Pariveda have discovered more email addresses than we ever have before, and we’ve been able to reach out to potential candidates via email much more effectively. Because we are using personal email addresses and sending tailored, individual messages, people respond to us. Not only have we seen a lot more candidate engagement as a direct result of using the TalentBin by Monster platform, but there is no question that it has helped us make more hires this year—which is significant because we really only hire about 40 people annually.” Jaclyne Hertzfield, Pariveda Solutions gives Recruiters Wings
  94. 94. Engineers agree! 94
  95. 95. 95 Universally Recognized Market Leader Award Winning Backers Best Human Capital/Talent Management Solution 2014 Representative Press Analyst Coverage HR Technology Conference 2012 “Awesome New Technology” Award iHR 2012 “Game Changing Startup” Award Uber, Square Groupon Workday, Salesforce.comTwitter, Yammer, Zendesk Brandon Hall Excellence in Technology: Best Sourcing Tech, 2014 American Staffing Association: “Hottest Technology Upgrade” 2014
  96. 96. Happier purple squirrel hunting… Find candidates other recruiting organizations can’t find. Get a full, 360 candidate view to qualify and start the conversation. Reach out using all available communication vectors, that candidates actually respond to. Stay on top of the candidates you find with pipeline management, tasks, and automation.
  97. 97. 97 Licensing Pricing: Seat License $6,000 / seat annual contract Job Req Folders Unlimited Searches Unlimited Email Outreach Unlimited Customer Success Manager Included Team Training Included Saved Searches Unlimited Candidate Alerts Unlimited Support 5 x 8 email and phone

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