1.
http://j.mp/hardlines-army

2.
Various manufacturers also follow Kuiken Brothers
online; Mulkeen says it's a nice way to build that
relationship. "We show them we're trying to
promote their products and see what the end users
are interested in. If we see that Trex is focusing on a
new color and they're pushing that on a national
level, we need to find a way to tell that story
through our story so it becomes relevant to the
local person.
- Ryan Mulkeen, quoted in Social studies: How to make
the most of social media

3.
http://barryshomehardware.blogspot.ca/2012/02/brownie-night.html

4.
I happened to engage one homeowner who had
asked a question about tearing out carpet and
replacing with wood flooring. That tweet turned
into a email conversation, then to a phone
conversation and then to directing him to a local
distributor of our products who sold him a
floor. Bizarre.
- Sam Cobb, “Social Media and Wood Flooring”

5.
Try before you fry

6.
http://j.mp/hardlines-army - sacha@sachachua.com

7.
http://j.mp/hardlines-army - sacha@sachachua.com