Facebook Insights for Outsiders - Men in Web

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Slide del mio intervento su Facebook Insights per Men in Web. 1) Facebook Insights: Come iniziare. 2) Mi piace: Indicatore del successo? 3) Facebook Insights: Il Reach. 4) Mi piace, Commenti e Condivisioni. 5) L'andamento dei post. 6) Conoscere il proprio pubblico. 7) Leggere i dati non basta.

Marketing

1
COME
INIZIARE
INIZIAMO DALLA
DASHBOARD

1
COME
INIZIARE
TENERE D’OCCHIO I
COMPETITOR

2
I LIKE IT!
MI PIACE: INDICATORE
DEL SUCCESSO?

4
MI PIACE,
COMMENTI,
...
MISURARE
L’ENGAGEMENT

5
I POST
L’ORARIO MIGLIORE IN
CUI PUBBLICARE

5
I POST
NEL DETTAGLIO:VIRALITÀ
ED ENGAGEMENT

LEGGERE I DATI NON BASTA
I DATI VANNO INTERPRETATI

GRAZIE!
Let’s keep in touch!
Mi potete trovare su
▸ @SachaFerrarelli
▸ sacha.ferrarelli@ncfactory.eu

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Facebook Insights for Outsiders - Men in Web

1. FACEBOOK INSIGHTS FOR OUTSIDERS

2. CIAO!Mi chiamo Sacha Ferrarelli DI CHE COSA MI OCCUPO? Founder @ NCFactory / NCMarketing Project Manager @ SmartBiz Consulting Docente formatore @ ChallengeNetwork

3. ALLA SCOPERTA DI FACEBOOK INSIGHTS

4. 1 COME INIZIARE INIZIAMO DALLA DASHBOARD

5. 1 COME INIZIARE INIZIAMO DALLA DASHBOARD

6. 1 COME INIZIARE TENERE D’OCCHIO I COMPETITOR

7. 2 I LIKE IT! MI PIACE: INDICATORE DEL SUCCESSO?

8. 2 I LIKE IT! MI PIACE: INDICATORE DEL SUCCESSO?

9. 3 IL REACH COPERTURA: ORGANICA VS PAID

10. 4 MI PIACE, COMMENTI, ... MISURARE L’ENGAGEMENT

11. 5 I POST L’ORARIO MIGLIORE IN CUI PUBBLICARE

12. 5 I POST TIPOLOGIE DI POST ED EFFICACIA

13. 5 I POST NEL DETTAGLIO:VIRALITÀ ED ENGAGEMENT

14. 6 LE PERSONE CONOSCERE IL PUBBLICO